Challenging the Status Quo: Rethinking the Value of Volunteers - August 2014 BPN Webinar

1,891 views

Published on

What if the way nonprofits and companies are currently engaging volunteers is all wrong? How can we make sure we’re strategically involving the core value of volunteers to provide maximum impact?
Research shows that organizations that strategically leverage volunteers outperform peer organizations on all measures of organizational capacity, AND have greater impact. However, less than 15% of nonprofits currently operate this way, and this obstacle stands in the way of success for the causes that so many nonprofits, companies and individuals care about.
Bobbi Silten, Gap Inc.; Amy Smith, Points of Light; & Karen Baker, California Volunteers in a lively conversation about strategic volunteer engagement. Whether you're a nonprofit professional, a company program coordinator or a dedicated volunteer yourself, you'll learn more about the research, the implications and the opportunities of strategic volunteer engagement for maximizing impact.

Published in: Government & Nonprofit
0 Comments
19 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,891
On SlideShare
0
From Embeds
0
Number of Embeds
6
Actions
Shares
0
Downloads
28
Comments
0
Likes
19
Embeds 0
No embeds

No notes for slide

Challenging the Status Quo: Rethinking the Value of Volunteers - August 2014 BPN Webinar

  1. 1. Challenging the Status Quo: Rethinking the Value of Volunteers Karen Baker Chief Service Officer CaliforniaVolunteers Panelists: Facilitator: Greg Baldwin President VolunteerMatch Amy Smith Chief Strategy Officer Points of Light Bobbi Silten President, Gap Foundation SVP, Global Responsibility, Gap Inc.
  2. 2. How To Ask Questions • Type questions into the box on the right side of the your screen • Submit via Twitter to @VM_Solutions using “#VMbpn” • We will pose questions at the end of the presentation • A copy of the slides will be circulated after the event 22
  3. 3. GREG BALDWIN PRESIDENT VOLUNTEERMATCH
  4. 4. TODAY’S SESSION  Reimagining Service Overview  Overview of Research  Service Enterprise Initiative  Q&A  Closing
  5. 5. KAREN BAKER CHIEF SERVICE OFFICER CALIFORNIA VOLUNTEERS
  6. 6. REIMAGINING SERVICE IS… A national multi- sector coalition dedicated to increasing social impact through effective volunteer engagement.
  7. 7. REIMAGINING SERVICE PRINCIPLES
  8. 8. REIMAGINING SERVICE PRINCIPLE #1 The volunteer ecosystem is more effective when all sectors participate in its evolution.
  9. 9. REIMAGINING SERVICE PRINCIPLE #2 Make volunteering a core strategic function, not an add-on.
  10. 10. REIMAGINING SERVICE PRINCIPLE #3 Focus volunteer engagement on true community needs.
  11. 11. REIMAGINING SERVICE PRINCIPLE #4 In order to get a return, you have to invest.
  12. 12. REIMAGINING SERVICE PRINCIPLES PRINCIPLE #1 Volunteer ecosystem PRINCIPLE #2 Make it core PRINCIPLE #3 True community needs PRINCIPLE #4 You need to invest
  13. 13. BOBBI SILTEN SENIOR VICE PRESIDENT GAP INC. PRESIDENT GAP FOUNDATION
  14. 14. GETTING STARTED Using the TCC Group’s Core Capacity Assessment Tool (CCAT), we studied thousands of nonprofits across the country: large, small, local, and national organizations, addressing dozens of issue areas.
  15. 15. Using the data from the CCAT tool, we focused on nonprofit organizations that serve as “positive deviants.” These are organizations that have achieved stellar results, and serve as a model for other organizations to learn from. We call these organizations service enterprises.
  16. 16. SERVICE ENTERPRISE An organization that fundamentally leverages volunteers as a core strategic function to achieve the social mission of the organization.
  17. 17. % of Nonprofits by CCAT Volunteer Management Score Category Strong (CCAT Score > = 240) Weak (<190) Satisfactory (190 – 240) Does not total to 100% due to rounding. 64% Only 11% considered service enterprises HOW MANY NONPROFIT SERVICE ENTERPRISES ARE THERE?
