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 	  	                                      WORKSHOP                          GENERATING PROFITABLE BUSINESS               ...
 	  	  	                             PHASE	  ONE	  OF	  THE	  PROGRAM	  	   	       	  PRE-WORKSHOP PREPARATION     	     ...
         	          	          	          	                           PHASE	  TWO	  PROGRAM	  SCHEDULE	          	   	    ...
                                                                                                	  	  	  Designing	  Profi...
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AllStars Generating Profitable Business Models Workshop Brochure

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AllStars Generating Profitable Business Models Workshop Brochure

  1. 1.       WORKSHOP GENERATING PROFITABLE BUSINESS MODELS PROGRAM  INTRODUCTION     In   rapidly   changing   technology   and   business   environments   Entrepreneurs   can   no   longer   build   successful   companies   based   on   existing,   traditional   or   old   business   models.     The   idea   that   what   worked  earlier  will  continue  to  work  forever  is  outmoded  and  dangerous  thinking.       Unique  and  creative  business  models  have  the  ability  to  change  an  entire  industry  and  to  make  new   entrants  hugely  successful  and  profitable  while  incumbents  die  a  slow  &  painful  death.       Sadly,  most  Malaysian  companies  don’t  understand  Business  Models  and  tend  to  follow  the  crowd  by   copying   or   adopting   the   business   models   of   their   closest   competitors   and   hence   fail   to   build   exciting   new   ventures.   New   Business   Models   are   critical   to   compete   more   successfully,   to   offer   better   value   and  to  gain  exceptional  margins  of  profitability.       This  is  an  Intensive  1-­‐day  Program  created  to  help  you  improve  your  business  prospects  and  create  a   more  profitable  business  model.  It  as  an  action  oriented  program  that  involves  your  management  team   in  planning  for  the  future  success  of  your  business.  You  will  discover  new  &  unknown  business  models   and   you   may   just   uncover   a   model   that   will   help   your   business   to   create   a   powerful   new   direction   towards  more  profitable  growth.       It  will  also  help  you  to  create  a  business  venture  that  will  be  selected  for  the  AllStars  Program   Your  Facilitators:  Dr.V.Sivapalan  &  Premesh   Who  the  Program  is  for:   Chandran  (Partners,  AllStars)   • This   Program   is   by   invitation   only   and   is   • Dr.Siva   has   more   than   27   years   limited  to  applicants  to  the  AllStars  Program.   entrepreneurial   experience   and   holds   a   PhD   • Individuals   and   teams   who   submitted   their   in  Venture  Capital  from  Edinburgh  University.   ideas  to  the  AllStars  program  may  participate.     • Prem   is   the   CEO   of   Malaysiakini   the   most   • Limited   to   a   maximum   of   3   per   team   or   successful   independent   news   site   in   company   Malaysia.       Sponsored  by:   Terms  and  Conditions  of  Registration:     By  registering  with  this  program,  I  acknowledge  and  agree   with  the  ‘Generating  Profitable  Business  Models’™  Program   Terms  of  Participation                PARTICIPATION  IS  BY  INVITATION  ONLY   LIMITED  TO  APPLICANTS  TO  THE  ALLSTARS   PROGRAM  ONLY         ©  Ventura  Partners  Sdn  Bhd  2011.  All  Rights  Reserved.  
  2. 2.         PHASE  ONE  OF  THE  PROGRAM        PRE-WORKSHOP PREPARATION    Participants will be given a set of instructions and reading materials for them to preparethemselves for the Program. These preparatory steps are important and are aimed athelping the participants to identify their business models (BM) and also prepare them for theconcept of new BMs.       PHASE  TWO  OF  THE  PROGRAM  (1-­‐DAY)        WORKSHOP  The   one day program is highly focused with material presentation and workshop sessionsnot just on the theory and principles of business models but also strategic action sessionsand case examples for BM creation and execution using the concept of the ‘BusinessModel Canvas’1. Participants will be expected to share and contribute their ideas andthoughts via dialogues, sharing and discussions as well as group working.In this one day session participants will: • Learn how to describe, challenge, and design profitable business models • Appreciate powerful examples of innovative business models, such as Salesforce.com, Apple iPhone/iPod, Zipcars and many more • Explore and prototype business models using design thinking and customer development to boost future growthParticipants will also be required to prepare a business presentation on their BM strategies.The following page provides a detailed program schedule for the 1-Day session.                                                                                                                             1  The  Business  Model  Canvas  was  developed  by  Alex  Osterwalder.  Further  information  can  be  found  in  the   book  “Business  Model  Generation”  by  Alex  Osterwalder  and  Yves  Pigneur,  2010,  Wiley  publications.     ©  Ventura  Partners  Sdn  Bhd  2011.  All  Rights  Reserved.  
