How to Build a Successful Drupal Business

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In this presentation Ben Finklea, the founder of Volacci, talks about the 5 aspects that are essential for every business to be successful.

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How to Build a Successful Drupal Business

  1. 1. Building a Successful Drupal Business It’s not (all) about the code. Twitter questions/feedback: @ben nklea
  2. 2. What is a successful business? Twitter questions/feedback: @ben nklea
  3. 3. What is a successful business? • Commercia l Twitter questions/feedback: @ben nklea
  4. 4. What is a successful business? • Commercia l • Profitable Twitter questions/feedback: @ben nklea
  5. 5. What is a successful business? • Commercia l • Profitable • Enterprise Twitter questions/feedback: @ben nklea
  6. 6. What is a successful business? • Commercia l • Profitable • Enterprise • That Works Twitter questions/feedback: @ben nklea
  7. 7. What is a successful business? • Commercia l • Profitable • Enterprise • That Works • Without you Twitter questions/feedback: @ben nklea
  8. 8. What is a successful business? • Commercia Brand/ l Niche • Profitable Financial • Enterprise Recruiting • That Works Synergy • Without Process you Twitter questions/feedback: @ben nklea
  9. 9. Find Your Niche Book: Twitter questions/feedback: @ben nklea
  10. 10. Find Your Niche Book: Idea: Business Categories Evolve Just Like Species Evolve Twitter questions/feedback: @ben nklea
  11. 11. Find Your Niche Book: Idea: Business Categories Evolve Just Like Species Evolve • Exploit Divergence Twitter questions/feedback: @ben nklea
  12. 12. Find Your Niche Book: Idea: Business Categories Evolve Just Like Species Evolve • Exploit Divergence • Survival of the Firstest Twitter questions/feedback: @ben nklea
  13. 13. Find Your Niche Book: Idea: Business Categories Evolve Just Like Species Evolve • Exploit Divergence • Survival of the Firstest • Survival of the Opposite Twitter questions/feedback: @ben nklea
  14. 14. Find Your Niche Book: Idea: Business Categories Evolve Just Like Species Evolve • Exploit Divergence • Survival of the Firstest • Survival of the Opposite • The Power of Pruning Twitter questions/feedback: @ben nklea
  15. 15. Niche Players Thrive ernst haeckel's pedigree of man Twitter questions/feedback: @ben nklea
  16. 16. Niche Players Thrive Twitter questions/feedback: @ben nklea
  17. 17. Niche Players Thrive ben finklea’s pedigree of drupal Twitter questions/feedback: @ben nklea
  18. 18. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Twitter questions/feedback: @ben nklea
  19. 19. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Commercial Support Twitter questions/feedback: @ben nklea
  20. 20. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Commercial Support Twitter questions/feedback: @ben nklea
  21. 21. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Training Commercial Support Twitter questions/feedback: @ben nklea
  22. 22. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Training Commercial Support Twitter questions/feedback: @ben nklea
  23. 23. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  24. 24. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  25. 25. Niche Players Thrive ben finklea’s pedigree of drupal Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  26. 26. Niche Players Thrive ben finklea’s pedigree of drupal SEO Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  27. 27. Niche Players Thrive ben finklea’s pedigree of drupal SEO Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  28. 28. Niche Players Thrive ben finklea’s pedigree of drupal SEO Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  29. 29. Niche Players Thrive ben finklea’s pedigree of drupal Bankruptcy Attorney SEO Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  30. 30. Niche Players Thrive ben finklea’s pedigree of drupal Bankruptcy Attorney Attorney website SEO Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  31. 31. Niche Players Thrive ben finklea’s pedigree of drupal Bankruptcy Attorney Family Law Attorney website SEO Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  32. 32. Niche Players Thrive ben finklea’s pedigree of drupal Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  33. 33. Niche Players Thrive ben finklea’s pedigree of drupal Enterprise Drupal Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  34. 34. Niche Players Thrive ben finklea’s pedigree of drupal Accenture Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  35. 35. Niche Players Thrive ben finklea’s pedigree of drupal Security Accenture Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  36. 36. Niche Players Thrive ben finklea’s pedigree of drupal Military Security Accenture Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  37. 37. Niche Players Thrive ben finklea’s pedigree of drupal Military Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  38. 