Informm Final

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Social Media tracking Tool - Informm, screen shots

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Informm Final

  1. 1. Informm Meaningful Insights from Millions of Conversations!
  2. 2. How it works sourcing millions of sites for actionable insights Internet Information Extraction Engine <ul><li>Automated Analysis </li></ul><ul><li>Relevance </li></ul><ul><li>Spam </li></ul><ul><li>Reach Scores </li></ul><ul><li>Influence Scores </li></ul><ul><li>etc </li></ul><ul><li>Human Analysis </li></ul><ul><li>Multi level Tagging </li></ul><ul><li>Quality check </li></ul><ul><li>Analysis </li></ul><ul><li>Web interface </li></ul><ul><li>Near real time actionable data </li></ul><ul><li>10,000 + on demand reports </li></ul><ul><li>CRM ready </li></ul>Expert Analysis - Daily, weekly monthly reports
  3. 3. Informm One-glance view of state of affairs The no. of mentions about the brand/campaign for a specified period of time The ratio of negative is to positive posts Engagements - Cumulative total of the interactions, comments & likes on the brand Fan-page on Facebook The most recent conversations about the brand/campaign
  4. 4. Sentiment Trend & Top domains Clickable with drilldown options The sentiment trend for the posts over a period of time Segmenting the posts basis on domains gives the brand managers a perspective to the popularity of the brand/campaign across various websites
  5. 5. Generate Reports with few clicks 10,000+ On-Demand reports, Upto 40 Top level & Upto 120 sub parameters Informm equips the brand manager to classify posts in customized formats based on requirements or campaign objectives
  6. 6. Assign Multiple tasks with a single click! Instruct the support team with a click of a button With the help of on demand reporting filters and work flow management, client can also select multiple posts with a single click and assign a common solution/response for all E.g. For all negative posts for the feedback category - respond to the users with a free subscription of XYZ for a month
  7. 7. Work Flow - Response Management Approve and/or instruct the support team Once the client has added the post to the workflow, it comes under the Assigned Tasks Category If the client is satisfied with the suggested response, he can approve the response directly from the dashboard He can also put it on hold or ignore the response Once the client approves, response is made by the Account Manager at VP
  8. 8. Tracking the Responses and Tasks Built-in project management software to keep track of tasks At any point of time, the client has access to the assigned tasks, their completion status and the no. of responses which have been made so far The client can also keep a track of the amount of time which was spent in response management and the status of Pending Vs Completed tasks
  9. 9. Product Insights Comparable to the likes of JD Powers
  10. 10. Product Insights IR6 Framework Users Opinions Leading to Product Development
  11. 11. Octopus - the support team’s lifeline World Class Work Flow Management Software Priority Management for various tasks for the support team Status & comprehensive details of all tasks Constant monitoring by Project Managers

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