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Exito del Este Wins 1st Place in Progressive Grocer Awards

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Watt International's work with Exito del Este Wins 1st Place in Progressive Grocer Awards

The Progressive Grocer Store Design Contest is an annual competition to recognize supermarkets that set the standard in store design and innovation.

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Exito del Este Wins 1st Place in Progressive Grocer Awards

  1. 1. PG TECH: FRESH & EASY’S ‘UNTETHERED’ ASSISTANCE • PAGE 122 JULY 2011 • VOLUME 90 NUMBER 7 • $10 WWW.PROGRESSIVEGROCER.COM PAGE 18 EQUIPMENT & DESIGN !Viva la machina! Page 136
  2. 2. WINNERS Price Cutter Plus, Springfield, Mo. Best Overall Store Design Conventional Format (new ground-up construction, over 50,000 sq. ft.) Store Designer: Associated Wholesale Grocers, Inc. (AWG)/Design and Décor Source Group, Kansas City, Kan. The Market by Longo’s Best Overall Store Design/Urban Format (new ground-up construction, under 50,000 sq. ft.) Store Designer: Watt International Inc., Toronto Ont. Bing’s Supermarket, Sedalia, Mo. Best Low-cost Remodel (less than $2 million) – Communi- ty-based Format Store Designer: Associated Wholesale Grocers, Inc.by Meg M a jor (AWG)/Design and Décor Source Group, Kansas City, Kan. Super 1 Food & Pharmacy, Shreveport, La. applauds a new collection of Store Design Best Low-cost Remodel (less than $2 million) – Value FormatContest award winners, whose innovative, Store Designer: Brookshire Grocery Co., Tyler, Texasfunctional masterworks profiled on the fol- Glorioso’s Italian Market, Milwaukee, Wis. Best Low-cost Remodel (less than $2 million) – Urban Formatlowing pages provide a closer look at 11 of the Store Designer: Mehmert Store Services, Sussex, Wis.industry’s most engaging and inspiring concept Ray’s Apple Market, Manhattan, Kan. Best Mid-budget Remodel ($2 million to $5 million) – Community-based Formatsupermarkets. Store Designer: Associated Wholesale Grocers, Inc. (AWG)/Design and Décor Source Group, Kansas City, Kan. Bistro Market by Price Cutter, Springfield, Mo. Best Mid-budget Remodel ($2 million to $5 million) –From downtown Milwaukee to a New Orleans neighborhood struggling to re- Urban Formatcover from the devastation wreaked by Hurricane Katrina and various locales Store Designer: Associated Wholesale Grocers, Inc.in between, 11 grocery stores that set the standard for overall excellence are (AWG)/Design and Décor Source Group, Kansas City, Kan.showcased on the following pages of ’s second annual Lakeview Grocery, New Orleans, La. Best Mid-budget Remodel ($2 million to $5 million) –Store Design Contest. Community-focused Conventional Format Store Designer: King Retail Solutions, Eugene, Ore.Five categories — including two for new ground-up construction, as well asthree budget levels for remodeling projects ranging from modest to unlimited Runner-Up: Brookshire’s Food & Pharmacy, E. Fifth Street, Tyler, Texas— gave operators of every shape and size a chance to be recognized in the Best Mid-budget Remodel ($2 million to $5 million) –following classes: Community-focused Conventional Format Store Designer: Brookshire Grocery Co., Tyler, Texas Best Overall Store Design Exito del Este, El Tesoro, Colombia (new ground-up construction, under 50,000-square-feet) Best Overall Store Design – International/Hypermarket Best Overall Store Design Format (new ground-up construction, under 50,000- (new ground-up construction, over 50,000-square-feet) square-feet) Store Designer: Watt International, Inc., Toronto Ont. Best Low-cost Remodel (less than $2 million) 1st Place: Calgary Co-Op Quarry Park Centre, Best Mid-budget Remodel ($2 million to $5 million) Calgary “Sky’s the Limit” Remodel (more than $5 million) Best Overall Store Design – International/Conventional Format (new ground-up construction, under 50,000-Construction of eligible store designs and remodels must have been completed square-feet)between January 2010 and December 2010. Store Designer: King Retail Solutions, Eugene, Ore.18|progressivegrocer.com |J u l y 2 011 AHEAD OF WHAT’S NE X T