38. Niche Players Thrive ben finklea’s pedigree of drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  39. 39. Niche Players Thrive ben finklea’s pedigree of Data Warehousing drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  40. 40. Niche Players Thrive ben finklea’s pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  41. 41. Niche Players Thrive ben finklea’s pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  42. 42. Niche Players Thrive ben finklea’s Developer/ Designer pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  43. 43. Niche Players Thrive ben finklea’s Health Care Developer/ Designer pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  44. 44. Niche Players Thrive ben Hospitals finklea’s Health Care Developer/ Designer pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  45. 45. Niche Players Thrive ben Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  46. 46. Niche Players Thrive ben Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  47. 47. Niche Players Thrive ben Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  48. 48. Niche Players Thrive ben Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  49. 49. Niche Players Thrive ben Project Management Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  50. 50. Niche Players Thrive Recruiter ben Project Management Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  51. 51. Niche Players Thrive Recruiter Social Media ben Project Management Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  52. 52. Niche Players Thrive ??? Recruiter Social Media ben Project Management Church Design Hospitals finklea’s Health Care Developer/ Designer EDU pedigree of Data Warehousing Integration drupal Military Data Management Security Accenture Government Commercial Enterprise Conversion Drupal Vignette Bankruptcy Attorney Family Law Attorney website Corporate SEO Law Developer Site Builders Hosting Training Commercial Support Twitter questions/feedback: @ben nklea
  53. 53. Build Processes Twitter questions/feedback: @ben nklea
  54. 54. Build Processes Book: Twitter questions/feedback: @ben nklea
  55. 55. Build Processes Book: Idea: Processes run your company. Your team runs the Twitter questions/feedback: @ben nklea
  56. 56. Build Processes Book: Idea: Processes run your company. Your team runs the • Processes create consistency Twitter questions/feedback: @ben nklea
  57. 57. Build Processes Book: Idea: Processes run your company. Your team runs the • Processes create consistency • Everything has a process Twitter questions/feedback: @ben nklea
  58. 58. Build Processes Book: Idea: Processes run your company. Your team runs the • Processes create consistency • Everything has a process • 99% of problems are process problems not people problems Twitter questions/feedback: @ben nklea
  59. 59. Build Processes Book: Idea: Processes run your company. Your team runs the • Processes create consistency • Everything has a process • 99% of problems are process problems not people problems • Write enough detail to get the job done but don’t create inflexibility Twitter questions/feedback: @ben nklea
  60. 60. Build Processes Book: Idea: Processes run your company. Your team runs the • Processes create consistency • Everything has a process • 99% of problems are process problems not people problems • Write enough detail to get the job done but don’t create inflexibility • Track & Report KPIs Twitter questions/feedback: @ben nklea
  61. 61. Build Processes Twitter questions/feedback: @ben nklea
  62. 62. Build Processes Twitter questions/feedback: @ben nklea
  63. 63. Build Processes Twitter questions/feedback: @ben nklea
  64. 64. Build Processes Twitter questions/feedback: @ben nklea
  65. 65. Recruit the Right Team Twitter questions/feedback: @ben nklea
  66. 66. Recruit the Right Team Idea: You get the employees you deserve. Twitter questions/feedback: @ben nklea
  67. 67. Recruit the Right Team Idea: You get the employees you deserve. • Create a Vision, Mission and Culture Twitter questions/feedback: @ben nklea
  68. 68. Recruit the Right Team Idea: You get the employees you deserve. • Create a Vision, Mission and Culture • Write a hiring process, Twitter questions/feedback: @ben nklea
  69. 69. Recruit the Right Team Idea: You get the employees you deserve. • Create a Vision, Mission and Culture • Write a hiring process, • Write a position contract, Twitter questions/feedback: @ben nklea
  70. 70. Recruit the Right Team Idea: You get the employees you deserve. • Create a Vision, Mission and Culture • Write a hiring process, • Write a position contract, • Write KPIs and establish reporting mechanisms, Twitter questions/feedback: @ben nklea
  71. 71. Recruit the Right Team Idea: You get the employees you deserve. • Create a Vision, Mission and Culture • Write a hiring process, • Write a position contract, • Write KPIs and establish reporting mechanisms, • THEN, run the ad. Twitter questions/feedback: @ben nklea
