Take Your Sales Pipeline Reporting to the Next Level 05-30-2012
Salesforce.com User GroupAtlantaMay 30, 2012
Founded in 2007Analyze Business Data Backed By:4,000+ Customers152 Employees Worldwide$28.5m in funding
GREAT ORGANIZATIONS who areANALYZING DATA today with GoodData …for themselves …for their customers
PlatformINTEGRATED end to end architecturePurpose built for the CLOUDTechnology AGNOSTICCONNECTS to any data sourceDeep PRESENTATION layer On-prem …and EVOLVING every week Cloud Big Data
Business MashupsPlatform ON-PREMData Connectors DATACloud/Big Data
cloudconnectExample prebuiltconnectors: Connect Transform Load CONNECT your DATA with GOODDATA
Kick Off Mar Project Management keti Find Requirements Deﬁnition Sales ng Wireframes Social Service Rapid prototyping Data Modeling + + Uncover Report & Dashboard Design Requirements Sign-off Implement Data Model Automate Data Connectors Synthesize Security & User Management Data Validation Testing User AcceptanceExpose & Evolve Training Launch
Example Best Practice Business Mashups!Tactical pipeline management Path to purchase and funnel Monitoring and listening ofand strategic analysis of sales management to optimize activity across multiple socialperformance & activity. Set demand gen and lead channels. Check the pulse ofaccurate plans and react to nurturing. Measure company & brand health.pipeline changes to hit goals. Marketing ROI. Measure the return of social marketing efforts.
GOODDATA CUSTOMER SUCCESSCon su lting PROGRAMSupp ort ORGANIZED to ENSURE rapid & ongoing SUCCESS
Case Study What: Analysis of 4000+ sales forceSolution: Global view of sales pipeline frommanagement down to individual sales repsWhy: Give all users a view into their pipelineValue: Increase sales & revenue“ With GoodData we don t have to jump through hoops to view our critical sales data.
Case Study What: Analysis of customer listening patternsSolution: Used to understand thedemographics of customers for different songsand artistsWhy: Sell targeted advertising spaceValue: Increased and optimized advertisingyield“ The best thing about GoodData is that it s been valuable right from the beginning - no waiting game. Our sales team now has direct access to metrics that took days for our engineering team to produce.
Case Study What: Analysis of customer support organizationsSolution: Embedded advanced analytics on supportticket volumes, resolution times, and support agentperformanceWhy: Optimize the efﬁciencies and effectiveness ofsupport organizations to manage cost and customersatisfactionValue: Increased upgrade revenue for their premiumservice“"GoodData gives our Executive Team a strategic view of our business."
A NEWGENERATION OFBUSINESSINTELLIGENCE inthe CLOUD