EMAGINE Media Launch

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The presentation I did during the EMAGINE Media Launch, after I re-positioned, rebranded and redesigned the service

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EMAGINE Media Launch

  1. 1. C. S. GOH Chief Executive Officer cs.goh@selectv.co
  2. 2. GLOBAL LEADER IN INTERACTIVE TV TECHNOLOGIES AND SERVICES MALAYSIAN MNC 11 Countries MSC company owned by Malaysian Management, MAVCAP and Intel Capital
  3. 3. 2006 founded as an interactive TV technologies and media company for hospitality industry 2009 became a global leader in hospitality TV technologies 2011 expand offering to home connected TV to region and North America 2013 bringing the best of interactive TV technologies to Malaysia homes
  4. 4. open platform to create a new experience in media consumption and delivery
  5. 5. JAMES CHONG Chief EMAGINEER james@emagine.my
  6. 6. the INTERNET CHANGES THINGS
  7. 7. 1995 MP3
  8. 8. NAPSTER ILLEGAL DOWNLOADS LAWSUITS DRM NON-DRM STREAMING SERVICES OFFLINE MODE SPOTIFY
  9. 9. VIDEO? TOO LARGE TOO BLUR TAKES TOO LONG
  10. 10. THE INTERNET BECAME FASTER VIDEO FILES BECAME SMALLER & CLEARER
  11. 11. BROADBAND CHANGES THINGS
  12. 12. 2012 4 BILLION VIDEOS WATCHED PER MONTH 500 YEARS OF VIDEO WATCHED ON FACEBOOK PER DAY 700 VIDEOS SHARED ON TWITTER PER MINUTE 30% OF VIDEOS ACCOUNT FOR 99% OF VIEWS FIRST VIDEO UPLOADED IN 2005
  13. 13. THERE IS NO SHORTAGE OF CONTENT. THERE IS SHORTAGE OF TIME.
  14. 14. HELP ME FIND WHAT I WANT EASILY SEE WHAT MY FRIENDS & OTHERS LIKE DISCOVER WHAT ELSE IS GOOD OUT THERE. SORT & MANAGE MY FAVOURITES
  15. 15. CONTENT DISCOVERY SOCIAL CURATION SERVICE
  16. 16. WHAT ABOUT TV? PEOPLE STILL WATCHING LOVE TV
  17. 17. PC, TABLET & SMARTPHONE TV THE CURRENT VIEWING EXPERIENCE IS DIVIDED SOURCE BROADCAST TV DVD & BLURAY DOWNLOADED SOURCE YOUTUBE & VIMEO VIDEO SITES EXPERIENCE MEDIUM TO LONG SCHEDULED LARGE SCREEN* BETTER SOUND* LEAN BACKWARDS* DEDICATED TIME* RELAXED* NO SOCIAL FEATURES EXPERIENCE SHORT CHOOSE & PLAY* SMALL SCREEN POOR SOUND LEAN FORWARD IN-BETWEEN ACTIVITIES ATTENTIVE SOCIAL DISCOVERY & SHARING* * ADVANTAGES
  18. 18. THE GAP IS THE NEXT EVOLUTION FOR TV BRINGING THE BEST OF THE INTERNET VIDEO VIEWING EXPERIENCE TO TV, DESIGNED FOR TV.
  19. 19. THE APPROACH SO FAR BROADCASTERS & EARLY SMART TV PROVIDERS THE INTERNET EXPERIENCE ON A BIG SCREEN. THE TV EXPERIENCE ON A SMALL SCREEN ONLINE SERVICE PROVIDERS
