Internet Business Modellen Vincent Everts Nijenrode Focus

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Reeks colleges over busines modellen. Ik ging in op de veranderingen die internet heeft veroorzaakt op de 9 blokken.

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Internet Business Modellen Vincent Everts Nijenrode Focus

  1. 1. Bussinessmodellen op internet? dinsdag 10 november 2009
  2. 2. dinsdag 10 november 2009
  3. 3. Business modellen Consumers show the way Vincent Everts dinsdag 10 november 2009
  4. 4. Who is Vincent Everts? dinsdag 10 november 2009
  5. 5. Videoblogger Talk to Me! dinsdag 10 november 2009
  6. 6. dinsdag 10 november 2009
  7. 7. dinsdag 10 november 2009
  8. 8. find, collect, publish www.yubby.com dinsdag 10 november 2009
  9. 9. Schumpeter, creative destruction dinsdag 10 november 2009
  10. 10. The Long Tail dinsdag 10 november 2009
  11. 11. Free! Chris Anderson •Zero marginal cost •Broadcasting, web, farmaceutical •Gift economy •Freemium dinsdag 10 november 2009
  12. 12. dinsdag 10 november 2009
  13. 13. The cloud dinsdag 10 november 2009
  14. 14. What are we going to talk about? Web 1.0 Viral Marketing (PP) time consumption travel RSS Explained Web 2.0 Kindle explained Marketing 2.0 Google Adwords Tudou Google Docs Online video elections 2.0 Twitter Amazon Yubby Co-Creation Multitasking Google Streetview Online collaboration Social tools Dell Sucks Support 2.0 Viral Marketing Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay news resume VMS Google trends dinsdag 10 november 2009
  15. 15. Web 1.0 dinsdag 10 november 2009
  16. 16. 7 dinsdag 10 november 2009
  17. 17. Broadband internet Netherlands leading in Europe 80% Netherlands: 74% (2007) 60% 40% 20% CY BG EL RO PL IE PT CZ SK IT FR SI ES LT HU LV DE EE AT LU UK BE DK SE FI NL 2006 2007 Source: Eurostat 2007 dinsdag 10 november 2009
  18. 18. How do we spend our time? TV: 39% 178 min. 4% 6% Radio: 33% 151 min. 39% 19% Internet: 19% 86 min. Newspaper: 6% 20 min 33% Magazines: 4% 18 min TV Radio Internet Newspapers Magazines dinsdag 10 november 2009
  19. 19. Time & advertisement TV 3 hours/day/user Advertisement !200M public + !600 commercial advertisment/hour TV watching ! 0,06 Time online: 1,5 h pp/day Online adds !500M/yr Adds ! 0,07 pp/h NewsPapers 20 min/day !750M adv revenue Adds ! 0,50 pp/h Magazines18 m/day Advertisement !700 Reclame inkomsten: ! 0,70 pp/ph dinsdag 10 november 2009
  20. 20. dinsdag 10 november 2009
  21. 21. • $20 miljard sales • 1 Billion searches/day • Money from Adwords • Almost nothing from Youtube, Google earth/ map, gmail, apps etc dinsdag 10 november 2009
  22. 22. Google adwords •Easy to set-up •Easy to budget •Price per keyword Also on YouTube dinsdag 10 november 2009
  23. 23. dinsdag 10 november 2009
  24. 24. IMPACT ON BUSINESS 12 dinsdag 10 november 2009
  25. 25. dinsdag 10 november 2009
  26. 26. dinsdag 10 november 2009
  27. 27. dinsdag 10 november 2009
  28. 28. DELL Case dinsdag 10 november 2009
  29. 29. Dell notebooks dinsdag 10 november 2009
  30. 30. dinsdag 10 november 2009
  31. 31. 17 dinsdag 10 november 2009
  32. 32. dinsdag 10 november 2009
  33. 33. tekst dinsdag 10 november 2009
  34. 34. dinsdag 10 november 2009
  35. 35. Online bestedingen 2007: 4 miljard euro 2008: 5,5 miljard euro +30% bron: thuiswinkel.org dinsdag 10 november 2009
  36. 36. E-commerce worldwide 2008: 400 billion euro 2009: 500 miljard euro +25% bron: thuiswinkel.org dinsdag 10 november 2009
  37. 37. Social tools Productinformatie dinsdag 10 november 2009
  38. 38. Product info what else do people buy what do they recommend? Description of customers Social tools 90% social tools What do they buy in the end? what else? Tags of clients review of the reviews reviews of the customers dinsdag 10 november 2009
  39. 39. kindle Buy books wirelessly Download everything wirelessly E-ink technologie reads the best 240.000 titels 30 hours battery & fantastic userinterface dinsdag 10 november 2009
  40. 40. 40 dinsdag 10 november 2009
  41. 41. News dinsdag 10 november 2009
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  43. 43. dinsdag 10 november 2009
  44. 44. beta dinsdag 10 november 2009
  45. 45. dinsdag 10 november 2009
  46. 46. • dinsdag 10 november 2009
  47. 47. WEB 2.0 • Weblogs • Flickr • Wiki’s • RSS • RSS readers • Del.icio.us • Youtube • Facebooks dinsdag 10 november 2009
  48. 48. Who talks dinsdag 10 november 2009
  49. 49. dinsdag 10 november 2009
  50. 50. Blogs demografie Bron: Technorati 2008 dinsdag 10 november 2009
  51. 51. Weblogs Everyone blogs! dinsdag 10 november 2009
  52. 52. dinsdag 10 november 2009
  53. 53. dinsdag 10 november 2009
  54. 54. Try for free dinsdag 10 november 2009
  55. 55. Professional dinsdag 10 november 2009
  56. 56. 7 guidelines 1. Know what you are doing 2. Avoid marketing talk 3. Keep it fresh 4. Reinforce company’s core values 5. Encourage employees to use it 6. Create blogging policies 7. Have fine print dinsdag 10 november 2009
  57. 57. RSS dinsdag 10 november 2009
  58. 58. RSS Readers dinsdag 10 november 2009
  59. 59. dinsdag 10 november 2009
  60. 60. dinsdag 10 november 2009
  61. 61. Email is broken dinsdag 10 november 2009
  62. 62. Communication 2.0 dinsdag 10 november 2009
  63. 63. Why call dinsdag 10 november 2009 via computer?
  64. 64. It’s personal! dinsdag 10 november 2009
  65. 65. The phenomenon dinsdag 10 november 2009
  66. 66. dinsdag 10 november 2009
  67. 67. 80 dinsdag 10 november 2009
  68. 68. dinsdag 10 november 2009
  69. 69. “What are you doing in 140 characters” dinsdag 10 november 2009
  70. 70. Customer service dinsdag 10 november 2009
  71. 71. When & how do I use Twitter? source: Twitstats.com of @vincente dinsdag 10 november 2009
  72. 72. It’s now mainstream! dinsdag 10 november 2009
  73. 73. tweet deck dinsdag 10 november 2009
  74. 74. dinsdag 10 november 2009
  75. 75. Wordprocessing 1951 dinsdag 10 november 2009
  76. 76. Wordprocessing 1985 dinsdag 10 november 2009
  77. 77. Wordprocessing 2008 dinsdag 10 november 2009
  78. 78. Revisions Onlinecompare collaboration dinsdag 10 november 2009
  79. 79. Best Web 2.0 software Social bookmarking del.icio.us Web 2.0 startpagina Netvibes & iGoogle Online to do lists Ta-da list & Remember the Milk Peer production news Digg & eKudos Photo management Flickr & Picasa Web wordprocessing Google Docs Online calendar Google Calendar Project management Basecamp Mindmapping Mindmeister dinsdag 10 november 2009
  80. 80. dinsdag 10 november 2009
  81. 81. dinsdag 10 november 2009
  82. 82. dinsdag 10 november 2009
  83. 83. Web 2.0 Trend: Co-Creation dinsdag 10 november 2009
  84. 84. dinsdag 10 november 2009
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  93. 93. 49 dinsdag 10 november 2009
  94. 94. 94 dinsdag 10 november 2009
  95. 95. 95 dinsdag 10 november 2009
  96. 96. 96 dinsdag 10 november 2009
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  104. 104. 104 dinsdag 10 november 2009
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  107. 107. 107 dinsdag 10 november 2009
  108. 108. 108 dinsdag 10 november 2009
  109. 109. 109 dinsdag 10 november 2009
  110. 110. Social Networking dinsdag 10 november 2009
  111. 111. dinsdag 10 november 2009
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  113. 113. dinsdag 10 november 2009
