looking beyond function – on a design friday thursday
its is a perspective. not a theory!
what is a function?

definition that we understand…

a kind of action or activity executed by a person,
institution, syste...
why designer’s need to look beyond function….
Example
Function: user should have the ability to
lock and unlock phone

understanding from what we know…

Function points...
design ideas
It is really about finding design opportunities to design more
meaningful, responsive and usable stuff
Let’s understand it...
Form follow function emotion!!
Jewish museum berlin

Designed by Daniel Libeskind
Dramatic, nothing straightforward, nothing functional about this building
combine when appropriate
moving from mechanical appliances…

…to one smart and intelligent device
GE ecoimagination - simple and emotional objects to technological and intelligent
systems
a latvian designer has designed a new hybrid urinal system
From victor hunt design/art
Further exploration of the same idea
convert functional specs to human specs
Redefining ways making things move on screen…personal favorite!
break and build. deconstruct existing objects
People become creative in their own versions of their clock.
sometime almost like a code that only they could
understand
Some went really extreme with it. Store in Singapore
Timesphere by Gideon Dagan
think of creating experiential memories (quirky sometimes)
If you want people to remember you and
appreciate you …most potent things are very
small things

salt and pepper dispenser...
Big and important problem does not require complex and expensive
solutions. Some time quirky thinking can solve.

But if y...
Mix form and function with avant-garde
The Alvaro Siza’s Architecture School in Lisbon Portugal

http://www.youtube.com/watch?v=6Tg_RiKIRPo&list=PLAB
A0239EA68C4...
Augmenting something that already exist…giving it a more meaning and soul perhaps
Beside everything else….it is also a clock
Amalgamation of generations….
Jonas Damon, industrial designer Frog Design
He loved the idea so much that he created this….
Trust me…he wanted to stop!!!
why technical settings are always hidden, complex and ugly designs
Look beyond function to design great product experiences
Look beyond function to design great product experiences
Look beyond function to design great product experiences
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Look beyond function to design great product experiences

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Designers needs to start looking beyond the functional brief provided to them in order to design great product user experiences

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Look beyond function to design great product experiences

  1. 1. looking beyond function – on a design friday thursday
  2. 2. its is a perspective. not a theory!
  3. 3. what is a function? definition that we understand… a kind of action or activity executed by a person, institution, system, or a machine for a purpose
  4. 4. why designer’s need to look beyond function….
  5. 5. Example Function: user should have the ability to lock and unlock phone understanding from what we know… Function points: 1. System should allow user to define and store a four digit number as the unlock code 2. User should be a able to unlock the phone by entering the code 3. User should be notified if the entered code does not match the stored code 4. User should be allowed to enter code max for three times 5. User should be notified when phone is successfully unlocked 6. User should be able to change the code
  6. 6. design ideas
  7. 7. It is really about finding design opportunities to design more meaningful, responsive and usable stuff Let’s understand it by examples…
  8. 8. Form follow function emotion!!
  9. 9. Jewish museum berlin Designed by Daniel Libeskind
  10. 10. Dramatic, nothing straightforward, nothing functional about this building
  11. 11. combine when appropriate
  12. 12. moving from mechanical appliances… …to one smart and intelligent device
  13. 13. GE ecoimagination - simple and emotional objects to technological and intelligent systems
  14. 14. a latvian designer has designed a new hybrid urinal system
  15. 15. From victor hunt design/art
  16. 16. Further exploration of the same idea
  17. 17. convert functional specs to human specs
  18. 18. Redefining ways making things move on screen…personal favorite!
  19. 19. break and build. deconstruct existing objects
  20. 20. People become creative in their own versions of their clock. sometime almost like a code that only they could understand
  21. 21. Some went really extreme with it. Store in Singapore
  22. 22. Timesphere by Gideon Dagan
  23. 23. think of creating experiential memories (quirky sometimes)
  24. 24. If you want people to remember you and appreciate you …most potent things are very small things salt and pepper dispensers in the business class seating of virgin atlantic
  25. 25. Big and important problem does not require complex and expensive solutions. Some time quirky thinking can solve. But if you have large budget …you end-up spending on big projects
  26. 26. Mix form and function with avant-garde
  27. 27. The Alvaro Siza’s Architecture School in Lisbon Portugal http://www.youtube.com/watch?v=6Tg_RiKIRPo&list=PLAB A0239EA68C47B6
  28. 28. Augmenting something that already exist…giving it a more meaning and soul perhaps
  29. 29. Beside everything else….it is also a clock
  30. 30. Amalgamation of generations…. Jonas Damon, industrial designer Frog Design
  31. 31. He loved the idea so much that he created this….
  32. 32. Trust me…he wanted to stop!!!
  33. 33. why technical settings are always hidden, complex and ugly designs

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