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Accelerated Startup & Pitching Like a Boss - Chasopys, Kyiv

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Presented in Kyiv, Ukraine - July 3rd, 2015

Accelerated Startup & Pitching Like a Boss - Chasopys, Kyiv

  1. VITALYM.GOLOMB @VITALYG
  2. VITALYM.GOLOMB//SANFRANCISCO&THEWORLD golomb.net // @vitalyg ✓ BORNINUKRAINE,GREWUPINCUPERTINO-STARTUPSSINCEAGEOF13 ✓ SPEAKER&MENTORIN20+COUNTRIESANNUALLY ✓ FOUNDEDDESIGNFIRMINUSANDEUROPE ✓ FOUNDEDKEENSYSTEMS-ECOMMERCEFOR$700BPRINTINDUSTRY ✓ EXECUTIVEPRODUCER“STARTUPADDVENTURE”EVENTS ✓ CO-FOUNDEDCCCSTARTUPSTOFUNDTOPEMEASTARTUPS ✓ DEGREEINCOMPUTERANDVIDEOIMAGING ✓ GUESTLECTUREDATSTANFORD,UCBERKELEY,ANDOTHERS ✓ CONTRIBUTEDARTICLESTOTECHCRUNCHANDOTHERS ✓ PUBLISHING“ACCELERATEDSTARTUP”IN2015 ✓ DIRECTEDDOCUMENTARY“STARTUPSPRING”-FALL2015
  3. www.startupaddventure.co FROMSILICONVALLEYTOTHEWORLD “TheTEDofStartups” www.cccstartups.com @cccstartups UNLOCKINGGEOGRAPHIES ENABLINGEXCEPTIONALFOUNDERS
  4. corporate people startup people P expertsinonearea P yearsclimbingladder P stablelifestyle P realresponsibilities P lifebalance P generalists P earlystart P cheaplifestyle P nothingtolose P nothingelsematters
  5. SOWHATTHEF*** ISASTARTUP?
  6. ASTARTUPIS... anexperimentinsearch ofabusinessmodel-steveblank
  7. SCALABLE
 STARTUP TRANSITION COMPANY businessmodelfound product/marketfit repeatablesalesmodel managershired break-even profitable rapidscale newseniormanagement ~150people “astartupisnotasmaller versionofalargecompany”-steveblank
  8. ASTARTUPISACOMPANY THATISCONFUSEDABOUT: 1.WHATITSPRODUCTIS, 2.WHOITSCUSTOMERSARE, 3.HOWTOMAKEMONEY -DAVEMCCLURE
  9. “ASTARTUP’SDEFAULT STATEIS#FAILURE.ASA FOUNDER,YOUHAVETO WORKTOUNFAILIT.” -VITALYM.GOLOMB
  10. whywouldyouwantto startacompany?
  11. getgoodgrades gotoagoodcollege getinagoodcompany getregularpromotions retire,playgolf,die normalcareer
  12. startupcareer ifsuccessful whatpeoplethink itlookslike whatitreally lookslike
  13. entrepreneurship isamentaldisorder
  14. butittakesa littlecrazy... tochange theworld
  15. so,whyareyoudoingit?
  16. forthe money?
  17. fortheIPOmoney?
  18. 50 100 150 200 250 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 numberoftech ipossince1999 26 <50
  19. fundedstartup successrate 30%fail 30% unprofitable 30% somewhat profitable 10%big success
  20. BYTHEWAY... #FAILUREIN STARTUPSIS OVERGLORIFIED
  21. FAILUREIS ahardlesson
  22. 1sttimefounder18% repeatfailedfounder20% repeatsuccessfulfounder30% theoddsareagainstyou
  23. you’llgetacquiredif youareluckyandgood
  24. freedom?
  25. normaljob: oneboss
  26. startup: everyuser isyourboss
  27. haveafamily? theywillsuffer
  28. “asastartupceo,islept likeababy. iwokeup every2hoursandcried.” -benhorowitz
  29. DEPRESSIONISNOTAJOKEINARECENTSURVEYOF242U.S.ENTREPRENEURS 30%DEPRESSION 29%ADHD 27%ANXIETY yourcompanyisnotyou don’tbeashamedtotalkaboutyourfeelings goo.gl/ItX20d
  30. ALESSONINTEAMMORALE jess lee - “why startup founders are always unhappy”
  31. feeling defeated yet?
  32. goodnews: youcanimprove yourchances
  33. findaproblem youcan’tlive withoutsolving
