A New Business Model for  Videographers
Web 2.0 is HOT
Web 2.0 is Everywhere
Web 2.0 is Everyone
<ul><li>So why aren't more businesses shooting video? </li></ul>
<ul><li>Too expensive…? </li></ul>
<ul><ul><li>NO.. </li></ul></ul><ul><ul><li>Even HD video is reasonably priced </li></ul></ul>
<ul><li>There aren’t enough uses for videos..?? </li></ul>
<ul><li>  No…. </li></ul><ul><ul><li>Each video has potentially dozens of uses..!! </li></ul></ul>
So what’s the REAL reason? <ul><li>To prospects, it’s questionable whether video generates REVENUE!  They think- </li></ul...
Do I need the videos I shoot to generate revenues for customers?
<ul><li>1.  Customers will ALWAYS spend money on items that are expected to directly generate revenues </li></ul><ul><ul><...
Is there a way to produce revenue-generating videos?
<ul><li>Place your video on a medium so compelling that the customer will almost always watch it </li></ul>
Video Cold Call player
<ul><li>Video Cold Call players get played by prospects 90+% of the time. </li></ul>
Video Cold Call Player <ul><li>iPod-style player specifically designed for sales </li></ul><ul><ul><li>Proprietary firmwar...
Business Model for Videographers <ul><li>Shoot client video for free, retaining the copyright </li></ul><ul><li>Sell VCC p...
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New business model for videographers

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Why do many videographers struggle despite the explosion of web video. Here's some ideas to pry open client's wallets.

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New business model for videographers

  1. 1. A New Business Model for Videographers
  2. 2. Web 2.0 is HOT
  3. 3. Web 2.0 is Everywhere
  4. 4. Web 2.0 is Everyone
  5. 5. <ul><li>So why aren't more businesses shooting video? </li></ul>
  6. 6. <ul><li>Too expensive…? </li></ul>
  7. 7. <ul><ul><li>NO.. </li></ul></ul><ul><ul><li>Even HD video is reasonably priced </li></ul></ul>
  8. 8. <ul><li>There aren’t enough uses for videos..?? </li></ul>
  9. 9. <ul><li> No…. </li></ul><ul><ul><li>Each video has potentially dozens of uses..!! </li></ul></ul>
  10. 10. So what’s the REAL reason? <ul><li>To prospects, it’s questionable whether video generates REVENUE! They think- </li></ul><ul><ul><li>My prospects aren't trolling YouTube looking for me </li></ul></ul><ul><ul><li>They wont pop in a DVD mailed to them </li></ul></ul><ul><ul><li>They may not play the video on a website </li></ul></ul>
  11. 11. Do I need the videos I shoot to generate revenues for customers?
  12. 12. <ul><li>1. Customers will ALWAYS spend money on items that are expected to directly generate revenues </li></ul><ul><ul><li>2. Many videos fall under the category “It would be nice”. </li></ul></ul><ul><ul><li>-It would be nice project don’t get f unded in a tough economy </li></ul></ul>YES…!!!
  13. 13. Is there a way to produce revenue-generating videos?
  14. 14. <ul><li>Place your video on a medium so compelling that the customer will almost always watch it </li></ul>
  15. 15. Video Cold Call player
  16. 16. <ul><li>Video Cold Call players get played by prospects 90+% of the time. </li></ul>
  17. 17. Video Cold Call Player <ul><li>iPod-style player specifically designed for sales </li></ul><ul><ul><li>Proprietary firmware </li></ul></ul><ul><li>Automatically plays your message when the player is turned on – NO menus to navigate </li></ul><ul><li>Plays over a speaker, not headphones </li></ul><ul><li>Incredibly simple and fast for prospect to play your sales message – that’s why over 90% of prospects hear your message . </li></ul>
  18. 18. Business Model for Videographers <ul><li>Shoot client video for free, retaining the copyright </li></ul><ul><li>Sell VCC players to the client with your video pre-loaded at full retail - $35/each (or more) </li></ul><ul><li>Players are bought at wholesale, creating a great margin opportunity </li></ul><ul><li>Large customers can use over 1000 players </li></ul>

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