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Shopify Partner Meetup
4th July 2018
Agenda
6.15 - 6.30 pm Update from Unite + Open
Mic
6.30 - 7.00 pm Ecommerce in Australia:
Landscape and
Opportunities
7.00 - 7.30 pm Fireside Chat: Post Unite
7.30 - 7.45 pm Surprise Announcement
Unite 2018
What went down…
UNITE 2018: What went down…
Prime Minister Justin Trudeau showed up…
UNITE 2018: What went down…
Lotsa networking e.g. with this bunch Jeanette from Jumpstart, Andrew + Team from Aftership & Sarah from Shopify
UNITE 2018: What went down…
Professional Photoshoot with our favourite model and the Shopify team behind it
BOGO & Quantity Discounts
Attract new customers and reward loyal ones by launching
promotions that increase your sales while maintaining profitability
with BOGO and Quantity discounts.
Unite Status
Launch
Target Launch
May 8
Availability
International
(all plans)
Boost your sales
Increase your average cart size and items
sold with creative BOGO promotions that
incentivize your customers to buy more.
Sell through inventory
Move unwanted inventory items quicker by
making them part of BOGO promotions.
Maintain profitability
Sell one or more items at full price while
offering incentives in the form of reduced
prices (or free) for select items.
BOGO & Quantity Discounts
Buy 2 pairs of shoes
Get 4 pairs of socks
for free
Buy any t-shirt
Get 50% off any shirt or pant
Buy 2 pairs of shoes,
get 25% off
Spend $100, get $25 off
Free shipping when you buy
3 or more products
Dynamic Checkout
Accelerate conversion with the Dynamic Checkout feature
that offers the ability to checkout directly on a product
page using a preferred payment method.
Unite Status
Announce
& Launch
Target Launch
April 5
(soft launch)
Availability
International
Ex. EU
Capture intent earlier
Capture intent earlier with a custom
checkout button surfaced directly on the
product page.
Accelerate conversion
Reduce the steps to complete a purchase.
Deliver a personalized checkout
experience
Personalizes the checkout experience by
serving up the preferred payment method.
UPDATE
Locations
Experience an integrated approach to multi-location
inventory within your Shopify store. Centralize inventory
and locations management by country so you can reduce
overhead and start selling faster.
Unite Status
Announce beta
Launch to partners
Target Launch
Partners: Unite
Merchants: July
Availability
All Plans
International
Accelerate time to value
Save time managing multiple stores and
manage inventory quantity from a single
location. Handle offline sales on POS
from one store.
Centralize data
A completely integrated solution that is
location-aware across Shopify, including
reporting.
Improve app capability
Bring additional functionality to POS
multi-location.
Multi-currency for Shopify Payments
Sell in local currencies and settle in your preferred - all managed in
one place. With customer-friendly storefront and checkout
experiences, drive delight & conversion with int’l customers.
Currencies offered at launch: AUD, EUR, JPY, SGD, USD, CAD, HKD,
NZD, GBP. (more to come after launch)
Unite Status
Announce
Target Launch
Q3
Availability
Starting with Plus in
Fall 2018
SP regions
Experiment with growth
Easily tap into new markets and adapt to
market changes from one store on
Shopify Payments.
Localize experiences
Present products in local prices and give
buyers control to checkout in their
preferred currency.
Integrated solution
Foreign currencies display from product
creation to payout reconciliation for a
truly integrated experience.
Multilocation API
With the introduction of Locations in Summer 2018, we’re launching
the supporting API in advance to provide developers and partners
opportunities to update their apps.
Unite Status
Launched
Target Launch
April
Availability
Closed group
Location upgrades to API stack
Product & Variants, Fulfillments, Inventory,
Shop and Refunds APIs are being enhanced
with multi-location upgrades, including
Inventory Items and Inventory Levels
concepts.
Shopify App Store 2.0
Shopify is redesigning the App Store to create powerful,
personalized recommendations mapped to the business goals of a
merchant. These improvements will ensure the right apps are
surfaced to the right merchants at the right time.
Unite Status
Announce
Target Launch
Summer 2018
Availability
International
(all plans)
A recommendation-centric experience
Recommendations will be mapped to
merchant lifecycles, and will surface
throughout Shopify - incl. Merchant admin,
workflows, and in the new App Store.
