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How I Grew My Organic Search Traffic 1465% In 12 months

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Learn how I grew my organic search traffic from just 52 visitors 12 months ago, to 814 visitors last month. That's an increase of 1,465%, or 16 times the traffic.

Based on original post at http://www.vWriter.com/1465

Discover how, by following a specific strategy, I grew my organic search traffic by 1465% in just 12 months.

That’s 16x the amount of traffic.

Here’s the data:

12 months ago, 52 visitors from search
Last month, 814 visitors

So what’s the strategy?

Creating and publishing content to my blog on a weekly basis
Sharing it on social
Plus some magic sauce!

What’s the magic sauce?

1. A specific content creation strategy

(More soon!)

2. Repurposing the content.

For example:

Turning posts into articles
Presentations for SlideShare
Videos for YouTube
And more…

Advantages of content repurposing:

Builds a rounded link profile - helps my rankings!
Attracts high quality traffic in its own right (eg. YouTube’s the 2nd largest search engine, SlideShare is in the top 200 sites worldwide)
More content to share on social and keep my business front-of-mind

Content Creation Strategy

5-point content creation strategy to maximize my search visibility.

Keyword Research

Helpful for reaching the maximum number of people
Can help indicate a particular keyword to focus on, with higher ranking and traffic potential
Use Yoast (Wordpress plugin) to optimize the post
But always write for the reader, not the search engines! (Actually helps rank better longer term).

2. Create Longer Content

Research shows longer content ranks better on search

Why? A couple of possible reasons:

Longer content keeps people on the page for longer periods, helping rankings
It provides more value and more reasons for other sites to link to and share the content, again helping rankings

Focus on creating posts at least 2000 words long.
Even 3000 to 5000 words or more!

DON’T

Stretch a thin topic to breaking point just to reach a predefined word count!

DO

Write on a topic that’s meaty enough to reach a high word count naturally
Provide lots of value to the visitor by:
Going into the topic in depth
Providing as much helpful info as possible

3. Use Images

Always add images into the post
And a Featured Image!

A Featured Image:

Helps with social engagement - more click-throughs, shares, and so on
Helps when repurposing the content, for example use it as:
The thumbnail for a YouTube video
The cover page for a SlideShare presentation
The cover image when posting to LinkedIn Pulse and elsewhere

Use other images in the post to...

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How I Grew My Organic Search Traffic 1465% In 12 months

  1. 1. Discover how, by following a specific strategy, I grew my organic traffic by 1,465% in just 12 months. That’s 16x the amount of traffic!
  2. 2. Here’s the data: ● 12 months ago, 52 visitors from search ● Last month, 814 visitors
  3. 3. So What’s The Strategy? Based on original post at vWriter.com/1465
  4. 4. Sharing it on social Plus some magic sauce! Creating and publishing content to my blog on a weekly basis Based on original post at vWriter.com/1465
  5. 5. What’s The Magic Sauce? Based on original post at vWriter.com/1465
  6. 6. A Specific Content Creation Strategy More info in a second... Based on original post at vWriter.com/1465
  7. 7. Repurposing the content Turning posts into articles Presentations for SlideShare Videos for YouTube And more... Based on original post at vWriter.com/1465
  8. 8. Builds a rounded link profile - helps rankings! Advantages of Content Repurposing Attracts high quality traffic in its own right More content to share on social and keep your business front-of-mind (eg. YouTube is the 2nd largest search engine, SlideShare in top 200 sites worldwide) Based on original post at vWriter.com/1465
  9. 9. Content Creation Strategy A 5-point content creation strategy to maximize my search visibility... Based on original post at vWriter.com/1465
  10. 10. Keyword Research Helpful for reaching the maximum number of people Can help indicate a particular keyword to focus on, with higher ranking and traffic potential Use Yoast (Wordpress plugin) to optimize the post Always write for the reader, not search engines! (Helps you rank better in the long term) Based on original post at vWriter.com/1465
  11. 11. Want to Know How To Do Keyword Research? Download our FREE 8-page Special Report: How To Do Effective Keyword Research To Optimize Your Content And Attract Your Marketplace Bonus Tip! Go now to vWriter.com/KR (Remember - it’s a FREE download for you!) Based on original post at vWriter.com/1465
  12. 12. Create Longer Content Research shows longer content ranks better on search. Why? A couple of possible reasons... Based on original post at vWriter.com/1465
  13. 13. Longer content keeps people on the page for longer periods, helping rankings... It provides more value and more reasons for other sites to link to and share the content - again helping rankings... Based on original post at vWriter.com/1465
  14. 14. So... Even 3000 to 5000 words or more! Focus on creating posts at least 2000 words long Based on original post at vWriter.com/1465
  15. 15. Stretch a thin topic to breaking point just to reach a predefined word count! Some Do’s and Don’ts DON’T... Based on original post at vWriter.com/1465
  16. 16. Write on a topic that’s meaty enough to reach a high word count naturally... Some Do’s and Don’ts DO... Provide lots of value to the visitor by: ● Going into the topic in depth ● Providing as much helpful info as possible Based on original post at vWriter.com/1465
  17. 17. Use Images Always add images into the post Add a Featured Image! Based on original post at vWriter.com/1465
  18. 18. Helps with social engagement: more click-throughs, shares, and so on A Featured Image: Based on original post at vWriter.com/1465
  19. 19. A Featured Image: Helps when repurposing the content. For example, use it as: ● The thumbnail for a YouTube video... ● The cover page for a SlideShare presentation... ● The cover image when posting to LinkedIn Pulse and elsewhere...
  20. 20. Use Other Images In The Post To: Help break up the text - improve readability! Provide more value to the reader, for example: ● An image of a site you mention... ● A chart to illustrate data... ● And so on... Based on original post at vWriter.com/1465
  21. 21. Optimize For Opt-Ins So maximize the number of visitors you convert into leads. The traffic you attract needs to benefit your business... Based on original post at vWriter.com/1465
  22. 22. One Way To Do This Is To Create Content Upgrades For Your Posts! Based on original post at vWriter.com/1465
  23. 23. For example: ● A PDF version of the information in the post ● Some additional information only available to those who opt-in Offer content of additional value, directly relevant to the individual post... Visitors get the additional content in exchange for an email address... Based on original post at vWriter.com/1465
  24. 24. Adjust The Meta Description Use Yoast (Wordpress plugin) to adjust the meta description for each post. The meta description can determine what shows for the web page in the SERPs (search engine results pages).
  25. 25. You boost the number of people clicking through to your web page (instead of your competitor’s!) By Optimizing the Meta Description... This helps improve your rankings over time and attracts more traffic longer term. Based on original post at vWriter.com/1465
  26. 26. But most importantly... Publish Content Consistently! Based on original post at vWriter.com/1465
  27. 27. By Publishing New Content Consistently You: Based on original post at vWriter.com/1465
  28. 28. Build the authority of your site Develop lots of content over time Attract more rankings across a wide range of keywords for your market Build more search visibility! Based on original post at vWriter.com/1465
  29. 29. By following all this advice, including: Content repurposing.... Using social media to help distribute your content... Based on original post at vWriter.com/1465
  30. 30. Your site is almost pre- programmed to attract increasing amounts of traffic over time! Based on original post at vWriter.com/1465
  31. 31. Get our FREE 7-Step “Be Everywhere” Online Marketing Blueprint … And Start Using It For YOUR Business Today! Go Now To: vwriter.com/blueprint Found that helpful? If so, you’ll love this ...

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