Discover how to attract traffic to your website from authority websites around the web, simply by repurposing - or adapting - content you already have into different formats.
Every blog post you create can for example be converted into a presentation that you can then upload to SlideShare (like this one!), into a video for YouTube, as an article to LinkedIn Pulse and other article sites, into guest posts for other blogs, as content for email marketing to build relationships with prospects, into a podcast, and so on.
Discover 7 top ways to get your website and your business:
In front of your marketplace
On some of the most popular websites
Convert To A Presentation For
Hidden secret traffic driver
One of the top 200 most visited websites
Can drive significant click-throughs over time!
Write a script using Word or Google Docs
Use this script to create the slides of your
Use a mixture of stand-alone statements and
Avoid longer paragraphs
How to create your presentation:
Readers will be scanning your
So keep it
short and simple!
Use PowerPoint or Google Presentations
Include your website in the footer of each page
Use an image rather than straight text when
referencing your site in the footer
Here’s an example
Don’t forget to include a call-to-
action and a
link to your site
at the end of your presentation!
Now it’s time to upload to SlideShare!
Include up to 20 relevant keywords to make
your presentation easy to find
Add a description that encourages readers to
view the whole presentation
Convert Blog Post To A Video
You’ve already got your presentation!
Just use it as the basis of a video...
World’s second largest search engine
Third largest website
Owned by Google...videos get quick rankings!
Record your screen…(use Camtasia for PCs,
Screenflow for Macs)
Add a voiceover by using the original blog post as a
And/or add background music
How to create your video:
Next Step: Upload to YouTube!
Add some keywords (just like with SlideShare)
to help your video rank and searchability
Use important keywords in the:
Name of file when you upload it
In YouTube, make sure you
add your link to the
Add to LinkedIn Pulse
Can drive significant click-throughs over time
LinkedIn = quality traffic
Just repurpose your blog post for submission
Creating Your Article:
Keep your blog posts unique! (Maintain your
Re-write your blog posts
Switch things around
Shorten if a longer blog post
You can reuse this article too!
(It’s not just for LinkedIn Pulse...)
Now you’re ready to upload to LinkedIn Pulse:
Upload new content regularly and build your
Include links back to your site
Guest Post On Other Blogs
Gets long term links back to your site from relevant
Builds your traffic
Boosts authority and credibility
Compile a list of related blogs
Offer them unique content (show your own blog as
It’s Simple To Start Guest Posting...
How to rewrite one of the posts from your blog:
Take a different angle
Elaborate on one point from your post
Make your rewrite completely new
Include a byline with your details, a call-to-action,
and a link to your site
Use It In Your Email Newsletter
Why should you have an ezine?
It builds trust with your target market
It establishes regular communication
Start with a personal introduction--share stories
from your real life
Then, include the first paragraph of your blog post
Link back to your site for them to read the full post
How to use your blog post in your ezine:
Use To Make A Podcast
Another way to get in front of your marketplace and
Use your blog posts as a script for each
17% Of All Americans Listen To A Podcast Monthly!
It’s Even Easier If You Made Audio To
Go Along With Your Video!
Just extract the audio from your video
And add an opening and closing track, and...
Add To Article Directories
They still get hundreds of thousands of visitors a day
No more article spam! (Most article directories are now
more stringent on article quality than they used to be)
EzineArticles.com is in the top 2000 sites
Why wouldn’t you want your content and your links in
front of your marketplace on these websites?
It’s Easy: Use virtually the same
article that you post to LinkedIn
Submit Your Article To Scribd.com
In the top 500 sites online
Accepts content in PDF form
Use a featured image with your
blog post - then reuse when you:
Submit to SlideShare
Upload your video (post the image as the thumbnail)
Email your list
Add to LinkedIn Pulse
Images make your content memorable!
The Featured Image
used for your blog post
can now be reused all
over the web
And don’t forget Pinterest!
● Pin your image
● Add some teaser text
● And link straight back to your blog
Get our FREE 7-Step “Be Everywhere”
Online Marketing Blueprint … And Start
Using It For YOUR Business Today!
Go Now To:
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