  34. don’tbuildtechnology lookingforaproblemtosolve solveapainfulproblem
  35. whatisallthisleanbullshit?
  36. lean=quickiterations
  37. morechancesto solvetheproblem
  38. morechancesto#unfail
  39. sowhat’sagoodstartup?
  40. firstthingsfirst
  41. NOTHINGMATTERS MORETHANTRACTION
  42. solvesapainfulproblem foraspecificcustomer
  43. howcanyoubesure you’resolvingaproblem?
  44. stopcoding getoutofthebuilding talktoyourcustomers faceyourfears validateassumptions
  45. HOWAREYOUDIFFERENT ANDBETTER? HARD?EXPENSIVE?SUCKS?
  46. F’IN
  47. DOESITscale?
  48. $2,000,000 $4,000,000 $6,000,000 $8,000,000 Craigslist Apple Facebook Google Amazon McDonalds revenueperemployee$7.4M $1.87M $1.23M$1.24M $578K >$15K
  49. don’tforget: youarebuildinga repeatablebusiness
  50. measureeverything
  51. internet-driven customeracquisition
  52. mainingredient:team
  53. hiringishard
  54. O much money O stability O support structure O a long-term plan P stock P flexibility P chance to make a difference whatyou don’thave whatyou dohave
  55. BUSINESSwithdomainexpertise DESIGN ENGINEERING balancedstartupteam
  56. whatisyour unfairadvantage?
  57. ITISEASIERTOSTARTUP ANYWHERENOWTHENIN SILICONVALLEYIN1999
  58. thenewtools ofthetrade
  59. VENTURE CAPITAL ISCHANGING
  60. SEEDSELLADREAMSERIESABETTERHAVETRACTION
  61. SOURCE: STEVE BLANK
  62. SOURCE: SEED DB MEDIANEXIT=$20M
  63. ANDNOW…LET’SPITCH
  64. boss=confidence
  65. why/whoareyoupitching?
  66. whatdoyouwantthemtodo? calltoaction
  67. 90SECONDELEVATORPITCH getthemeeting
  68. standoutgetthemeeting 3minute publicpitch
  69. 20MINUTEPRESENTATION getthedeal
  70. content
  71. firstthingsfirst
  72. nothinG matters more than traction
  73. so if you have traction lead with traction!
  74. WHATISTHEPROBLEM? WHOISTHECUSTOMER?
  75. PAINKILLER NOTVITAMIN
  76. MAKEITOBVIOUS ANDSHOWEVIDENCE
  77. how is it currently being solved?
  78. no competitors = no problem = no market
  79. HOWAREYOUDIFFERENT ANDBETTER? HARD?EXPENSIVE?SUCKS?
  80. NOWTHESOLUTION
  81. BETTER,FASTER,CHEAPER,NEW
  82. MINIDEMO 1 2 3
  83. F’IN
  84. ARISINGTIDE LIFTSALLBOATS
  85. what’s your business model?
  86. symmetric customer pays for experience
  87. asymmetric 3rd party pays for customer
  88. HOW WILL YOU FIND YOUR CUSTOMERS/USERS?
  89. main ingredient: team
  90. BUSINESSwith domain expertise DESIGN ENGINEERING balanced startup team
  91. what is your unfair advantage?
  92. ACCOMPLISHMENTS MONEY RAISED? PARTNERSHIPS? GROWTH?
  93. YOUR DECK
  94. BODY LANGUAGE IS CRUCIAL
  95. CONFIDENTSTANCE OPENHANDGESTURES SPEAKLOUD&CLEAR DON’TREADSLIDES ONLYTALKTOEYES ASERIESOF1-ON-1
 CONVERSATIONS SMILE:)
  96. YOUR90SECONDELEVATORPITCH 1.WHOISTHECUSTOMER?WHATISTHEIRPROBLEM? 2.HOWARETHEYCURRENTLYSOLVINGIT? 3.WHATISYOURSOLUTION?HOWISITBETTER? 4.WHYAREYOUSPECIAL? 5.WHATDOYOUWANT?
  97. BRACEYOURSELVES INVESTORSARECOMING
  98. EUROPEANINVESTED CAPITALUPOVER35% IN2014ALONE SOURCE:PITCHBOOK
  99. LOOKINGFORWARD
  100. WINYOURHOME MARKETFIRST1
  101. support/mentor thenextgeneration2
  102. helpbuild theecosystem www.goo.gl/Y2nOL2 3 source:
  103. acceleratedstartup PRE-ORDER: WWW.GOLOMB.NET/BOOK @VITALYG

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