Connect your app with the right merchant
Advanced app categorization, personalization
and machine learning algorithms will improve
our search results and browsing interface -
allowing merchants to easily find the right
app.
Shopify Services Marketplace
Shopify Services Marketplace is Shopify’s one-stop service
marketplace for merchants to find the help they need, and equips
partners with the clients and tools to build their businesses
around Shopify.
Unite Status
Announce (beta)
Target Launch
Summer 2018
Availability
International
(all plans)
Connect with the right merchants
Advanced algorithms (same as App Store) assess merchant
needs and recommend the ideal service partner to help them,
ensuring both parties are well-matched.
New opportunities to expand services
Job categories will expand well beyond the previous system and
will continue to grow to match merchant demand.
Open to Experts and non-experts, application process
Once launched, the marketplace will be available to some Experts
as well as non-experts — but all will need to go through an
application process to vet skill, quality, and alignment to demand.
Beta jobs include:
- Build new functionality or integrate with another
system
- Design a look & feel for your store
- Create visual content
- Migrate from another platform
- Optimize store for more sales
- Install existing apps
- Get more visitors
- Take pro photos
- Setup basic store
- Turn visitors into customers
- Setup custom designed store
- Improve technical performance
- Get repeat sales
- Develop a brand strategy
- Photo editing
- Make store tweaks
- Optimize for mobile devices
Shopify Partner Academy
An exclusive collection of 11 courses, study guides, and
exams help you develop critical commerce skills, test your
knowledge, and get started on the right foot as a Shopify
Partner.
Unite Status
Launched
Target Launch
April
Availability
All Partners
Develop your skills
Enroll in interactive courses to develop your
Shopify expertise, discover tactics to improve
your business strategy, and deepen your
knowledge base.
Diversify your offering
Leverage your training to enhance the quality
of your work, take advantage of new business
opportunities, and help merchants of all sizes
grow their businesses.
shopify.com/partners/blog/whats-new-unite-2018
For More Info
Open Mic
eCommerce in Australia:
Landscape & Opportunities
Gavin Ballard, Disco
4 Trends in Australian
eCommerce
Omnichannel
Influencer Marketing
Competing on Brand
Automation
Omnichannel
Influencer Marketing
Competing on Brand
Automation
Q&A
Fireside: Post Shopify UNITE
Xavier Lee, Jumpstart Commerce
Pradeep Palani, Referral Candy
Sarah Tan, Shopify
Surprise Announcements
Thank you and see you!

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Shopify Post Unite Partner Meetup 4 Jul 2018

  • 2. Agenda 6.15 - 6.30 pm Update from Unite + Open Mic 6.30 - 7.00 pm Ecommerce in Australia: Landscape and Opportunities 7.00 - 7.30 pm Fireside Chat: Post Unite 7.30 - 7.45 pm Surprise Announcement
  • 4. UNITE 2018: What went down… Prime Minister Justin Trudeau showed up…
  • 5. UNITE 2018: What went down… Lotsa networking e.g. with this bunch Jeanette from Jumpstart, Andrew + Team from Aftership & Sarah from Shopify
  • 6. UNITE 2018: What went down… Professional Photoshoot with our favourite model and the Shopify team behind it
  • 7. BOGO & Quantity Discounts Attract new customers and reward loyal ones by launching promotions that increase your sales while maintaining profitability with BOGO and Quantity discounts. Unite Status Launch Target Launch May 8 Availability International (all plans) Boost your sales Increase your average cart size and items sold with creative BOGO promotions that incentivize your customers to buy more. Sell through inventory Move unwanted inventory items quicker by making them part of BOGO promotions. Maintain profitability Sell one or more items at full price while offering incentives in the form of reduced prices (or free) for select items.
  • 8. BOGO & Quantity Discounts Buy 2 pairs of shoes Get 4 pairs of socks for free Buy any t-shirt Get 50% off any shirt or pant Buy 2 pairs of shoes, get 25% off Spend $100, get $25 off Free shipping when you buy 3 or more products
  • 9. Dynamic Checkout Accelerate conversion with the Dynamic Checkout feature that offers the ability to checkout directly on a product page using a preferred payment method. Unite Status Announce & Launch Target Launch April 5 (soft launch) Availability International Ex. EU Capture intent earlier Capture intent earlier with a custom checkout button surfaced directly on the product page. Accelerate conversion Reduce the steps to complete a purchase. Deliver a personalized checkout experience Personalizes the checkout experience by serving up the preferred payment method. UPDATE
  • 10. Locations Experience an integrated approach to multi-location inventory within your Shopify store. Centralize inventory and locations management by country so you can reduce overhead and start selling faster. Unite Status Announce beta Launch to partners Target Launch Partners: Unite Merchants: July Availability All Plans International Accelerate time to value Save time managing multiple stores and manage inventory quantity from a single location. Handle offline sales on POS from one store. Centralize data A completely integrated solution that is location-aware across Shopify, including reporting. Improve app capability Bring additional functionality to POS multi-location.