  72. 72. Recruit the Right Team Idea: You get the employees you deserve. THE VOLACCI VISION Volacci is committed to becoming the world leader in marketing profitable websites by turning customers into raving fans for ourselves and our clients. • Create a Vision, Mission and THE VOLACCI MISSION Volacci is a team of committed, positive and energetic professionals who are always striving to be creative, balanced and fulfilled. We will work within our 14 Points of Culture to make sure that everyone who comes in contact with the Volacci team will benefit greatly and in some way become more knowledgeable and prosperous. We believe that our business can help all other businesses be successful and that other businesses can help make us successful, even those that we compete with. We will always seek to partner with our competitors even when they see us as a threat. Culture We are in the prosperity business. The best way for us to create prosperity for our • Write a hiring process, clients is by being prosperous ourselves. We will first seek to be the best and then use our capabilities to help our clients become the best, too. Our products and services will add high value with low resource utilization. We will provide the best quality, clearest value and use the most effective methods available. We will use systems for everything so that our energy and creativity can be used for learning and improvement. • Write a position contract, Volacci clients will have a desire for us to help them in achieving their goals because they will see that we have achieved ours. Our clients will be forward thinking, willing to change and grow, and be willing to work as a team player on the progress of their business. We will select our clients more on attitude than size. They will want to deal with us because we understand that effective communication is critical, we are capable of • Write KPIs and establish solving their problem, and most importantly because we have a strong reputation for delivering results to our clients. In short, we will help Entrepreneurs find the spirit and freedom that they had when they first began their businesses. reporting mechanisms, • THEN, run the ad. Twitter questions/feedback: @ben nklea
  73. 73. Recruit the Right Team Idea: You get the employees you deserve. THE VOLACCI VISION Volacci is committed to becoming the world leader in marketing profitable websites by turning customers into raving fans for ourselves and our clients. The Volacci 14 Points of Culture • Create a Vision, Mission and THE VOLACCI MISSION team of committed, positive and energetic professionals whoof Culture Volacci is a Commitment The Volacci 14 Points are always striving to be creative, balancedmyselffulfilled. We willcommitwithin our 14 Points of ! I give 100% of and to everything I work to until I succeed. Commitment Culture to make sure thatcommitted to thecomes in contact withRules, Systems and will ! I will be everyone who Vision, Mission, Goals, the Volacci until I succeed. team SUCCESS ! I give 100% of myself to everything I commit to benefit greatly and in some its current andmore knowledgeable and at all times. of Volacci, way become future team, and its clients prosperous. Culture ! I will be committed to the Vision, Mission, Goals, Rules, Systems and SUCCESS ! I will always recommend products and services team, and its clientsgoing times. of Volacci, its current and future of Volacci prior to at all outside the company. all other businesses be successful and that We believe that our business! I will always recommend products and services of Volacci prior to going can help Ownership other businesses can help make outside the company. us successful, even those that we compete with. We will always seek toI partner withas ancompetitors even when they seemy actions and ! accept Ownership individual am truly responsible for us as a threat. that I our outcomes and I own everythingan individual am truly responsible for my actions and ! I accept that I as that takes place in my work and life. We are in the prosperity business. for my results andeverything that takes place in my work Iand life. ! I am accountable The best way for Ius to create prosperity change, first outcomes and I own know that for things to for our • Write a hiring process, must change. clients is by being prosperous! I am accountable first seek to be theknow that for things to change, first I ourselves. We will for my results and I best and then use Integrity must change. our capabilities to help our clients become the best, too. ! I will always speak the truth. What I promise is what I deliver. Integrity ! I will only ever makealways speak the truth. What intend to keep. I ! I will agreements I am willing and promise is what Our products andI services will add high potential broken resource Iutilization. We willdeliver. ! will communicate any value make low agreements willing and intend to keep. with ! value and use the agreements I am at the first