Business Plan For: Sajilo Marmat ra Safie Presented by: Team NameTeam Members:• ABC• ABC• ABC• ABC• ABC• ABC• ABC Thames College, Business Plan Workshop• ABC January 11 – 13, 2012
Table of Contents1. Executive Summary 5. Operational Plan2. Product Overview – Supply Chain – Production & Distribution3. Industry Overview – Operations – Industry trends – Human resources – Rules & Regulations 6. Financial Plan – Competitive analysis – Cost Estimates4. Marketing Strategy – Cash flow statement – Target Market – Income statement – Marketing Channel – Balance sheet – Pricing Strategy 7. Appendix
Think of this as the movie trailer to your business plan…
What gap does the product fill in the industry?• What value does your product provide? Why will someone pay for it?
The business problem in relation to the larger context: industry, demographic, economic, political, economic…•Industry Trends• Rules and Regulations•Competitive Analysis: Strengths, weaknesses, opportunities, threats
Identifying, targeting, validating and charging your customers…•Target Market: How large is your target market?•Marketing Channel: How do you communicate with your target market?•Pricing Strategy: How much does the customer value your product?
What are the moving pieces that need to work together to produce, deliver and sell your product?•Supply Chain: What supplies will you need to produce your product, and who will provide them?•Production & Distribution: What labor, equipment, support will you need to produce,deliver your product?• Operations: How will you manage your logistics, co-ordination between processes and optimize it?•Human Resources: What staff and skill will you need to produce and deliver your product?
A picture of your businesses financial health – costs, revenues, sales, profit. How will discounts, financing choice, interest rate, etc affect profitability?•Cost Estimates: Start-up costs - supplies, equipment, labor cost to produce and deliver your product?• Cash Flow Statement : What is the projected cash in-flow from your sales over the next three years?• Income Statement: What are your sales, revenues, expenses – your profit and loss?•Balance Sheet: What the liquidity of your business – assets and liabilities?