  20. 20. ONLINE ENTERTAINMENT TO TV DESIGNED FOR THE TV
  21. 21. PC, TABLET & SMARTPHONE SOURCE BROADCAST TV DVD & BLURAY DOWNLOADED SOURCE YOUTUBE & VIMEO VIDEO SITES TV EXPERIENCE MEDIUM TO LONG SCHEDULED LARGE SCREEN* BETTER SOUND* LEAN BACKWARDS* DEDICATED TIME* RELAXED* NO SOCIAL FEATURES EXPERIENCE SHORT CHOOSE & PLAY* SMALL SCREEN POOR SOUND LEAN FORWARD IN-BETWEEN ACTIVITIES ATTENTIVE SOCIAL DISCOVERY & SHARING* SOURCE YOUTUBE & VIMEO VIDEO SITES PREMIUM ON-DEMAND DOWNLOADED EXPERIENCE SHORT, MEDIUM & LONG CHOOSE & PLAY* LARGE SCREEN* BETTER SOUND* LEAN BACKWARDS* DEDICATED TIME* RELAXED* SOCIAL DISCOVERY & SHARING* * ADVANTAGES
  22. 22. NOT DESIGNED TO PROVIDE THE INTERNET ON TV NOT DESIGNED TO PROVIDE BROADCAST TV OVER THE INTERNET (IPTV) NOT DESIGNED TO REPLACE SATELLITE TV, THE PC, THE TABLET OR THE SMART PHONE.
  23. 23. DESIGNED TO PROVIDE THE BEST ONLINE ENTERTAINMENT EXPERIENCE ON TV
  24. 24. USEFUL, UNIQUE & AMAZING FEATURES DONE WELL SOCIAL CURATION & DISCOVERY AWESOME USER EXPERIENCE KICK-ASS ON-DEMAND CONTENT PLATFORM
  25. 25. AMAZING ONLINE VIDEO AWESOME ON-DEMAND COMPLETE THE EXPERIENCE
  26. 26. LIVE DEMO
  27. 27. AMAZING ONLINE VIDEO FULL SCREEN. IN HD WHENEVER AVAILABLE. QUICK, SIMPLE, FLUID. TOP & RECOMMENDED VIDEOS & CHANNELS CREATE, BROWSE & PLAY CUSTOM USER PLAYLISTS. ADD FAVOURITE VIDEOS & CHANNELS SEARCH. NO ADS. THE BEST WAY TO WATCH YOUTUBE & VIMEO ON TV, EVER.
  28. 28. AWESOME ON- DEMAND PICK AND PLAY. NO SCHEDULES. NO WAITING. REPEAT & REPLAY. WHENEVER. SUBSCRIBE TO ONLY WHAT YOU WANT. SUBSCRIBE IMMEDIATELY. NO CALLS. NO FORMS. NO CONTRACT. NO PENALTIES. FIRST TO LAUNCH: KARAOKE ON-DEMAND WITH MORE THAN 50,000 SONGS, AND NEW SONGS ADDED WEEKLY.
  29. 29. COMPLETE THE EXPERIENCE FULL HD MEDIA PLAYER WITH 3 USB 2.0 PORTS + 1 SD CARD SLOT 40,000 FREE WORLDWIDE RADIO STATIONS MILLIONS OF STREAMING SONGS AUTO LYRICS TO MUSIC INTEL WIRELESS DISPLAY @ WIDI SHOPS APPS
  30. 30. SHIPPING FROM TODAY 28.02.13
  31. 31. EXCLUSIVELY ONLINE ON
  32. 32. RM 1200 RM 349 CABLES TRACKPAD SETUP CONTROL NO MEDIA PLAYER LIMITED YOUTUBE NO CHANNEL CUSTOMISATION NO PLAYLIST & SHARING
  33. 33. RM 399 12 MONTHS WARRANTY NO CONTRACTS. NO SUBSCRIPTIONS. NO COMMITMENTS. NO PENALTIES. FEATURES, SERVICES & NET TV WILL CONTINUE TO BE AVAILABLE 1 MONTH FREE KARAOKE ON DEMAND FOR FIRST 6,000 CUSTOMERS
  34. 34. www.emagine.my

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