The world of entrepreneurs

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The world of entrepreneurs

  1. 1. The World Of Entrepreneurs Wai Chamornmarn Entrepreneurship@TBS 2012
  2. 2. Stevenson, Roberts, Grousbeck & Bhide (1999) Entrepreneurship@TBS 2012
  3. 3. + - • • • • • • • • Entrepreneurship@TBS 2012
  4. 4. 1.2.1.3.4.5.6.7.8.9.10.11.12. Entrepreneurship@TBS 2012
  5. 5. The Entrepreneurship Process Research Industry Opportunity MarketIdea Recognition Competition Financials, Risks Plan Overall Strategy Marketing & Sales Operations Team Entrepreneurship@TBS 2012 Schedule/Milestones
  6. 6. 6Entrepreneurship@TBS 2012
  7. 7. Welcome to Entrepreneurship@TBS 2012
  8. 8. Entrepreneurship@TBS 20121999.The McQuaig Group Inc. Alternatives p. 9
  9. 9. Business idea Entrepreneurship@TBS 2012
  10. 10. Entrepreneurship@TBS 2012
  11. 11. Idea or Innovation? Innovation! Value Value Competitive Advantage Value Customer’ s benefit Value Market Opportunity Idea or Technology Entrepreneurship@TBS 2012
  12. 12. Business Concept Entrepreneurship@TBS 2012
  13. 13. Business Concept Product Innovation CustomerManagement Intimacy Low Price Technology Entrepreneurship@TBS 2012 13
  14. 14. Importance of Idea Evaluation Entrepreneurship@TBS 2012
  15. 15. How to Evaluate Ideas• Eight Questions to Consider 1. Do you have capabilities for the venture? 2. Are you ready to be an entrepreneur? 3. Do you have a passion for the venture? 4. Are you prepared emotionally to deal with the challenges of being an entrepreneur? 5. Are you ready to work hard? 6. Do you have a realistic picture of the proposed venture’s potential? 7. Are you educated about financing issues? 8. Are you willing and prepared to do continual analysis of your venture?Nichols College Entrepreneurship@TBS 2012
  16. 16. 16Entrepreneurship@TBS 2012
  17. 17. Magic Ink Entrepreneurship@TBS 2012
  18. 18. Entrepreneurship@TBS 2012
  19. 19. Entrepreneurship@TBS 2012
  20. 20. Product evolution Entrepreneurship@TBS 2012
  21. 21. Entrepreneurship@TBS 2012
  22. 22. Evolution of Devices at Nokia Communicator 9110 9000 8850 8110 121 2110 Premium 8800 Classic Nokia Mediaphone Nokia 6100 7100 8210 Cityman 101Talkman 6150 2010 1610 Fashion 3110 Basic 5100 3210 Entrepreneurship@TBS 2012
  23. 23. Entrepreneurship@TBS 2012
  24. 24. Entrepreneurship@TBS 2012
  25. 25. 25Entrepreneurship@TBS 2012
  26. 26. Entrepreneur’s Fit and Balance• Mind-set• Know-how• Relevant experience• Track record of team• Track record of resources• Attractiveness of the venture opportunity Entrepreneurship@TBS 2012
  27. 27. Entrepreneurship@TBS 2012
  28. 28. 28Entrepreneurship@TBS 2012
  29. 29. Team Entrepreneurship@TBS 2012
  30. 30. The Entrepreneurial TeamAn entrepreneurial leader• Learns and teaches—faster, better• Deals with adversity, is resilient• Exhibits integrity, dependability, honesty• Builds entrepreneurial culture and organization Entrepreneurship@TBS 2012
  31. 31. The Entrepreneurial TeamQuality of the Team• Relevant experience and track record• Motivation to excel• Commitment, determination, and persistence• Tolerance of risk, ambiguity, and uncertainty• Creativity Entrepreneurship@TBS 2012
  32. 32. 32Entrepreneurship@TBS 2012
  33. 33. Team: Luciano de Crescenzo Entrepreneurship@TBS 2012
  34. 34. Entrepreneurship@TBS 2012
  35. 35. Resources Entrepreneurship@TBS 2012
  36. 36. Minimize and Control versus Maximize and Own• Unleashing creativity• Financial resources• Assets• People• Your business plan• Think cash last! Entrepreneurship@TBS 2012
  37. 37. Capabilities in One Context Become Disabilities in Another Big Market enough to be Research interesting? WhatPlanning Margins AreCycles Attractive? Processes: Values:Customer How? Why? Cost structureFeedback ―Organizational Resource DNA‖ Product Allocation Quality Entrepreneurship@TBS 2012
  38. 38. Discussion Entrepreneurship@TBS 2012
  39. 39. Entrepreneurship@TBS 2012
  40. 40. – Entrepreneurship@TBS 2012
  41. 41. – Entrepreneurship@TBS 2012

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