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@wearesocialsg • 120 JAN 2016 Digital in 2016

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@wearesocialsg • 120
JAN
2016 TOP ACTIVE SOCIAL PLATFORMS
• Source: GlobalWebIndex, Q4 2015. Based on a survey of internet users aged 16-64. Note: Data has been re-based to show national penetration.
SURVEY-BASED DATA: FIGURES REPRESENT USERS’OWNCLAIMED / REPORTED ACTIVITY
SOCIAL NETWORK
MESSENGER / CHAT APP / VOIP
47%
28%
16%
14%
13%
12%
12%
12%
10%
10%
FACEBOOK
FACEBOOK
MESSENGER
TWITTER
INSTAGRAM
GOOGLE+
LINKEDIN
SKYPE
PINTEREST
WHATSAPP
SNAPCHAT

Published in: Marketing, Social Media, Internet
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