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A simple 'how-to' guide to social media for entrepreneurs, explaining how to make more effective use of social in just 10 minutes per day. Alongside 3 essential tips, the presentation also includes links to some fantastic free resources to help you get started today. For more help and info, visit http://wearesocial.sg
A simple 'how-to' guide to social media for entrepreneurs, explaining how to make more effective use of social in just 10 minutes per day. Alongside 3 essential tips, the presentation also includes links to some fantastic free resources to help you get started today. For more help and info, visit http://wearesocial.sg
Social Media For Entrepreneurs •
@eskimon • 1We Are Social SOCIAL MEDIA SIMON KEMP • WE ARE SOCIAL • JANUARY 2015 BUILDING SUCCESS IN JUST 10 MINUTES PER DAY we are social FOR THE TIME-STRAPPED! ENTREPRENEUR!
Social Media For Entrepreneurs •
@eskimon • 4We Are Social SOCIAL FOR ENTREPRENEURS WHAT IS SOCIAL REALLY ALL ABOUT? WHY IS SOCIAL RELEVANT TO ME? WHO SHOULD I BE ENGAGING? HOW CAN I MAKE BEST USE OF SOCIAL? WHERE & WHEN SHOULD I BE POSTING? WHAT SHOULD I DO TO GET STARTED? WHERE CAN I GET MORE (FREE) HELP?
We Are Social @wearesocialsg •
13 GLOBAL DIGITAL SNAPSHOT ACTIVE INTERNET USERS TOTAL POPULATION ACTIVE SOCIAL MEDIA ACCOUNTS UNIQUE MOBILE USERS ACTIVE MOBILE SOCIAL ACCOUNTS FIGURE REPRESENTS UNIQUE MOBILE PHONE USERS FIGURE REPRESENTS ACTIVE USER ACCOUNTS, NOT UNIQUE USERS FIGURE REPRESENTS ACTIVE USER ACCOUNTS, NOT UNIQUE USERS FIGURE REPRESENTS TOTAL NATIONAL POPULATION INCLUDING CHILDREN FIGURE INCLUDES ACCESS VIA FIXED AND MOBILE CONNECTIONS • Sources: Wikipedia, US Census Bureau; InternetLiveStats, InternetWorldStats; Facebook, Tencent, VKontakte; GSMA Intelligence 7.21 JAN 2015 URBANISATION: 53% BILLION 3.10 PENETRATION: 42% BILLION 2.08 PENETRATION: 29% BILLION 3.65 PENETRATION: 51% BILLION 1.69 PENETRATION: 23% BILLION
Social Media For Entrepreneurs •
@eskimon • 14We Are Social SOCIAL IS THE ONLY PRACTICAL WAY FOR US TO CONVERSE AND ENGAGE AT SCALE
Social Media For Entrepreneurs •
@eskimon • 15We Are Social NB: ENGAGEMENT IS WHEN OTHER PEOPLE CARE, NOT JUST WHEN THEY’RE AWARE
Social Media For Entrepreneurs •
@eskimon • 16We Are Social SO HOW CAN YOU START MAKING (BETTER) USE OF SOCIAL’S HUGE POTENTIAL?
Social Media For Entrepreneurs •
@eskimon • 17We Are Social EFFECTIVENESS: DOING THE RIGHT THINGS EFFICIENCY: DOING THOSE THINGS RIGHT !!
Social Media For Entrepreneurs •
@eskimon • 35We Are Social TO DO #1: CREATE TWITTER LISTS FOR KEY PEOPLE: CUSTOMERS, INFLUENCERS, ETC.
Social Media For Entrepreneurs •
@eskimon • 36We Are Social GOOGLE ‘CREATE A TWITTER LIST’ TO LEARN HOW TO DO THIS; IT’LL TAKE YOU 3 MINUTES
Social Media For Entrepreneurs •
@eskimon • 37We Are Social TO DO #2: USE FREE LISTENING TOOLS TO DIG DEEPER INTO PUBLIC CONVERSATIONS
Social Media For Entrepreneurs •
@eskimon • 38We Are Social DOWNLOAD WE ARE SOCIAL’S FREE LISTEN, LEARN, EARN GUIDE FOR FULL DETAILS CLICK ! HERE TO ! DOWNLOAD!
Social Media For Entrepreneurs •
@eskimon • 39We Are Social ESSENTIAL TIP #1: USE SOCIAL TO LISTEN MORE THAN YOU USE IT FOR PROMOTION
Social Media For Entrepreneurs •
@eskimon • 43We Are Social 5 TRAITS OF SOCIAL PEOPLE 1. BE NATURAL 2. BE CONSIDERATE 3. BE SOCIABLE 4. BE GENEROUS 5. BE TRUE
Social Media For Entrepreneurs •
@eskimon • 44We Are Social BE NATURAL: ENGAGE WITH PEOPLE LIKE A PERSON, NOT A SALESPERSON OR MARKETER
Social Media For Entrepreneurs •
@eskimon • 45We Are Social BE CONSIDERATE: REALLY LISTEN TO PEOPLE AND FIND WAYS TO BE ‘THERE’ FOR THEM
Social Media For Entrepreneurs •
@eskimon • 46We Are Social BE SOCIABLE: ENGAGEMENT IS ABOUT HOW YOU RESPOND TO OTHER PEOPLE, TOO
Social Media For Entrepreneurs •
@eskimon • 47We Are Social The true spirit of conversation consists more in bringing out the cleverness of others than in showing a great deal of it yourself; he who goes away pleased with himself and his own wit is also greatly pleased with you. ~JeandeLaBrùyere “
Social Media For Entrepreneurs •
@eskimon • 49We Are Social BE TRUE: DON’T TRY TO BE WHAT YOU’RE NOT – AUTHENTIC IS BETTER THAN COOL
Social Media For Entrepreneurs •
@eskimon • 50We Are Social DOWNLOAD OUR FREE, IN-DEPTH HOW-TO GUIDE – SOCIAL BRANDS – TO LEARN MORE CLICK ! HERE TO ! DOWNLOAD!
Social Media For Entrepreneurs •
@eskimon • 88We Are Social BUT: REMEMBER THAT YOU SHOULD AIM TO LISTEN TWICE AS MUCH AS YOU TALK
Social Media For Entrepreneurs •
@eskimon • 89We Are Social ESSENTIAL TIP #3: ‘FREQUENT SNACKS’ ARE THE MOST EFFICIENT SOCIAL APPROACH
Social Media For Entrepreneurs •
@eskimon • 90We Are Social 3 ESSENTIAL SOCIAL SKILLS 1. LISTEN MORE THAN YOU TALK 2. ALWAYS ADD AUDIENCE VALUE 3. GO FOR ‘FREQUENT SNACK’ SHARING
Social Media For Entrepreneurs •
@eskimon • 96We Are Social WE ARE SOCIAL SINGAPORE SIMON KEMP, REGIONAL MANAGING PARTNER @WEARESOCIALSG SAYHELLO@WEARESOCIAL.SG +65 6423 1051 HTTP://WEARESOCIAL.SG