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Rapidly Changing News-Media Landscape

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The long list of factors contributing to the current pace of disruptive change across the news industry continues to evolve at an unprecedented rate. Now is the time for journalists and news organizations to start thinking not only about how can they program to the devices that exist today, but how to best to prepare themselves for three to five years down the road. News Innovation Strategist Victor Hernandez promises to stubbornly put down his smartphone for a short while in order to pick up the crystal ball and lend some thoughtful anticipation to where the hockey puck is headed.

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Rapidly Changing News-Media Landscape

  1. 1. RAPIDLY CHANGING NEWS-MEDIA LANDSCAPE5  predictions  on  where  the  hockey  puck  is  headed Journ  Camp Victor  Hernandez Feb  2015
  2. 2. FIRST  OF  ALL,  SOME  CONTEXT “HELLO” NEWS  INNOVATION  NERD CNN  |  NEWSGATHERING  &  EDITORIAL TECH  +  STORYTELLING  STRATEGIES @TOTHEVICTOR
  3. 3. WELCOME. LET’S BEGIN WITH AN EXERCISE.
  4. 4. A  good  hockey   player  plays  where   the  puck  is.   A  great  hockey   player  plays  where   the  puck  is  going  to   be. “
  5. 5. 2003 Friendster Launches Database Journalism iPhone Launches Wikileaks Digital Journalism Oculus Rift NYT Innovation Report Leaks 2015 2027 Newsroom Decentralization Wearables for BBC Virtual Reality Auto Translation Robot Journalists Driverless Cars End of the IOS Man on Mars FUTURE OF NEWS: TIMELINE OF THE CONNECTED GENERATION Source:  BBC  News  Labs  -­‐  January  2015
  6. 6. LET’S LACE ‘EM UP...
  7. 7. RATE OF DISRUPTION. UNPRECEDENTED.
  8. 8. GRIM OUTLOOK ? http://blogs.wsj.com/economics/2014/01/09/which-fields-hold-the-jobs-of-the-future-the-low-paying-ones-mostly/ Occupational  Outlook   Handbook,  10-­‐year  outlook   from  U.S.  Labor  Dept. Personal  care  aides,  Home   health  aides,  Occupational   therapy  assistants  -­‐   among  fastest-­‐growing Reporter  and  correspondent   jobs  expected  to  contract   nearly  14%   “Declining  advertising  revenue   in  radio,  newspapers,  and   television  will  negatively  impact   employment  growth”
  9. 9. DUCK & COVER OR EMBRACE CHANGE
  10. 10. **NEWS INNOVATION** **BOLD IDEAS** **ENTREPRENEURSHIP**
  11. 11. NEW DEVICES. NEW PLATFORMS. SPURRING NEW WAYS OF CONSUMPTION.
  12. 12. DELIVERY MODELS HAVE CHANGED OVER LAST DECADE
  13. 13. NO LONGER BEING TREATED SEPARATELY
  14. 14. BROKEN. TOO LINEAR. INTERACTIVITY LIMITED. PROCESS-ORIENTED. STORYTELLING = TOO PREDICTABLE.
  15. 15. REAL-TIME WEB HAS CHANGED EVERYTHING
  16. 16. BROADCASTING FROM FIELD MOBILE REPORTING SOCIAL MEDIA USER-GENERATED CONTENT
  17. 17. 5 INDUSTRY TRENDS THAT ARE WORTH.... SKATING TOWARD
  18. 18. MULTI-SCREEN TO MERGED- EXPERIENCES SCREEN INTERACTIONS EDUCATION OF AUDIENCE TRENDS INTEGRATING EXPERIENCES
  19. 19. DESIGNING FOR CONTEXT: THE MULTI-SCREEN EXPERIENCE
  20. 20. “A  good  decision  is  based  on  knowledge  and  not  numbers.” -­‐-­‐  Plato        (early  media  consultant)    
  21. 21. https://gigaom2.files.wordpress.com/2012/08/multiscreen7.jpg
  22. 22. ` http://www.pewinternet.org/fact-sheets/mobile-technology-fact-sheet/ NEARLY SIX IN 10 AMERICAN ADULTS NOW OWN A SMARTPHONE TWO IN FIVE OWNS A TABLET NEW CARS ARE MANUFACTURED WITH INTERNET BUILT-IN CONTENT PROVIDERS GRAPPLING WITH EMERGING 5TH SCREEN WITH MORE MOBILITY, DEEPER IMMERSION INTO SOCIAL WEB
  23. 23. WHAT IS ‘RIGHT’ AMOUNT OF VIDEO?
  24. 24. TV vs. DESKTOP vs. MOBILE 3:00 1:30 :30
  25. 25. WEARABLE TECH
  26. 26. *NEWSGATHERING/PUBLISHING IMPACTS *MULTI-SCREEN - CONNECTED WORLD *$70B INDUSTRY BY 2025 http://finance.yahoo.com/news/research-­‐markets-­‐analysis-­‐20-­‐billion-­‐102700946.html
  27. 27. DRONE JOURNALISM
  28. 28. *Evolving legal restrictions *Difficult to operate, maintain *Heavy time + cost investment *Ethical dilemmas *Tremendous opportunities
  29. 29. CONTENT CURATION
  30. 30. *DROWNING IN UNFILTERED INFORMATION *TWEETS, PINS, EMAIL, STREAMING, ETC. *NOISE TO SIGNAL RATIO IS CRIPPLING *CURATORS - RISE, INFLUENCE, LEAD *ENGRAINED IN ROLES... CENTRALIZED *GROWTH OF DEVICES, CONNECTIVITY *MARKETING, CAMPAIGNS, COMMS
  31. 31. ENTREPRENEURSHIP
  32. 32. *CLOSELY SURVEY MEDIA LANDCAPE *IDENTIFY PRODUCT/SERVICE. DELIVER. *QUICK IMPRESSION, HOLD AN AUDIENCE *CONVEY COMPELLING MESSAGE *BUSINESS ACUMEN, FINANCIAL PIC *INVEST IN YOUR IDEAS, VISION, SELF
  33. 33. LONG ROAD AHEAD MUST COME UP WITH DIFFERENT BUSINESS MODELS TO GET THERE, NEWS ORGS MUST HIRE “RESTLESS AGENTS OF CHANGE” WINNING FORMULA OF THE FUTURE: FAST, TACTILE, ORIGINAL CONTENT NEWS IN THE FUTURE WILL MOVE MORE TOWARD APP-LIKE EXPERIENCES
  34. 34. THANKS MUCH! tothevictor.hernandez@gmail.com 404-­‐667-­‐4087 @ToTheVictor linkedin.com/in/victorhernandez34

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