My Video Beat Up
Your Social Media

About Jeremy Vest
> Worked with many of the worlds top brands
> Have over 300 million views to my credit
> Own a YouTube certified company

Why Online Video?

Crazy Stats Time!

Facebook now has
3 billion views a day
http://techcrunch.com/2015/01/28/facebook-now-has-3b-video-views-per-day/

Did you know that a Facebook
counts a view the same way
YouTube counts a impression?

A Facebook view and a YouTube
view are very different!
Counting a 3 second video play
without audio is simply LAME!

YouTube Stats
YouTube has more than 1 billion users
Every day people watch hundreds of millions of hours on YouTube and generate billions of views
The number of hours people are watching on YouTube each month is up 50% year over year
300 hours of video are uploaded to YouTube every minute
~60% of a creator’s views comes from outside their home country
YouTube is localized in 75 countries and available in 61 languages
Half of YouTube views are on mobile devices
Mobile revenue on YouTube is up over 100% y/y
https://www.youtube.com/yt/press/statistics.html

Video is POWER!

Video is simply Killing it on
Social Media right now!

Facebook seems to be severing more
videos in the newsfeed
http://www.socialmediaexaminer.com/use-facebook-video-for-more-engagement/

The 2 main types of video
content people like to watch

1. People like to learn with
informational videos like
> How-to videos
> Culture videos
> Science & fact videos

2. Emotional based videos like:
> Humor
> Emotionally moving videos
> YouTubers – Reality

It’s all about the story

Video equipment is not important!

4 Main ways people make
money from online video

1. Advertising Revenue
from video views

3. Pointing people back to your website
where you sell them products or services

2. Brand Deals / sponsorships