  3. 3. Best Overall Store Design/International-Hypermarket (new ground-up construction, under 50,000 square feet) Exito del Este e l T e S o r o, C o l o M b i a W ith more than 86 hypermarket loca- were taken to ensure the new store would be tions in Colombia, Exito is one of the environmentally friendly, foremost being LED lights largest retail chains in Latin America. installed throughout the store, non-pollutant and Working alongside the Exito design team, the store fume-free paints for the food gondolas, eco-friendly design pros from Watt International Inc., developed refrigeration systems with energy-saving regulat- a retail format that is a tangible expression of the ing valves, and biodegradable packaging for all store’s brand positioning: fresh, gourmet, surprising prepared foods. and innovative. The new store, located in a shopping mall within A concept store in every sense, the a wealthy neighborhood, was conceptualized to be 46,000-square-foot Exito del Este compact hyper- the “store of the future” and function as the flagship market is designed to improve operating productiv- store for Exito with a format that offers solutions, as ity while offering customers an unmatched shopping opposed to products, vis-à-vis an innovative hub. experience. Inspiring destination zones include an Within the alcoholic beverage section, upscale fresh market showcasing seasonal offer- touchscreens highlight wine and meal pairings, as ings, fashion, electronics and housewares, along well as suggest recipes that pair well with specific with cooking demonstrations led by professional beverages. Additionally, all cash wraps have two chefs preparing gourmet meals for customers. screens installed: one for the cashier and one for Electronic signage throughout the store increases the customer, to round out the interactivity of the shopper dwell time by delivering targeted messages entire store experience. to customers, such as product information, pricing Designed to stay as true to its forerunning and recipes. 100,000-sqaure-foot format as possible, the new Throughout the design process, many steps store format had a main objective of helping 40» Store DeSigner Watt International Inc., Toronto38 |progressivegrocer.com |J u l y 2 011 AHEAD OF WHAT’S NE X T
  4. 4. Best Overall Store Design/exito DeL eSte International-Conventional (new ground-up construction, under 50,000 square feet) Calgary Co-Op Quarry Park Centre Ca lga ry, a lberTaExito align its stores with a recent brand refresh at the same time as the unveil-ing of the new upscale compact supermarket. Wood paneling that wraps from the floor up to the ceiling is usedthroughout the store to highlight the various service points and help customersnavigate around departments.The merchandise displays throughout the storeshowcase Exito’s gourmet offering; for example, fruits and vegetables are cutopen on shelf so customers can see the insides of the products. Vivid in-storegraphics help impart excitement for its target higher-deomgraphic Colombiancustomers, who are in turn vigorously embracing Exito’s new format. Cognizantthat a novel, fresh design for an exciting small-format store launch was es-sential in courting higher end shoppers, the store design team found that simplyparing down the amount of merchandise would have likely otherwise greatlyhampered the desired result of the design project. Additionally, Exito del Este’s fresh foods, which comprise 19 percent of salesfor the entire store, vs. 13 percent of sales for the larger hypermarket format,have also well exceeded expectations, adding another winning touch to thisimpressive international showstopper. T he Calgary Co-op Quarry Park Centre supermarket is the newest addi- tion to a chain of more than 23 food stores. As part of a 5.7-hectare e rovety regional shopping center in southeast Calgary, the new store is the p greenest in the Calgary Co-op grocery chain and includes several environment- Imd saf . saving technologies encompassing equipment, LED lighting and comprehensive recycling programs. In addition to its grocery offerings, the store also features fooorewide an in-store pharmacy, mezzanine-level café seating and a children’s play area. While the initial design strategy sought to depict the interior space as a modern design, the architect’s exterior renderings captured a more classical st European façade reminiscent of historic Canadian architecture used for grand hotels. To harmonize disparate architectural themes, King Retail Solutions (KRS) created a unique “modern chateau” design concept that fused old and new Visit www.metro.com/grocerysolutions and sign up for a free food safety/storage analysis or call 800-992-1776.40 |progressivegrocer.com |J u l y 2 011 AHEAD OF WHAT’S NE X T

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