Cool Tips Web Design Search Engine Optimization By www.discountwebdesign.co.uk
www.discountwebdesign.co.uk SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine Everyone wants free advertising. But a lot has changed over the past thirteen years and with SEO gurus charging upwards of $1,000 per month, to small start-ups, just for maintenance you really can't call it "free advertising" anymore. Read more for some cool tips for search engine optimisation
www.discountwebdesign.co.uk Tip No.1 Get a list of keywords for EACH PAGE and work them into the tags. Also, use them in the page titles.
www.discountwebdesign.co.uk Tip No.2 Use the meta description and meta keywords tags and put them immediately after the page title, as high on the page as possible and make different titles as well as meta tags for each page.
www.discountwebdesign.co.uk Tip No.3 Use meaningful filenames such as “web-design.php" instead of “ untitled.php" for all files including file, images etc...
www.discountwebdesign.co.uk Tip No.4 Use header tags h1, h2, h3 etc where possible, around keywords. If using css, use css to define the size and characteristics of your header tags. Validate CSS, just like the HTML and XML on the site.
www.discountwebdesign.co.uk Tip No.5 Put bold or italics around keywords where possible, and name links using keywords.
www.discountwebdesign.co.uk Tip No.6 Link internally, even to anchor text, using keywords.
www.discountwebdesign.co.uk Tip No.7 If using a CMS, try to install a "search-engine-friendly URL" component or mod_rewrite for Apache.
www.discountwebdesign.co.uk Tip No.8 Use hyphens in filenames instead of underscores.
www.discountwebdesign.co.uk Tip No.9 Use the ALT tag and combine ALT text with keywords
www.discountwebdesign.co.uk Tip No.10 Make sure that links are not "click here" but instead consist of keywords and keyword phrases. Shorter is not necessarily better.
www.discountwebdesign.co.uk Tip No.11 Use Flash only when necessary although google can read texts in a SWF file.
www.discountwebdesign.co.uk Tip No.11 Be sure the site is compliant to coding standards.
www.discountwebdesign.co.uk Tip No.12 Use robots.txt to block file and folders that you don’t want search engines to index.
www.discountwebdesign.co.uk Tip No.13 Use a sitemap, ideally sitemap.xml to be submitted to google and another site map example sitemap.php for visitors of the website.
www.discountwebdesign.co.uk Tip No.14 Avoid using frames.
www.discountwebdesign.co.uk Tip No.15 Make a custom 404 page that looks good and links to the site's main sections. Have the custom 404 page do a meta refresh to the main page after a few seconds, and let browsers know "you will be directed to our main site in x seconds" For more information: [email_address]