opportunity. provide the best quality, clearestI will only agreementsmost effective methods available. ever ! I will clear up all will communicate anyimmediately. ! I broken potential broken agreements at the first opportunity. We will useExcellence everything so that our energy and creativity can be used for systems for ! I will clear up all broken agreements immediately. learning and improvement. ! Good enough isn’t. I will always deliver products of exceptional quality that Excellence • Write a position contract, add value to allGood enoughthe long term. ! involved for isn’t. I will always deliver products of exceptional quality that Volacci clients will havelook for waysus to help them in achieving theiragoals of constant and ! I will a desire for to do to all involved for the long term. add value more with less and stay on path because they will see that we have achieved ours. for and innovation. forward thinking, willing ! I will look Our clients will be never-ending improvement ways to do more with less and stay on a path of constant and Communication to change and grow, and be willing to work as a team player innovation. never-ending improvement and on the progress of their business. ! I will always speak positively of my team members, my clients and Volacci in Communication both public ! I will always speak positively of my team members, my clients and Volacci in and private. We will select our Iclients more ongood purpose private. ! will speak with attitude and using empowering and positive conversation. both public than size. They will want to deal with us because we understand thatuse Ior listen to with good sarcasm or gossip. capable of positive conversation. ! I will never ! will speak profanity, purpose using empowering and effective communication is critical, we are solving their problem, and most Iimportantly because as true forathe speaker at that moment. ! I will acknowledge what isuse or listenwe profanity, sarcasm or gossip. ! will never being said to have strong reputation • Write KPIs and establish ! I will take responsibility for responses to my communication. for delivering results to our clients. acknowledge what is being said as true for the speaker at that moment. ! I will ! I will greet and Ifarewell people using theirresponses to my communication. ! will take responsibility for name. ! I will always! I will greet and farewellfirst…and then look for a solution. apologize for any upsets people using their name. In short, we will help Entrepreneurs find theapologize for any upsetsperson involved. look for a solution. spirit and freedom that they had when ! I will only ever discuss concerns in private with the first…and then ! I will always they first began their businesses.I will only ever discuss concerns in private with the person involved. Success ! reporting mechanisms, ! I totally Success thoughts, energy and attention on the successful outcome of focus my whatever I ! Idoing. focus my thoughts, energy and attention on the successful outcome of am totally ! I will have a willingness toI win doing. whatever am and allow others to win…win/win. ! I will display! I willprosperity, competence and personal confidence. pride, have a willingness to win and allow others to win…win/win. Education ! I will display pride, prosperity, competence and personal confidence. Education ! I learn from my mistakes. ! I will always! I striving to learn, grow, and master so I can help my fellow be learn from my mistakes. • THEN, run the ad. team membersI andalways be striving to learn, grow,too. master so I can help my fellow ! will clients learn, grow and master, and team members and clients learn, grow and master, too. ! I will act as an educator to allow my fellow team members and clients to make their own will act as an educator to allow my fellow team members and clients to ! I intelligent decisions about their future remembering that it is their future. make their own intelligent decisions about their future remembering that it is their future. ! I will impart practical, useable knowledge rather than just theory. ! I will impart practical, useable knowledge rather than just theory. Twitter questions/feedback: @ben nklea
  74. 74. Recruit the Right Team Idea: You get the employees you deserve. THE VOLACCI VISION Volacci is committed to becoming the world leader in marketing profitable websites by turning customers into raving fans for ourselves and our clients. The Volacci 14 Points of Culture • Create a Vision, Mission and THE VOLACCI MISSION team of committed, positive and energetic professionals whoof Culture Volacci is a Commitment The Volacci 14 Points are always striving to be creative, balancedmyselffulfilled. We willcommitwithin our 14 Points of ! I give 100% of and to everything I work to until I succeed. Commitment Culture to make sure thatcommitted to thecomes in contact withRules, Systems and will ! I will be everyone who Vision, Mission, Goals, the Volacci until I succeed. team