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Ramadan is a unique time in the Arab world both online and offline. Consequently, what brands know about their community’s behaviour during much of the year may not apply during the Holy Month as peak activity times are likely to move and engagement to increase. Therefore, observe and take note of social media trends happening within your communities this Ramadan in order to align your publishing times with your audience and maximize engagement this year.
This report was compiled by VOLT LAB - a marketing agency specialised in branding and digital marketing. For more info visit www.voltlab.com
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