  • 11. Multi-currency for Shopify Payments Sell in local currencies and settle in your preferred - all managed in one place. With customer-friendly storefront and checkout experiences, drive delight & conversion with int’l customers. Currencies offered at launch: AUD, EUR, JPY, SGD, USD, CAD, HKD, NZD, GBP. (more to come after launch) Unite Status Announce Target Launch Q3 Availability Starting with Plus in Fall 2018 SP regions Experiment with growth Easily tap into new markets and adapt to market changes from one store on Shopify Payments. Localize experiences Present products in local prices and give buyers control to checkout in their preferred currency. Integrated solution Foreign currencies display from product creation to payout reconciliation for a truly integrated experience.
  • 12. Multilocation API With the introduction of Locations in Summer 2018, we’re launching the supporting API in advance to provide developers and partners opportunities to update their apps. Unite Status Launched Target Launch April Availability Closed group Location upgrades to API stack Product & Variants, Fulfillments, Inventory, Shop and Refunds APIs are being enhanced with multi-location upgrades, including Inventory Items and Inventory Levels concepts.
  • 13. Shopify App Store 2.0 Shopify is redesigning the App Store to create powerful, personalized recommendations mapped to the business goals of a merchant. These improvements will ensure the right apps are surfaced to the right merchants at the right time. Unite Status Announce Target Launch Summer 2018 Availability International (all plans) A recommendation-centric experience Recommendations will be mapped to merchant lifecycles, and will surface throughout Shopify - incl. Merchant admin, workflows, and in the new App Store. Connect your app with the right merchant Advanced app categorization, personalization and machine learning algorithms will improve our search results and browsing interface - allowing merchants to easily find the right app.
  • 14. Shopify Services Marketplace Shopify Services Marketplace is Shopify’s one-stop service marketplace for merchants to find the help they need, and equips partners with the clients and tools to build their businesses around Shopify. Unite Status Announce (beta) Target Launch Summer 2018 Availability International (all plans) Connect with the right merchants Advanced algorithms (same as App Store) assess merchant needs and recommend the ideal service partner to help them, ensuring both parties are well-matched. New opportunities to expand services Job categories will expand well beyond the previous system and will continue to grow to match merchant demand. Open to Experts and non-experts, application process Once launched, the marketplace will be available to some Experts as well as non-experts — but all will need to go through an application process to vet skill, quality, and alignment to demand. Beta jobs include: - Build new functionality or integrate with another system - Design a look & feel for your store - Create visual content - Migrate from another platform - Optimize store for more sales - Install existing apps - Get more visitors - Take pro photos - Setup basic store - Turn visitors into customers - Setup custom designed store - Improve technical performance - Get repeat sales - Develop a brand strategy - Photo editing - Make store tweaks - Optimize for mobile devices
  • 15. Shopify Partner Academy An exclusive collection of 11 courses, study guides, and exams help you develop critical commerce skills, test your knowledge, and get started on the right foot as a Shopify Partner. Unite Status Launched Target Launch April Availability All Partners Develop your skills Enroll in interactive courses to develop your Shopify expertise, discover tactics to improve your business strategy, and deepen your knowledge base. Diversify your offering Leverage your training to enhance the quality of your work, take advantage of new business opportunities, and help merchants of all sizes grow their businesses.
  • 18. eCommerce in Australia: Landscape & Opportunities Gavin Ballard, Disco
  • 19.
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  • 22. 4 Trends in Australian eCommerce Omnichannel Influencer Marketing Competing on Brand Automation
  • 24.
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  • 31. Q&A
  • 32. Fireside: Post Shopify UNITE Xavier Lee, Jumpstart Commerce Pradeep Palani, Referral Candy Sarah Tan, Shopify
  • 34. Thank you and see you!