SUCCESS ! I give 100% of myself to everything I commit toCEO benefit greatly and in some its current andmore knowledgeable and at all times. Position Contract Volacci Personal Assistant to the of Volacci, way become future team, and its clients prosperous. Culture ! I will be committed to the Vision, Mission, Goals, Rules, Systems and SUCCESS ! I will always recommend products and services team, and its clientsgoing times. of Volacci, its current and future of Volacci prior to at all outside the company. all other businesses be successful and that We believe that our business! I will always recommend products and services of Volacci prior to going can help Ownership Personal Assistant to the CEO other businesses can help make outside the company. us successful, even those that we compete with. We will always seek toI partner withas ancompetitors even when they seemy actions and ! accept Ownership individual am truly responsible for us as a threat. that I our outcomes and I own everythingan individual am truly responsible for my actions and ! I accept that I as that takes place in my work and life. Position Contract We are in the prosperity A position contract I is andeverythingof thethings to toinbe achieved by you in your work ! I am accountable for my results for Ius to create prosperity change,work Iand life. business. The best way a summary that takes place my first outcomes and own know that for results for our • Write a hiring process, must change. clients is by being prosperous! I am accountable first seek to be theknow that for things to change, first I ourselves. We will for my results and I best and then use Integrity for Volacci. It is a list of standards by which you will be held accountable and your re- must change. our capabilities to help our clients become the best, too. ! I will always speak the truth. What I promise is what I deliver. sults evaluated. Integrity ! I will only ever makealways speak the truth. What intend to keep. I ! I will agreements I am willing and promise is what Our products andI services will add high potential broken resource Iutilization. We willdeliver. ! will communicate any value make low agreements willing and intend to keep. with ! value and use the agreements I am at the first opportunity. provide the best quality, clearestI will only agreementsmost effective methods available. ever ! I will clear up all will communicate anyimmediately. ! I broken potential broken agreements at the first opportunity. Job We will useExcellence everything Responsibility systems for Areas of so that our energy and creativity can Personal for be used Assistant to the CEO learning and improvement. Maintain Accurate Processes all all Job Tasks ! I will clear up for broken agreements immediately. Descriptionthat ! Good enough isn’t. I will always deliver products of exceptional quality Excellence Organize Everything • Write a position contract, ! involved for isn’t. I will always deliver products ofclosely with the CEOthat add value to allGood enoughthe long term. Voicemail Work exceptional quality to provide day-to- Volacci clients will havelook for waysus to help them in achieving theiragoals of support. Help the CEO make the best use ! I will a Check allfor to do to all involved for the long term. day constant and desire add value more with less and stay on path because company voicemail boxes and send emails with they will see that we have achievedthe appropriate persons. moreforward thinking, willing handling administrative and per- never-ending improvement and innovation. with less andof his time by of constant and messages to ours. for ways to do be ! I will look Our clients will stay on a path to change and grow, andeMail willing to work as a team player innovation. sonal tasks. Communication be never-ending improvement and on the progress of their business. ! I will always speak positively the my team members, my clients and Volacci in Handle incoming email to of CEO according to guide- Communication both public ! I will always speak positively of my team members, my clients and Volacci in and private. lines provided. We will select our Iclients more ongood purpose private. ! will speak with attitude and using empowering and positive conversation. Processes Mail both public than size. They will want to deal with us Maintain Accurate because we understand thatuse Iordistribute mail & good sarcasm or gossip. capable of positive conversation. Team runs ! I will never up and listen to with packages. critical, we are Pick ! will speak profanity, purpose using empowering and effective communication is ! I will acknowledge what isuse or listenwe profanity, sarcasm orProcesses run our company. Our solving their problem, and most Iimportantly because as true forathe speaker at that moment. Urgent Contact never being said to have 1. gossip. • Write KPIs and establish ! will strong reputation ! I will take responsibilitymessages andwhat is appropriate as true forthe processes.at that moment. Evaluate I will acknowledge contactmy communication. ! incoming for responses to being said the speaker for delivering results to our clients. ! I will greet and Ifarewell people using theirresponses to my communication. task, use the process for that person for will take responsibility for name. ! urgent or emergency situations. 