  3. 3.           PHASE  TWO  PROGRAM  SCHEDULE           ONE  DAY  ONLY       TIME     ACTIVITY     SUMMARY    0930  –  1000     Participant  Registration     -­‐   Opening  Speech  and  Program   The  session  is  used  to  provide  an  overview  1000  –  1015     Structure  Introduction     of  this  program  and  its  objectives     • Understanding  what  BM  are  and   Intro  to  business  model  thinking   why  they  are  important  today  1015  –  1100     as  a  strategy  tool  &  BM  case   • Reviewing  different  forms  of  BM   examples   Understanding  how  innovative     •   business  models  can  transform   industries     • Exploring  the  BMC  a  systematic   approach  to  working  with  BMs   The  Business  Model  Canvas   • 9  Building  Blocks  of  the  BMC  1100  –  1230     (BMC)   • Using  the  Business  Model  Canvas     with  introductory  examples   • Ground  rules  and  pitfalls  of  the   Business  Model  Canvas.  1230  -­‐  1330     Lunch  Break   -­‐   Group  work  –  Designing  your  1330  –  1430   Group  working   BMC    1430  -­‐  1500     BMC  Discussion  &  Q&A   Group  Discussion    1500  -­‐  1515     Evening  Break     Groups  will  present  their  BMC  to  the  class   Group  Presentations  and  1515  -­‐  1630   and  prepare  to  discuss  &  defend  their   Discussion  on  their  BMC   proposed  Business  Model     Identifying  the  types  of  business  AllStars  is  1630  -­‐  1700   AllStars  Scoring  Matrix     looking  for.  1700  -­‐  1715   Final  Discussions  and  Closing       -­‐     ©  Ventura  Partners  Sdn  Bhd  2011.  All  Rights  Reserved.  
  4. 4.        Designing  Profitable  Business  Models  Program  –  Terms  of  Participation      IMPORTANT  NOTICE  :  PLEASE  READ  THE  INFORMATION  SET  OUT  BELOW.      This  Business  Models  Program  (“the  Program”)  is  organised  by  AllStars.  We  hereby  wish  to  alert  and  notify  you  that   this   program   is   developed   and   owned   by   Dr.   V.   Sivapalan   and   that   your   participation   is   subject   to   the  terms   contained   herein.   By   attending   and     participating   in   this   program,   it   is   deemed     that   you   have   read,  understood,  and  agree  to  be  bound  by  the  terms  herein.      1. NOTICE  ON  INTELLECTUAL PROPERTYThe   framework   and   modules   of   this   Program   and   the   slides,   materials,   workshop   exercises   and   other   coaching    materials   included   in   this   program   (collectively   referred   to   as   the   “CONTENT”)   have   been   developed   and  sourced   by   Dr.   V.   Sivapalan   of   Ventura   Partners   Sdn   Bhd   and   is   the   Intellectual   Property   of   the   company  and/or   its   Facilitators.   Your   participation   in   this   Program   does   not   in   any   way   intend   to   or   transfer   any  copyright   or   other   rights   of   proprietary   nature   in   the   CONTENT   to   you   and   Ventura   shall   at   all   times   retain   full  rights  in  and  to  the  CONTENT.        Kindly   note   that   you   are   not   permitted   to   copy,   modify,   make   copies,   share,   make   available   or   create  derivative  works  from  the  Content  or  use  the  Content  in  a  manner  that  would  constitute  an  infringement  of  Intellectual  Property.      Other   than   the   above,   please   note   that   Alex   Osterwalder   and   Yves   Pigneur   developed   the   ‘Business   Model  Canvas’.  Further  information  on  the  BMC  can  be  obtained  from  their  book  ‘Generating  Business  Models’,  2010,  Wiley  &  Sons  Publications.      2.  INFORMATION  AND  DATA    Participation   in   this   Program   will   require   feedback,   input,   information   and   other   data   from   you.   Kindly   be  informed  that  we  will  need  to  use  all  such  data  for  purposes  of  execution  of  this  program  and/or  conducting  studies  for  research  and  publication.  Unless  we  have  been  specifically  informed  by  you,  all  such  data  shall  not  be  considered  or  deemed  Confidential  Information.      3.  NO  GUARANTEES    This  program  and  the  content  and  advise  provided  to  you  and  your  company  is  on  an  "as  is"  and  "as  available"  basis  and  is  based  on  information  provided  by  you  to  us  during  the  course  of  the  program.  All  such  content  and  advise   is   meant   to   be   used   as   a   general   guide   only   and   we   provide   no   guarantees   in   relation   to   success   or  failure  of  your  venture  as  a  result  of  use  of  the  content  and  advise.      Under   no   circumstances   will   AllStars   be   liable   for   any   form   of   damages   including   general,   special,   direct,  indirect,   incidental,   consequential,   punitive   or   any   other   damages   (including,   without   limitation,   lost   profits   or  business   interruption)   of   any   kind   whether   in   an   action   in   contract   or   negligence   arising   or   relating   in   any   way  to  the  provision  of  advise  and  content  pursuant  to  the  program.        Contact  Us    AllStars  Email:  contact@allstars.my         ©  Ventura  Partners  Sdn  Bhd  2011.  All  Rights  Reserved.  
  5. 5.     PROGRAM  DETAILS         DESIGNING  PROFITABLE  BUSINESS  MODELS     Program  Date:   Wednesday,  21st  Sept.  2011     Venue:   Plug  &  Play  Technology  Garden   Level  7,  The  Gardens  South  Tower   Mid  Valley  City,  Lingkaran  Syed  Putra   Kuala  Lumpur     Map:     http://www.plugnplay.my/contact.php     PROGRAM  REGISTRATION  DATE:   Deadline:  17th  Sept.    2011     How  to  register?   Complete  the  attached  registration  form  and  email  it  to:   register@allstars.my     Full  Name  of  Participants:   ...................................................   ...................................................   ...................................................   Name  of  Company/Team  and  Address:   ...................................................   ....................................................   ....................................................   .....................................................   Contact  Number:   .....................................................   Email:   .....................................................       ©  Ventura  Partners  Sdn  Bhd  2011.  All  Rights  Reserved.  

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