FIVE THINGSI KNOW ABOUTRUNNING A DIGITALAGENCY
0001GOODPEOPLE
hire nice people, they are morefun to work with and generallybetter team players.
hire smart, highly skilled people that likesolving problems.
hire inspired people that aresomewhat perfectionists.
hire people who love learning.
hire people with a sense ofhumour ... it matters.
0010CONSTANTLEARNING
keep learning, or die.metaphorically speaking of course.
professional development time isjust as important as client work.
industry events like this are reallyimportant for all team members.
provide and share books,industry journals, websites andother quality resources.
organise internal training days foroutside specialists to come in orfor cross pollination betweendiciplines.
0011BETTEROR BEST
make every project your best.
be firm with clients that want tomake your work suck.
you’re only as good as your latest work,as far as the market is concerned.
take the kaizen approach.
if it’s your best, be proud of your work,whatever stage you’re at.
0100TELL YOURSTORY
enter awards, it’s good for moraleeven if you don’t win.
send out press releases when you havea story to tell, don’t be shy.
attend industry events locally orglobally, whether you’re a guest orspeaker. connections matter.
rank well, post often, get social ...and all that shit you already know!
0101KEEP THEFUN
although they call it ‘work’, rememberto have fun.
record and post the fun times, it’llremind you it’s not all bad when you’reworking your arse off.
make your own fun. no one will make itfor you.
make your place of work as funas possible.
play drives creativity and gives youenergy to work, so it’s important!
THANKS WWW.RANDB.COM.AU
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
Five things I know about running a digital agency
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Five things I know about running a digital agency

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Presented by Rob Bare at Brisbane What Do You Know, August 30 2012.

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Five things I know about running a digital agency

  1. 1. FIVE THINGSI KNOW ABOUTRUNNING A DIGITALAGENCY
  2. 2. 0001GOODPEOPLE
  3. 3. hire nice people, they are morefun to work with and generallybetter team players.
  4. 4. hire smart, highly skilled people that likesolving problems.
  5. 5. hire inspired people that aresomewhat perfectionists.
  6. 6. hire people who love learning.
  7. 7. hire people with a sense ofhumour ... it matters.
  8. 8. 0010CONSTANTLEARNING
  9. 9. keep learning, or die.metaphorically speaking of course.
  10. 10. professional development time isjust as important as client work.
  11. 11. industry events like this are reallyimportant for all team members.
  12. 12. provide and share books,industry journals, websites andother quality resources.
  13. 13. organise internal training days foroutside specialists to come in orfor cross pollination betweendiciplines.
  14. 14. 0011BETTEROR BEST
  15. 15. make every project your best.
  16. 16. be firm with clients that want tomake your work suck.
  17. 17. you’re only as good as your latest work,as far as the market is concerned.
  18. 18. take the kaizen approach.
  19. 19. if it’s your best, be proud of your work,whatever stage you’re at.
  20. 20. 0100TELL YOURSTORY
  21. 21. enter awards, it’s good for moraleeven if you don’t win.
  22. 22. send out press releases when you havea story to tell, don’t be shy.
  23. 23. attend industry events locally orglobally, whether you’re a guest orspeaker. connections matter.
  24. 24. rank well, post often, get social ...and all that shit you already know!
  25. 25. 0101KEEP THEFUN
  26. 26. although they call it ‘work’, rememberto have fun.
  27. 27. record and post the fun times, it’llremind you it’s not all bad when you’reworking your arse off.
  28. 28. make your own fun. no one will make itfor you.
  29. 29. make your place of work as funas possible.
  30. 30. play drives creativity and gives youenergy to work, so it’s important!
  31. 31. THANKS WWW.RANDB.COM.AU

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