2. For each job ! I will always! Management and farewellfirst…and then look for task. If the process does not exist, create Calendar I will greet any upsets people using their name. solution. apologize for a In short, we will help Entrepreneurs find theapologize for conflicts.the person involved. look Intranet. Set and discuss concerns in and freedomAr- spirit private with that they hadthen when ! I will only ever confirm appointments. Manage any upsets first…andone in the for a solution. ! I will always they first began their businesses.I will only ever discuss concerns in private with the person involved. Success range meetings in geographically convenient places. Print ! reporting mechanisms, daily calendar. Maintain tasks on calendar pages. ! I totally Success thoughts, energy and attention on the successful outcome of focus my Inbox Management whatever I ! Idoing. focus my thoughts, energy and attention on the successful outcome of am totally Help the CEO keep a clean and empty inbox and desk. Organize Everything ! I will have a willingness toI win doing. whatever am and allow others to win…win/win. ! I will displayManagement Task ! I willprosperity, competence and personal confidence. systems where there is chaos. pride, have a willingness to win and allow others Create1. to win…win/win. Prepare daily task lists and ensure that all tasks are Education ! I will display pride, prosperity, competence and personal confidence. done, assigned, or rescheduled. 2. Document the systems. Education ! I learn from my mistakes. Filing ! I will always! Ian accurate filing system. be learn from my mistakes. 3. Maintain the systems. Maintain striving to learn, grow, and master so I can help my fellow • THEN, run the ad. team members ! I andalways be striving to learn, grow,too. master so I can help my fellow will clients learn, grow and master, and 4. Utilize the Getting Things Done methodol- Answer the telephone ! I will actAnswer phones members andprofessionalteam members and clients to as an educator friendly andmy fellow manner. and master, for personal organization. team in a to allow clients learn, grow ogy too. make their own will act as an educator to allow my fellow team members and clients to Help! I intelligent decisions about their future remembering that it is callers that you can and route the rest. make their own intelligent decisions about their future remembering that it is their future. Management & Data Entry Contact their future. ! I will impart practical, useable knowledge rather than just theory. Enter contact information and business cards into com- pany! I will impart practical, useable knowledge rather than just theory. systems. Transcription of Audio Notes Transcribe to-do items, meeting notes, and other items from CEOs audio recorder. Shopping Keep the supply and food stocks filled with necessary items as needed. Twitter questions/feedback: @ben nklea Page 1 of 4
  75. 75. Recruit the Right Team Twitter questions/feedback: @ben nklea
  76. 76. Recruit the Right Team Idea: Hire people with the right personality for the job. Twitter questions/feedback: @ben nklea
  77. 77. Recruit the Right Team Idea: Hire people with the right personality for the job. Twitter questions/feedback: @ben nklea
  78. 78. Recruit the Right Team Idea: Hire people with the right personality for the job. Introverts Twitter questions/feedback: @ben nklea
  79. 79. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s Twitter questions/feedback: @ben nklea
  80. 80. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s Tasks/ Goals Twitter questions/feedback: @ben nklea
  81. 81. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s Tasks/ Goals People/ Relationshi Twitter questions/feedback: @ben nklea
  82. 82. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s • Owners Tasks/ Goals • Sales People/ Relationshi Twitter questions/feedback: @ben nklea
  83. 83. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s • Owners Tasks/ Goals • Sales • Sales People/ Relationshi • Recruiters Twitter questions/feedback: @ben nklea
  84. 84. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s • Owners Tasks/ Goals • Sales • Customer Service • Sales People/ Relationshi • Support • Recruiters Twitter questions/feedback: @ben nklea
  85. 85. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s • Project • Owners Tasks/ Manager Goals • Sales • Designers • Customer Service • Sales People/ Relationshi • Support • Recruiters Twitter questions/feedback: @ben nklea
  86. 86. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s D • Project • Owners Tasks/ Manager Goals • Sales • Designers • Customer Service • Sales People/ Relationshi • Support • Recruiters Twitter questions/feedback: @ben nklea