  18. 18. % of Nonprofits Conducting “Effective” Volunteer Management Practices 26% 21% 27% 8% 25% 13% 6% 30% Retaining Recruiting Supervising Clarifying Roles Developing Resourcing Balancing Skilled & Unskilled Valuing Volunteers/Appreciation Source: TCC Group’s CCAT Study for Reimagining Service, April 2009 NONPROFIT LEADERS’ RATINGS OF VOLUNTEER MANAGEMENT PRACTICE
  19. 19. KEY FINDING #1 All organizational capacities are significantly and markedly stronger for nonprofits with 50+ volunteers and a strong volunteer management model.
  20. 20. A nonprofit or for-profit organization that fundamentally leverages volunteers and their skills to successfully deliver on the social mission of the organization. KEY FINDING #2 When organizations engage and manage any number of volunteers well, they are significantly better led and managed.
  21. 21. A nonprofit or for-profit organization that fundamentally leverages volunteers and their skills to successfully deliver on the social mission of the organization. KEY FINDING #3 Service enterprises not only lead and manage better, they are significantly more adaptable, sustainable and capable of “going to scale.”
  22. 22. KEY FINDING #4 To be a service enterprise requires strong and well- developed human resources management practices.
  23. 23. A nonprofit or for-profit organization that fundamentally leverages volunteers and their skills to successfully deliver on the social mission of the organization. KEY FINDING #5 Organizations that engage at least 10 volunteers are equally as effective as their peers without volunteers, but at almost half the median budget.
  24. 24. Source: TCC Group’s CCAT Study for Reimagining Service Dollar Per Hour of Program Labor (Proxy for Cost-per-Output) Service Enterprises are WAY more cost- efficient! KEY FINDING #6
  25. 25. AMY SMITH CHIEF STRATEGY OFFICER POINTS OF LIGHT
  26. 26. SERVICE ENTERPRISE INITIATIVE (SEI) OVERVIEW • A CaliforniaVolunteers social innovation built on the Service Enterprise concept inspired by Reimagining Service • It serves to strengthen the capacity of nonprofits to fundamentally leverage volunteers and their skills to address community needs • Since 2012, 17 volunteer centers in collaboration with State Service Commissions have been piloting this cutting edge model working with almost 200 organizations and are seeing positive results 26
  27. 27. SEI PROCESS MAP Outreach Application Diagnostic Pre-Training Meeting Training Certification Six-Month Follow-Up 27
  28. 28. BENEFITS • Build greater capacity to achieve your mission • Improve community engagement • Increase organizational excellence • Recognize opportunities to grow revenue through leveraging the time and talent of paid staff and volunteers alike in new and creative ways • Increase donor base and community supporters • Better engage your corporate partners All of these can differentiate you from other organizations! 28
  29. 29. PROGRESS TO DATE • Over 70 certified organizations to date and over 200 by end of 2014 • 60% increased the number of volunteers engaged • 50% increased the number of skills-based volunteers engaged • 52% increased the number of service hours donated • 57% increased the number of service hours donated by skills-based volunteers 29
  30. 30. LEARN MORE pointsoflight.org/service-enterprise-initiative
  31. 31. REIMAGINING SERVICE RESOURCES  Principles  Research  Links to Other Resources www.ReimaginingService.org
  32. 32. Converting good intentions into greater impact ReimaginingService.org @ReimaginingServ
  33. 33. Q&A 33 • Type questions into the box on the right side of the your screen • Submit via Twitter to @VM_Solutions using “#VMbpn” 33
  34. 34. Stay Informed Blog: www.VolunteeringIsCSR.org Twitter: @VM_Solutions Newsletter: Monthly ‘Good Companies’ newsletter - Sign up on the blog! 3434

×