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Pitching Like a Boss - Startup Istanbul 2014

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Presented at Startup Istanbul Sept 28th, 2014

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Pitching Like a Boss - Startup Istanbul 2014

  1. 1. VITALY M. GOLOMB @VITALYG SEP 28TH, 2014 pitching like a boss BOSPHORUS EDITION
  2. 2. +Investor CEED.VC
  3. 3. boss = confidence
  4. 4. why/who are you pitching?
  5. 5. what do you want them to do? call to action
  6. 6. 90 SECOND ELEVATOR PITCH get the meeting
  7. 7. 3 minute public pitch stand out get the meeting
  8. 8. 20 MINUTE PRESENTATION get the deal
  9. 9. content
  10. 10. first things first
  11. 11. nothinG matters more than traction
  12. 12. so if you have traction lead with traction!
  13. 13. WHO IS THE CUSTOMER? WHAT IS THE PROBLEM?
  14. 14. PAIN KILLER NOT VITAMIN
  15. 15. MAKE IT OBVIOUS AND SHOW EVIDENCE
  16. 16. how is it currently being solved?
  17. 17. no competitors = no problem = no market
  18. 18. HARD? EXPENSIVE? SUCKS? HOW ARE YOU DIFFERENT AND BETTER?
  19. 19. NOW THE SOLUTION
  20. 20. BETTER, FASTER, CHEAPER, NEW
  21. 21. MINI DEMO 1 2 3
  22. 22. F’IN
  23. 23. AND GROWING FAST
  24. 24. what’s your business model?
  25. 25. symmetric customer pays for experience
  26. 26. asymmetric 3rd party pays for customer
  27. 27. DOES IT scale?
  28. 28. $4,000,000 $3,000,000 $2,000,000 $1,000,000 revenue $3.6M per employee $2.15M $1.25M $1.1M $691K $64K Craigslist Apple Google Facebook Amazon McDonalds
  29. 29. internet-driven customer acquisition
  30. 30. main ingredient: team
  31. 31. BUSINESS with domain expertise DESIGN ENGINEERING balanced startup team
  32. 32. what is your unfair advantage?
  33. 33. ACCOMPLISHMENTS MONEY RAISED? PARTNERSHIPS? GROWTH?
  34. 34. YOUR DECK
  35. 35. BODY LANGUAGE IS CRUCIAL
  36. 36. CONFIDENT STANCE OPEN HAND GESTURES SPEAK LOUD & CLEAR DON’T READ SLIDES ONLY TALK TO EYES A SERIES OF 1-ON-1 CONVERSATIONS SMILE :)
  37. 37. want theSE slides? follow @vitalyg
  38. 38. one more thing…
  39. 39. coming in 2015 download 1st chapter free now www.founderco.com

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