  87. 87. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s D • Project • Owners Tasks/ Manager Goals • Sales • Designers People/ Relationshi • Customer Service • Support I • Sales • Recruiters Twitter questions/feedback: @ben nklea
  88. 88. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s D • Project • Owners Tasks/ Manager Goals • Sales • Designers People/ Relationshi S • Customer Service • Support I • Sales • Recruiters Twitter questions/feedback: @ben nklea
  89. 89. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s C D • Project • Owners Tasks/ Manager Goals • Sales • Designers People/ Relationshi S • Customer Service • Support I • Sales • Recruiters Twitter questions/feedback: @ben nklea
  90. 90. Recruit the Right Team Idea: Hire people with the right personality for the job. Extrovert Introverts s C D DIS • Project • Owners Tasks/ Manager Goals • Sales • Designers People/ Relationshi S • Customer Service • Support I • Sales • Recruiters Twitter questions/feedback: @ben nklea
  91. 91. The Volacci Interview Process
  92. 92. The Volacci Interview Process • Group Interview
  93. 93. The Volacci Interview Process • Group Interview • Review Company
  94. 94. The Volacci Interview Process • Group Interview • Review Company • Read Vision, Mission, Culture
  95. 95. The Volacci Interview Process • Group Interview • Review Company • Read Vision, Mission, Culture • Review Job
  96. 96. The Volacci Interview Process • Group Interview • Review Company • Read Vision, Mission, Culture • Review Job • Ask Questions
  97. 97. The Volacci Interview Process • Group Interview • Review Company People to Leave • Invite • Read Vision, Mission, Culture • Review Job • Ask Questions
  98. 98. The Volacci Interview Process • Group Interview • Review Company People to Leave • Invite • Read Vision,Invite People to Leave • Mission, Culture • Review Job • Ask Questions
  99. 99. The Volacci Interview Process • Group Interview • Review Company People to Leave • Invite • Read Vision,Invite People to Leave • Mission, Culture • Invite People to Leave • Review Job • Ask Questions
  100. 100. The Volacci Interview Process • Group Interview • Review Company People to Leave • Invite • Read Vision,Invite People to Leave • Mission, Culture • Invite People to Leave • Review Job • Invite People to Leave • Ask Questions
  101. 101. The Volacci Interview Process Total • Group Interview • Review Company People to Leave • Invite Elapsed • Read Vision,Invite People to Leave Culture • • Mission, Invite People to Leave • • Time: 4 Review Job • Invite People to Leave Ask Questions
  102. 102. Earn a Healthy Profit Book: Twitter questions/feedback: @ben nklea
  103. 103. Earn a Healthy Profit Book: Idea: High profit with low resource utilization builds Twitter questions/feedback: @ben nklea
  104. 104. Earn a Healthy Profit Book: Idea: High profit with low resource utilization builds • Positive cashflow solves all problems. Twitter questions/feedback: @ben nklea
  105. 105. Earn a Healthy Profit Book: Idea: High profit with low resource utilization builds • Positive cashflow solves all problems. • Profit allows innovation. Twitter questions/feedback: @ben nklea
  106. 106. Earn a Healthy Profit Book: Idea: High profit with low resource utilization builds • Positive cashflow solves all problems. • Profit allows innovation. • Operational borrowing enables sloppy decision- making. Twitter questions/feedback: @ben nklea
  107. 107. Earn a Healthy Profit Book: Idea: High profit with low resource utilization builds • Positive cashflow solves all problems. • Profit allows innovation. • Operational borrowing enables sloppy decision- making. • Budget for Profit just like Expenses. Twitter questions/feedback: @ben nklea
  108. 108. Earn a Healthy Profit Twitter questions/feedback: @ben nklea
  109. 109. Earn a Healthy Profit Profit <> Twitter questions/feedback: @ben nklea
  110. 110. What is a successful business? Twitter questions/feedback: @ben nklea
  111. 111. What is a successful business? •Commercial Twitter questions/feedback: @ben nklea
  112. 112. What is a successful business? •Commercial •Profitable Twitter questions/feedback: @ben nklea
  113. 113. What is a successful business? •Commercial •Profitable •Enterprise Twitter questions/feedback: @ben nklea
  114. 114. What is a successful business? •Commercial •Profitable •Enterprise •It Works Twitter questions/feedback: @ben nklea
  115. 115. What is a successful business? •Commercial •Profitable •Enterprise •It Works •Without you Twitter questions/feedback: @ben nklea
  116. 116. What is a successful business? •Commercial Brand/Niche •Profitable Financial •Enterprise Recruiting •It Works Synergy •Without you Process Twitter questions/feedback: @ben nklea
  117. 117. Thanks! Twitter questions/feedback: @ben nklea

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