What Are Some Tips For A Safe White River Rafting Experience
20140528 nok
1.
2. Disclaimers
The information contained herein is intended to represent the Company’s operating and financial position at a given point in
time and may also contain forward looking information which only reflects expectations based on the prevailing geo-political,
economic and non-controllable factors. Such information has been obtained from sources believed to be most reliable and
the means in analyzing and preparation of such information for disclosure are based on approve practices and principles in
the investment industry. The views are based on assumption subject to various risks and uncertainties and no assurance is
made as to whether such future events will occur. No assurance is made as to the accuracy or completeness of information
presented in this document.
3. FreeFlexibleFree 15 kg
“Serve with Nok Kanom”“Seat Selection”“Free of charge at least
a weight of 15 kg. ”
Remark: 1/ Fleet number as of 30 April 2014
2/ Routes is as of 30 April 2014
“Wi-Fi on Board target to launch in Q2/2014”
3
Model Boeing 737-800 ATR 72 - 500
Fleet/1
(Aircrafts)
15 2
Capacity (Seats) 186 - 189 66 - 72
5. Unit: % Unit: %
As of 31 March 2014
Web site and
Electronics
63%
Call Center
10%
Station
11%
Travel Agent
10%
Corporate
and Group
Sales
5%
Other
1%
Credit card
57%
7- eleven
17%
Cash
11%
Direct Debit
8%
ATM
6%
Others
1%
5
6. 3,282
6,784 9,816
11,538
15,191
17,988
19,35751% 50%
42%
55%
65%
79% 83%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
-
5,000
10,000
15,000
20,000
25,000
Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14
No. of Passenger and Cabin Factor for
Don Meuang - Rangoon
Cabin Factor No of PassengerCabin Factor Cabin FactorCabin FactorNo. of
Passenger
• High awareness of NOK in Myanmar Market
• Cabin Factor reached above 80%
• First flight 1 November 2013
• Started 2nd daily flight from Jan 2014, able to
serve both Business and Leisure sectors
6
7. 3.13
4.15
5.89
1.43
1.77
0.00
1.00
2.00
3.00
4.00
5.00
6.00
7.00
2011 2012 2013 Q1/2013 Q1/2014
1,014 993
1,038
1,202
1,306
88% 86% 84%
79%
80%
0
200
400
600
800
1,000
1,200
1,400
25%
35%
45%
55%
65%
75%
85%
95%
1Q13 2Q13 3Q13 4Q13 1Q14
ASK (Mil. Seat-Km.) Cabin Factor (%)
7
Unit: Million
7
Unit: Mil. Seat-Km.
• Strong Passenger Growth since 2011
• Passenger carried achieved 1.77 million pax.
in Q1/2014 increase 23.4% YoY.
• Expected to reach 7 million pax for year 2014,
or over 20% growth
• Maintain cabin factor at 80% amid
political turbulence
• Q1/2014 ASK increased to 1,306 mil.seat-Km or
increase 28.7% YoY.
• Maintain high cabin factor at 80% in Q1/2014.
• Average airfare (exc. VAT, airport tax) down to
1,630 THB/Pax/Sector or decrease 12.1% YoY.
Unit: %
8. 4,416
5,993
8,040
1,999 2,188
927
1,183
1,321
331 347
217
470
928
185 267
-
2,000
4,000
6,000
8,000
10,000
12,000
2011 2012 2013 Q1/13 Q1/14
Feeder Routes
Secondary Routes
Primary Routes
Unit: THB Million
• Continuous Revenue Growth
• Total revenue increase 11.0% YoY. in line with
more production.
• However, political unrested in Q1/14 and
competition push pressure on average fair in
Q1/14.
6,037
8,260
11,315
2,826 3,136
-
2,000
4,000
6,000
8,000
10,000
12,000
2011 2012 2013 Q1/13 Q1/14
Unit: THB Million • Secondary and Feeder Routes as our Key
Contributors for Future Expansion
• Revenue contribution from secondary and
feeders routes has been surging due to the
trend of urbanization and switching mode of
transportation.
8
9. 5,785
7,740
10,215
2,394
3,086
-
2,000
4,000
6,000
8,000
10,000
12,000
2011 2012 2013 Q1/13 Q1/14
Unit: THB Million
Unit: THB Million • Total cost increased in line with production
• Total cost increase 28.9% YoY.
• Increase flight frequency and fleet expansion
led to raise in variable cost and fixed cost.
• Net Profit interrupted
• Demand slowdown from political situation
• Launched Promotion to keep competitiveness
and boost up cabin factor from both full
services and LCC
• Passenger returned to travel due to long
holiday e.g. Songkran Festival, May Day etc.
• Cabin factor bounced back above 80% level
on average in April
Q2/2014 Outlook (Apr – 1st half of May)
9
Q1/2013 Q1/2014
Net Profit
(Mil. THB)
416 41
4M/2013 4M/2014
No. of Pax (Mil.) 1.88 2.38
10. 2.63
2.77
2.372.39 2.35 2.37
1.54 1.51 1.50
0.00
0.50
1.00
1.50
2.00
2.50
3.00
2013 Q1/2013 Q1/2014
RASK CASK CASK exc. Fuel
Unit: THB/Seat/Km.
Unit: THB/Seat/Km.
10
• RASK dropped due to…
• Political unrested and economic
slowdown
• More competition in the market.
• CASK Under Control,
Be able to Maintain Efficiency
• CASK was stable YoY.
• However, CASK exc. Fuel down to
1.50 THB/Seat/Km. 0.9% YoY. as a
result of cost efficiency.
2.372.35
• Fuel cost per unit increase 3.6% YoY
due to impact from THB/USD
depreciation YoY. (THB/USD
depreciate 9.5% YoY)
• Fixed cost per unit increase 6.6% YoY
due to higher lease rate for newer
aircraft in fleet.
• Other variable cost and SG&A down
3.7% YoY. due to economies of scale.
0.84 0.87
0.88 0.85
0.45 0.48
0.18 0.17
0.00
0.50
1.00
1.50
2.00
2.50
Q1/2013 Q1/2014
SG&A
Fixed Cost
Other Variable
Cost
Fuel Cost
2.35 2.37Unit: THB/Seat/Km.
12. Induce advance booking demand
Nok Baby and “the Angel”
Enhance more convenient to tourist by
“Fly ‘n’ Ride and “Fly ‘n’ Ferry”
“1st in the World Reality Show
recruit Cabin Crew”
12
14. 14
Bangkok
Tokyo
Osaka
Seoul
New JV with Scoot
• NOK will hold not more than 51%
• Initial Investment 2,000 million THB.
• Independent Airlines focusing on medium-
haul flight
• International Expansion to key profitable
destinations e.g. Tokyo, Osaka, Hong Kong,
Seoul and Beijing
Beijing
Hong Kong
1. Capturing medium-haul LCC market opportunities
2. Feeder for inbound passenger for NOK Airlines
3. Well-established medium-haul LCC brand in the
region for immediate use
4. Utilize Scoot’s existing infrastructures at market-
based rates to minimize costs and speed up
initial set-up
15. Bangkok
Beijing
Population 20 Million
GDP per capita 13,797 USD
Hong Kong
Population 7 Million
GDP per capita 36,667 USD
Japan
Population 128 Million
GDP per capita 46,736 USD
South Korea
Population 49 Million
GDP per capita 23,113 USD
Population 65 Million
GDP per capital 6,572 USD
0
20
40
60
80
100
0% 5% 10% 15% 20% 25%
China
Japan
Malaysia
Korea
India
Singapore
Australia
Hong Kong
Indonesia
Thailand
TouristSpending(Mil.USD)
% of No. of tourist share in Thailand
50
20
10
A circle represents No. of outbound Tourist
Unit: Million Travelers
Source: World Travel Monitor 2013
, IPK International
15
16. 41%
18%
18%
9%
8%
7%
THAI ANA JAL Delta Nok Scoot Air Asia X
48%
21%
21%
10%
Before
Low Cost entering to Market
Low Cost Carriers
Capacity added
account only for 15%
Remark: 1/ Source: Thai DCA
2/ Source: CAPA analysis. Capacity is calculated from total seat per week from BKK – NRT
3/ Japan Visa Exempt for Thais since July 2013 onwards for15 days stay
1.84
1.96
2.29
0.0
0.5
1.0
1.5
2.0
2.5
2011 2012 2013
Unit: Millions
3/
16
17. Service
Nok Scoot
25,000
9,000
Full service
Airlines
Low Cost Airlines
*Indicative Price from BKK – KL – NRT
**NokScoot estimated price range
0
10,000
20,000
30,000
40,000
50,000
60,000
ANA Japan Airlines Thai Airways Delta Nok Scoot Air Asia X*
53,000
15,000
30,990
14,555
20,750
8,550
35,000
15,000
49,080
16,700
25,000
9,000
NokScoot
**
Unit: Baht
17
18. • Nok-Scoot focus on medium haul flight range.
• Nok-Scoot’s flight operation will start in key
profitable routes and expand both in number
of destinations and frequency.
NOKScoot JV Business Plan
2
4
5
6
7
FY14/15 FY15/16 FY16/17 FY17/18 FY18/19
Fleet Plan (B777-200)
18
