Beyond a basic facebook page

676 views

Published on

Published in: Technology, Design
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
676
On SlideShare
0
From Embeds
0
Number of Embeds
78
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Beyond a basic facebook page

  1. 1. Going beyond a basic Facebook PageIdeas for more interaction<br />Presented by Mia Lee<br />@Webbiegirl on Twitter<br />Mia@LeeMediaGroup.com<br />
  2. 2. September 12, 2011<br />Mia@LeeMediaGroup.com<br />2<br />
  3. 3. Facebook as a business – vs. a person<br />Page vs. Profile<br />Profiles = limited number of friends. <br />If the business is a Profile it will ask to “Friend” people = see other people’s photos, information, write on their wall, and many more things that businesses should not be doing<br />Business have the ability to use many tools, analytics and other resources.<br />Mia@LeeMediaGroup.com<br />3<br />
  4. 4. https://www.facebook.com/pages/create.php?migrate<br />Mia@LeeMediaGroup.com<br />4<br />
  5. 5. Mia@LeeMediaGroup.com<br />5<br />
  6. 6. Why Facebook Pages<br />Free and easy to create<br />Visible to those without a Facebook account<br />Provides analytics (Insights)<br />You can create Ad Campaigns <br />Vanity URLs, blog feeds, Notes, apps & more<br />Mia@LeeMediaGroup.com<br />6<br />
  7. 7. Mia@LeeMediaGroup.com<br />7<br />
  8. 8. Mia@LeeMediaGroup.com<br />8<br />
  9. 9. Mia@LeeMediaGroup.com<br />9<br />
  10. 10. Mia@LeeMediaGroup.com<br />10<br />
  11. 11. We have a Facebook Page. Now what?<br /><ul><li>Integrated Campaigns</li></ul>Landing Pages<br />Contests and sweepstakes<br />Coupons<br />Mia@LeeMediaGroup.com<br />11<br />
  12. 12. Integrated Campaigns<br />Mia@LeeMediaGroup.com<br />12<br />
  13. 13. Local Brands<br />Mia@LeeMediaGroup.com<br />13<br />
  14. 14. Mia@LeeMediaGroup.com<br />14<br />
  15. 15. Mia@LeeMediaGroup.com<br />15<br />
  16. 16. Mia@LeeMediaGroup.com<br />16<br />
  17. 17. Mia@LeeMediaGroup.com<br />17<br />
  18. 18. Mead’s Corner Fancam<br />Mia@LeeMediaGroup.com<br />18<br />
  19. 19. National Brands<br />Mia@LeeMediaGroup.com<br />19<br />
  20. 20. Mia@LeeMediaGroup.com<br />20<br />
  21. 21. Mia@LeeMediaGroup.com<br />21<br />
  22. 22. Mia@LeeMediaGroup.com<br />22<br />
  23. 23. Mia@LeeMediaGroup.com<br />23<br />
  24. 24. Mia@LeeMediaGroup.com<br />24<br />
  25. 25. Mia@LeeMediaGroup.com<br />25<br />
  26. 26. Mia@LeeMediaGroup.com<br />26<br />
  27. 27. Mia@LeeMediaGroup.com<br />27<br />
  28. 28. Mia@LeeMediaGroup.com<br />28<br />
  29. 29. Mia@LeeMediaGroup.com<br />29<br />
  30. 30. Ways To Order<br />Mia@LeeMediaGroup.com<br />30<br />
  31. 31. Mia@LeeMediaGroup.com<br />31<br />
  32. 32. Mia@LeeMediaGroup.com<br />32<br />
  33. 33. Landing Page (top)<br />Mia@LeeMediaGroup.com<br />33<br />
  34. 34. Mia@LeeMediaGroup.com<br />34<br />
  35. 35. Mia@LeeMediaGroup.com<br />35<br />
  36. 36. Landing Page (bottom)<br />Mia@LeeMediaGroup.com<br />36<br />
  37. 37. How To – Apps<br />Graphic design, web developer<br />Host the code and graphic on your site<br />Facebook or 3rd Party Apps assistance<br />Developer create canvas page<br />3rd party Services<br />Mia@LeeMediaGroup.com<br />37<br />
  38. 38. Mia@LeeMediaGroup.com<br />38<br />
  39. 39. Eventbrite Integration<br />Mia@LeeMediaGroup.com<br />39<br />
  40. 40. Integrated ticket sales with EventBrite<br />Mia@LeeMediaGroup.com<br />40<br />
  41. 41. Contests<br />Promotions on Facebook must be administered within Apps on Facebook.com, either on a Canvas Page or an app on a Page Tab.<br />Mia@LeeMediaGroup.com<br />41<br />
  42. 42. Facebooks Promo Guidelineshttps://www.facebook.com/promotions_guidelines.php<br />Mia@LeeMediaGroup.com<br />42<br />
  43. 43. Mia@LeeMediaGroup.com<br />43<br />Facebook Contest App<br />
  44. 44. Mia@LeeMediaGroup.com<br />44<br />
  45. 45. What Promotion Access Looks Like<br />Mia@LeeMediaGroup.com<br />45<br />
  46. 46. Resources<br />EasyPromos<br />Wildfire<br />North Social<br />Mia@LeeMediaGroup.com<br />46<br />
  47. 47. Facebook Page Guiding Principleshttp://ads.ak.facebook.com/ads/FacebookAds/Best_Practice_Guide_042811_10.pdf<br />Mia@LeeMediaGroup.com<br />47<br />
  48. 48. Mia@LeeMediaGroup.com<br />48<br />Facebook Promotions<br />http://www.socialmediaexaminer.com/facebook-promotions-what-you-need-to-know/<br />
  49. 49. Thank You<br />Presented by Mia Lee<br />@Webbiegirl on Twitter<br />Mia@LeeMediaGroup.com<br />Mia@LeeMediaGroup.com<br />49<br />

×