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@wearesocialsg • 40 MOBILE SOCIAL Digital in 2016

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@wearesocialsg • 40
MOBILE SOCIAL REGIONAL OVERVIEW
JAN
2016
• Sources: Facebook; Tencent; VKontakte, LiveInternet.ru, Nikkei, VentureBeat, Niki Aghaei; UN, US Census Bureau for population data.
MOBILE-ACTIVE ACCOUNTS ON THE TOP SOCIAL NETWORK INEACHCOUNTRY(INMILLIONS) COMPARED TOPOPULATION
689
200 186 175 169 158 136
102 76
58
17 3
EAST
ASIA
SOUTHEAST
ASIA
NORTH
AMERICA
SOUTH
AMERICA
WEST
EUROPE
SOUTH
ASIA
EAST
EUROPE
AFRICA
CENTRAL
AMERICA
MIDDLE
EAST
OCEANIA
CENTRAL
ASIA
43% 31% 52% 42% 41% 9% 32% 8% 35% 24% 41% 4%
ACTIVE MOBILE SOCIAL USERS, IN MILLIONS
ACTIVE MOBILE SOCIAL USERS vs. TOTAL POPULATION

Published in: Marketing, Social Media, Internet
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