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Guide to XML Feeds
Equinox Portal
What is an XML feed?

    An XML feed takes
     your apartment listing
     information and
     structures it so it can be
     used automatically by
     partners such as
     brokers and listing sites
     like StreetEasy.
    Updates are made in
     your property
     management system or
     on the web, and then
     are syndicated to all
     your preferred partners.
What is the shortest path to getting a
feed?

     Our product, Equinox
      Portal, can turn your
      data into a feed
      automatically.
     You can enter or
      upload a spreadsheet
      of your listings on
      whatever schedule you
      would like.
     You can enhance your
      feed with photos,
      floorplans, and property
      descriptions, where
      available.
What do I need to get
started?
    a spreadsheet or
     list of apartments
    address and
     contact phone and
     emails
    size, price,
     description, building
     and apartment
     amenities
    pictures and
     floorplans if
     available
What is the process of using
Equinox?
   We set up your buildings
   We add images/plans
   We help you standardize
    your data
   You choose the targets of
    your feeds
   You upload or enter it on
    the web
   Thats it! (Check reports to
    confirm your data was
    received.)
Who can I feed to?
   Urban Compass
   Rent.com
   RDNY.com
   Naked Apartments
   Street Easy
   NYTimes
   NYBits
   Move.com
   MyNewPlace.com
   Apartments.com
   Real Plus
   OLR
   Trulia
   And, any other of your selected
    partners!
Time and cost?
   A typical feed-only
    Equinox project can
    be done in one week
   $1999 set up for up
    to 4 standard feeds
   Add’l feeds $250-
    $500 one time set
    up
   $199/month support
    (does not change
    with number of
What else can I do with Equinox?
   Broker Blasts
   Web Publishing
   Social Media
   Mobile Devices
   Tenant Portal
   Agent Portal
   Manage Leads
   Deal Reports
   Track Advertising
For more information,
contact:
Gordon Eriksen
gordon@waverlyhicks.com
(718) 965-1036 - office
For more information,
contact:
Gordon Eriksen
gordon@waverlyhicks.com
(718) 965-1036 - office

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Equinox xml feeds

  • 1. Guide to XML Feeds Equinox Portal
  • 2. What is an XML feed?  An XML feed takes your apartment listing information and structures it so it can be used automatically by partners such as brokers and listing sites like StreetEasy.  Updates are made in your property management system or on the web, and then are syndicated to all your preferred partners.
  • 3. What is the shortest path to getting a feed?  Our product, Equinox Portal, can turn your data into a feed automatically.  You can enter or upload a spreadsheet of your listings on whatever schedule you would like.  You can enhance your feed with photos, floorplans, and property descriptions, where available.
  • 4. What do I need to get started?  a spreadsheet or list of apartments  address and contact phone and emails  size, price, description, building and apartment amenities  pictures and floorplans if available
  • 5. What is the process of using Equinox?  We set up your buildings  We add images/plans  We help you standardize your data  You choose the targets of your feeds  You upload or enter it on the web  Thats it! (Check reports to confirm your data was received.)
  • 6. Who can I feed to?  Urban Compass  Rent.com  RDNY.com  Naked Apartments  Street Easy  NYTimes  NYBits  Move.com  MyNewPlace.com  Apartments.com  Real Plus  OLR  Trulia  And, any other of your selected partners!
  • 7. Time and cost?  A typical feed-only Equinox project can be done in one week  $1999 set up for up to 4 standard feeds  Add’l feeds $250- $500 one time set up  $199/month support (does not change with number of
  • 8. What else can I do with Equinox?  Broker Blasts  Web Publishing  Social Media  Mobile Devices  Tenant Portal  Agent Portal  Manage Leads  Deal Reports  Track Advertising
  • 9. For more information, contact: Gordon Eriksen gordon@waverlyhicks.com (718) 965-1036 - office
  • 10. For more information, contact: Gordon Eriksen gordon@waverlyhicks.com (718) 965-1036 - office