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Blogger SEO


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Blog are a essential part of the Online media. Presented here are quick tips for conducting SEO for a Blogger platform Blog. While the implementation of some of these tips might vary from platform to platform, broadly these tips can be used by every Blog owner/ optimizer.

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Blogger SEO

  1. 1. Blogger SEO By -Shashank Gupta CEO & Founder Web SEO Services
  2. 2. Importance of SEO• 85%* of all Web site traffic originate from a search engine.• SEO is 6 times more effective than a banner ad• SEO Delivers qualified leads• 55% of online purchases are made on sites found through search engine listings• Top 30 results receive over 90% of search traffic.• 28% of Google searches are for a "product/service name", 9% are for a "brand name" and 5% are searches for a "company name".
  3. 3. How to do SEO ofBlogger/
  4. 4. Every Blog needs a Gadget
  5. 5. Adding Blog Archive to blog– for internal Link Building• Go to Design then Page Elements tab. Sometime a simple Gadget has immense potential• Click Add a Gadget link on your sidebar and chose Blog Archive gadget from the list.• Dont change any options and save the gadget.
  6. 6. Add a Blog Archive Gadget in YourSidebar – for internal Link Building
  7. 7. Blog Title &Post Title
  8. 8. Replace Blog Title With Post Title on Post Pages1. Go to Design then Edit HTML tab and search for this below code <title><data:blog.pageTitle/></title>2. After that, replace it with the following code: <b:if cond=data:blog.pageType == &quot;item&quot;> <title><data:blog.pageName/> - <data:blog.title/></title> <b:else/> <title><data:blog.pageTitle/></title> </b:if>3. Now Check You Post to see the changes 
  9. 9. Meta Tags
  10. 10. How to insert tags in Blogger1. Go to Layout then Edit HTML tab.2. Find <head> tag and place the following code right after it: <b:if cond=data:blog.pageType == data:blog.homepageUrl> <meta content=PUT BLOG DESCRIPTION HERE name=description/> </b:if>
  11. 11. How to insert tags in Blogger3. Just replace PUT BLOG DESCRIPTION HERE with your blog description. Write precise and short sentences which should clearly convey the cliché of your blog.4. Now, search engines will see the meta description tag only on the homepage.
  12. 12. SubmittingBlogSitemap toGoogle
  13. 13. Submit Your Blog Sitemap to GoogleGo to the following address and sign in with your Googleaccount: Click on Add a Site button to add your blog. A small box will appear, enter your blog URL in it. Now you need to prove that you are the owner of this blog, for this you need to verify.
  14. 14. Submit Your Blog Sitemap to GoogleChose Meta Tag as verification method and copy the tag which lookssomething like this:<meta name="verify-v1“content="z6MLWEMxLvMFcoVNvGPKOMvAn1oJBKem+eTEpZ1F/DU="> Now come back to your Blogger account and go to Design -> Edit HTML section.Paste the Meta Tag right after <head> tag, the <head> tag isin the start of your code just after a few lines. Once youve pasted the code, click on Save Template button to save your changes.
  15. 15. Submit Your Blog Sitemap to Google Now again go to you Webmaster Tools account and click on verify button to complete verification process. If youve done everything right, youll see that youre site is verified now.Now, youll see a list of verified sites (I supposeyoull see only 1 site there) on your GoogleWebmaster Tools homepage. Click on your site and youll see a dashboard page of that site.
  16. 16. Submit Your Blog Sitemap to Google From the menu on the left side, expand the Site configuration option and then click Sitemaps.On the next page, click Submit a Sitemap button and itwill ask you to enter the sitemap of your blog. Theaddress of your blog will be already there so you justhave to add the remaining part which is:feeds/posts/default?max-results=500Overall the code would look something like this:
  17. 17. SubmittingBlog toSearchEngines
  18. 18. • Step 1 : Submit your blog to Google Open the following link and fill in your blog details. Google is king of internet so make sure to submit URL of all of your blogs.• Step 2 : Submit your blog to Yahoo You can submit the URL of your blog or the RSS feed, both are accepted by Yahoo. Although Yahoo has far less search traffic than Google but people coming from Yahoo search stay longer on a blog.
  19. 19. • Step 3 : Submit your blog to Microsoft Bing Bing is the latest effort from Microsoft in search engine war. It might get a decent chunk in search engine traffic in the near future. x So that completes Basic of Blogger SEO.
  20. 20. Shashank Gupta Owner & Founder Web SEO ServicesTwitter: @shashankscgBlog: www.webseoservices/blogFacebook: info@webseoservices.inWebsite: