Bzw Congres Brabantse Werkgevers

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Presentatie voor de werkgevers van brabant. Kernbetoog: de innovatie gaat langzaam in bedrijven. Digitale innovatie gaat sneller bij consumenten dan bij de bedrijven.

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Bzw Congres Brabantse Werkgevers

  1. 1. Crisis & Innovation Consumers show the way BZW jaarcongres Vincent Everts donderdag 19 november 2009
  2. 2. Who is Vincent Everts? donderdag 19 november 2009
  3. 3. Videoblogger Talk to Me! donderdag 19 november 2009
  4. 4. donderdag 19 november 2009
  5. 5. find, collect, publish www.yubby.com donderdag 19 november 2009
  6. 6. What are we going to talk about? Web 1.0 Viral Marketing (PP) time consumption travel RSS Explained Web 2.0 Kindle explained Marketing 2.0 Google Adwords Tudou Google Docs Online video elections 2.0 Twitter Amazon Yubby Co-Creation Multitasking Google Streetview Online collaboration Social tools Dell Sucks Support 2.0 Viral Marketing Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay news resume VMS Google trends donderdag 19 november 2009
  7. 7. Web 1.0 donderdag 19 november 2009
  8. 8. 7 donderdag 19 november 2009
  9. 9. Broadband internet Netherlands leading in Europe 80% Netherlands: 74% (2007) 60% 40% 20% CY BG EL RO PL IE PT CZ SK IT FR SI ES LT HU LV DE EE AT LU UK BE DK SE FI NL 2006 2007 Source: Eurostat 2007 donderdag 19 november 2009
  10. 10. How do we spend our time? TV: 39% 178 min. 4% 6% Radio: 33% 151 min. 39% 19% Internet: 19% 86 min. Newspaper: 6% 20 min 33% Magazines: 4% 18 min TV Radio Internet Newspapers Magazines donderdag 19 november 2009
  11. 11. Time & advertisement TV 3 hours/day/user Advertisement !200M public + !600 commercial advertisment/hour TV watching ! 0,06 Time online: 1,5 h pp/day Online adds !500M/yr Adds ! 0,07 pp/h NewsPapers 20 min/day !750M adv revenue Adds ! 0,50 pp/h Magazines18 m/day Advertisement !700 Reclame inkomsten: ! 0,70 pp/ph donderdag 19 november 2009
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  13. 13. • $20 miljard sales • 1 Billion searches/day 60 miljoen in Nederland • Money from Adwords • Almost nothing from Youtube, Google earth/ map, gmail, apps etc donderdag 19 november 2009
  14. 14. IMPACT ON BUSINESS 12 donderdag 19 november 2009
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  17. 17. donderdag 19 november 2009
  18. 18. DELL Case donderdag 19 november 2009
  19. 19. Dell notebooks donderdag 19 november 2009
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  21. 21. 17 donderdag 19 november 2009
  22. 22. donderdag 19 november 2009
  23. 23. tekst donderdag 19 november 2009
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  25. 25. Online bestedingen 2007: 4 miljard euro 2009: 5,5 miljard euro +30% bron: thuiswinkel.org donderdag 19 november 2009
  26. 26. Social tools Productinformatie donderdag 19 november 2009
  27. 27. Product info what else do people buy what do they recommend? Description of customers Social tools 90% social tools What do they buy in the end? what else? Tags of clients review of the reviews reviews of the customers donderdag 19 november 2009
  28. 28. kindle Buy books wirelessly Download everything wirelessly E-ink technologie reads the best 240.000 titels 30 hours battery & fantastic userinterface donderdag 19 november 2009
  29. 29. beta donderdag 19 november 2009
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  31. 31. WEB 2.0 • Weblogs • Flickr • Wiki’s • RSS • RSS readers • Del.icio.us • Youtube • Facebooks donderdag 19 november 2009
  32. 32. Welke tools moeten we kunnen gebruiken in onze bedrijven? donderdag 19 november 2009
  33. 33. Who talks donderdag 19 november 2009
  34. 34. Weblogs Everyone blogs! donderdag 19 november 2009
  35. 35. donderdag 19 november 2009
  36. 36. Try for free donderdag 19 november 2009
  37. 37. Professional donderdag 19 november 2009
  38. 38. 7 guidelines 1. Know what you are doing 2. Avoid marketing talk 3. Keep it fresh 4. Reinforce company’s core values 5. Encourage employees to use it 6. Create blogging policies 7. Have fine print donderdag 19 november 2009
  39. 39. RSS donderdag 19 november 2009
  40. 40. RSS Readers donderdag 19 november 2009
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  43. 43. Communication 2.0 donderdag 19 november 2009
  44. 44. It’s personal! donderdag 19 november 2009
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  46. 46. The phenomenon donderdag 19 november 2009
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  48. 48. 80 donderdag 19 november 2009
  49. 49. “What are you doing in 140 characters” donderdag 19 november 2009
  50. 50. Customer service donderdag 19 november 2009
  51. 51. When & how do I use Twitter? source: Twitstats.com of @vincente donderdag 19 november 2009
  52. 52. It’s now mainstream! donderdag 19 november 2009
  53. 53. tweet deck donderdag 19 november 2009
  54. 54. Aanslag 2.0 donderdag 19 november 2009
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  66. 66. Wordprocessing 1951 donderdag 19 november 2009
  67. 67. Wordprocessing 1985 donderdag 19 november 2009
  68. 68. Wordprocessing 2008 donderdag 19 november 2009
  69. 69. Revisions compare Online collaboration donderdag 19 november 2009
  70. 70. Best Web 2.0 software Social bookmarking del.icio.us Web 2.0 startpagina Netvibes & iGoogle Online to do lists Ta-da list & Remember the Milk Peer production news Digg & eKudos Photo management Flickr & Picasa Web wordprocessing Google Docs Online calendar Google Calendar Project management Basecamp Mindmapping Mindmeister donderdag 19 november 2009
  71. 71. Web 2.0 Trend: Co-Creation donderdag 19 november 2009
  72. 72. donderdag 19 november 2009
  73. 73. 49 donderdag 19 november 2009
  74. 74. Social Networking donderdag 19 november 2009
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  77. 77. Internet goes mobile 88 donderdag 19 november 2009
  78. 78. Mobile internet is where internet was 5 years ago donderdag 19 november 2009
  79. 79. New services: location, location, location 94 donderdag 19 november 2009
  80. 80. Video Everywhere donderdag 19 november 2009
  81. 81. 35 15-02-07 ROOS - Regionale TV in 2010 35 donderdag 19 november 2009
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  84. 84. Growth of YouTube 300 now: 13 hour of video millions of unique visitors added every minute 225 march 2007 Viacom sues YouTube for $1 miljard october 2006 Google buys 150 july 2006 YouTube for Daily more then $1,65 billion april 2005 100 million first video watched videos 75 and 65.000 added 0 jan 2005 june 2005 jan 2006 june 2006 jan 2007 jun donderdag 19 november 2009
  85. 85. Internetvideo is not just YouTube! donderdag 19 november 2009
  86. 86. TV vs Web viewing Obama inauguration 35.5M TV viewers 69.8M Web viewers donderdag 19 november 2009
  87. 87. donderdag 19 november 2009
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  90. 90. With these HD devices anyone can do it! donderdag 19 november 2009
  91. 91. Maak je eigen Bedrijfs TV donderdag 19 november 2009
  92. 92. Find 35+ sources (more on the way) Find, Collect, Publish donderdag 19 november 2009
  93. 93. +35 video sources & more to follow! donderdag 19 november 2009
  94. 94. Collect Drag & drop Edit meta data See previews Find, Collect, Publish donderdag 19 november 2009
  95. 95. Player page donderdag 19 november 2009
  96. 96. Publish it with widgets donderdag 19 november 2009
  97. 97. Elections 2.0 Obama Girl donderdag 19 november 2009
  98. 98. donderdag 19 november 2009
  99. 99. Marketing 2.0 donderdag 19 november 2009
  100. 100. Vincent Everts www.vincente.nl www.yubby.com www.interimic.nl vincent@everts.net www.twitter.com/vincente donderdag 19 november 2009

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