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Fountain Park White Paper: The Need to Understand the Unknown Is Emerging within Business
Capturing discontinuities in the volatile business environment is possible.There are no means – or even the need – for total understanding of all that is going on, but there are ways to capture the essential for the strategy process. A single weak signal seldom has the power to challenge the current strategy. But when a strategic planning process is systematically evaluating the dynamics of potential discontinuities, the company is able to increase its strategic flexibility and the capability for proactive decision-making.