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Gamc2010 11 - google analytics and google website optimiser resources - dinesh jain - google

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Gamc2010 11 - google analytics and google website optimiser resources - dinesh jain - google

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This material was presented at the Google Analytics Master Classes in Singapore and Kuala Lumpur on March 9 & 11 respectively. Dinesh Jain's session walked the audience through the various GA and GWO resources available online.

This material was presented at the Google Analytics Master Classes in Singapore and Kuala Lumpur on March 9 & 11 respectively. Dinesh Jain's session walked the audience through the various GA and GWO resources available online.

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Gamc2010 11 - google analytics and google website optimiser resources - dinesh jain - google

  1. 1. Google Analytics Resources Dinesh Jain Google Analytics Specialist Google Confidential and Proprietary 1
  2. 2. Resources Overview Help Centre Google Analytics Authorised Consultant Program User Forum Google Analytics Individual Qualification Blogs YouTube Channels Google Analytics Master Class 2010 #gamc2
  3. 3. Google Analytics, what’s that? 1.  What is Google Analytics? 2.  Where can I find a basic implementation guide to Google Analytics? 3.  What kinds of reports are offered by Google Analytics? Google Analytics Master Class 2010 #gamc
  4. 4. Help Centre & User Forum Google Analytics Master Class 2010 #gamc 4
  5. 5. Online Help and Support URL: http://bit.ly/VvIuk Google Analytics Master Class 2010 #gamc
  6. 6. User Forum URL: http://bit.ly/bpApKS Google Analytics Master Class 2010 #gamc
  7. 7. The ‘Curious’ Google Analytics User 1.  I need regular updates on Google Analytics 2.  Are there any events or seminars being conducted in my region? 3.  How about some tips and tricks? Google Analytics Master Class 2010 #gamc
  8. 8. Blogs Google Analytics Master Class 2010 #gamc
  9. 9. Google Analytics Blog URL: http://bit.ly/gGU0p Google Analytics Master Class 2010 #gamc
  10. 10. Solutions for Southeast Asia Blog URL:http://bit.ly/3EhnMJ Google Analytics Master Class 2010 #gamc
  11. 11. Google Website Optimizer URL:http://bit.ly/19WN4p Google Analytics Master Class 2010 #gamc
  12. 12. Product Demos 1.  Where can I find new features demo? 2.  Are there any recorded webinars on Google Website Optimizer? 3.  I just prefer Video demos to plain text articles. Google Analytics Master Class 2010 #gamc
  13. 13. YouTube Google Analytics Master Class 2010 #gamc
  14. 14. YouTube YouTube URL: www.youtube.com/googleanalytics Google Analytics Master Class 2010 #gamc
  15. 15. Google Website Optimizer URL:www.google.com/websiteoptimizer Google Analytics Master Class 2010 #gamc
  16. 16. The revenge of the Pro Google Analytics Master Class 2010 #gamc
  17. 17. Google Analytics Individual Qualification Google Analytics Master Class 2010 #gamc
  18. 18. Google Analytics Individual Qualification (GAIQ) Need: Agencies and other organizations have an increasing need for individuals who are skilled in Google Analytics Solution: •  Provide free quality training for their   employees and other individuals who   want web analytics skills •  Provide a test that allows organizations   to identify qualified individuals URL:http://bit.ly/tlufD Google Analytics Master Class 2010 #gamc
  19. 19. Google Analytics Individual Qualification •  Fee of $50 USD to take the test •  70 multiple-choice questions •  Link to test provided from online learning course at www.conversionuniversity.com URL:http://bit.ly/tlufD Google Analytics Master Class 2010 #gamc
  20. 20. What happens after I pass the test? •  The qualification is awarded after person has passed the test •  The individual's name is registered in a database for future verification •  The qualification is valid for 18 months from date of completion URL:http://bit.ly/tlufD Google Analytics Master Class 2010 #gamc
  21. 21. Google Analytics Authorized Consultant Program Google Analytics Master Class 2010 #gamc
  22. 22. Google Analytics Authorized Consultant Program Experts on Google Analytics, providing excellent service in areas such as installation, consultation and training URL: http://bit.ly/1NE07Y Google Analytics Master Class 2010 #gamc
  23. 23. Why should I care? Agencies •  Bring credibility to your Web Analytics practice •  Partner closely with Google on Google Analytics initiatives •  Be at the forefront of Web Analytics in Southeast Asia Clients •  Hire the best in business for custom solutions using Google Analytics URL:http://bit.ly/1NE07Y Google Analytics Master Class 2010 #gamc
  24. 24. Recap Help Centre Google Analytics Authorised Consultant Program User Forum Google Analytics Individual Qualification Blogs YouTube Channels Google Analytics Master Class 2010 #gamc 24
  25. 25. Thank You! Google Confidential and Proprietary 25

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