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  115. 115. 115 dinsdag 10 november 2009
  116. 116. Internet goes mobile 88 dinsdag 10 november 2009
  117. 117. Mobile internet is where internet was 5 years ago dinsdag 10 november 2009
  118. 118. New services: location, location, location 94 dinsdag 10 november 2009
  119. 119. Impact of internet on TV! dinsdag 10 november 2009
  120. 120. The New TV? • Digital TV • Harddisk recorder / PVR • HDTV • Internet TV dinsdag 10 november 2009
  121. 121. 1,5 Mio 1,2 Mio BOOM "Platte" TV dinsdag 10 november 2009
  122. 122. Penetration of HD recorders (estimated) dinsdag 10 november 2009
  123. 123. HDTV & PVR’s in US # PVR’s % PVR’s 2008 28,6M 25% 2014 52,3M 44% source: MAGNA 25% has HDTV & PVR dinsdag 10 november 2009
  124. 124. Connected devices 100 100 M 75 50 57 M 25 0 2009 2013 Connected devices will almost double in 4 years source: Park Associates dinsdag 10 november 2009
  125. 125. Next: Internet TV’s dinsdag 10 november 2009
  126. 126. dinsdag 10 november 2009
  127. 127. Internet overtakes TV If the current growth continues the internet will overtake TV as most consumed media in 2010 dinsdag 10 november 2009
  128. 128. Video Everywhere dinsdag 10 november 2009
  129. 129. 35 15-02-07 ROOS - Regionale TV in 2010 35 dinsdag 10 november 2009
  130. 130. dinsdag 10 november 2009
  131. 131. dinsdag 10 november 2009
  132. 132. Growth of YouTube 300 now: 13 hour of video millions of unique visitors added every minute 225 march 2007 Viacom sues YouTube for $1 miljard october 2006 Google buys 150 july 2006 YouTube for Daily more then $1,65 billion april 2005 100 million first video watched videos 75 and 65.000 added 0 jan 2005 june 2005 jan 2006 june 2006 jan 2007 jun dinsdag 10 november 2009
  133. 133. Internetvideo is not just YouTube! dinsdag 10 november 2009
  134. 134. TV vs Web viewing Obama inauguration 35.5M TV viewers 69.8M Web viewers dinsdag 10 november 2009
  135. 135. dinsdag 10 november 2009
  136. 136. dinsdag 10 november 2009
  137. 137. dinsdag 10 november 2009
  138. 138. With these HD devices anyone can do it! dinsdag 10 november 2009
  139. 139. Easy & everywhere • Create videos with ease • Let customers create videos about you dinsdag 10 november 2009
  140. 140. Lifestreaming • Quick & easy - live with 1 click • If you have a webcam you can stream dinsdag 10 november 2009
  141. 141. Blogworld Inspiring example dinsdag 10 november 2009
  142. 142. dinsdag 10 november 2009
  143. 143. Find 35+ sources (more on the way) Find, Collect, Publish dinsdag 10 november 2009
  144. 144. Friends & profiles dinsdag 10 november 2009
  145. 145. +35 video sources & more to follow! dinsdag 10 november 2009
  146. 146. Collect Drag & drop Edit meta data See previews dinsdag 10 november 2009 Find, Collect, Publish
  147. 147. Player page dinsdag 10 november 2009
  148. 148. Manage video dinsdag 10 november 2009
  149. 149. Publish it with widgets dinsdag 10 november 2009
  150. 150. Businessmodel? dinsdag 10 november 2009
  151. 151. Elections 2.0 Obama Girl dinsdag 10 november 2009
  152. 152. Elections 2.0 dinsdag 10 november 2009
  153. 153. dinsdag 10 november 2009
  154. 154. Businesmodel 2.0 2.0 dinsdag 10 november 2009
  155. 155. Marketing 1.0 vs 2.0 4 P’s of 4 C’s of Marketing Marketing 2.0 1. Product 1. Consumer 2. Pricing 2. Collaboration 3. Placement 3. Convenience 4. Promotion 4. Community dinsdag 10 november 2009
  156. 156. Vincent Everts www.vincente.nl www.yubby.com www.interimic.nl vincent@everts.net www.twitter.com/vincente dinsdag 10 november 2009

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