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John Buckingham, former Johnson & Johnson Pharma VP of Business Development and SVP, Alliance Management for a semi-virtual US specialty pharma company, explores a number of key considerations in preparing for negotiations of original licensing agreements, as well as for re-negotiations, a common requirement of both successful and struggling collaborations.
John focuses particular attention on how to better understand the needs and motivations of a prospective partner and, closely related to this, what governance considerations to strive for during negotiation of an agreement.
This session is a must for anyone who has had direct, personal experiences with the "good, bad and the ugly" of licensing agreements.
Part of the MaRS Best Practices Event Series: http://www.marsdd.com/events/details.html?uuid=59a78761-cac4-4015-a5a5-7f63522408e9