Fourth Hindu Mandir  Executives Conference  Sept 11-13, 2009, Maryland/DC Application of Management Science  In Mandir Dev...
INTRODUCTION <ul><li>Management science vs Religious purity </li></ul><ul><li>Science and Spirituality can co-exist harmon...
MANAGEMENT SCIENCE <ul><li>Personnel Management   </li></ul><ul><li>Marketing Management </li></ul><ul><li>Financial Manag...
PERSONNEL MANAGEMENT <ul><li>People are the strength of the organization </li></ul><ul><li>Dynamics of volunteer organizat...
PERSONNEL MANAGEMENT <ul><li>Building the Mandir congregation </li></ul><ul><li>Strong Sunday program </li></ul><ul><li>Sh...
PERSONNEL MANAGEMENT <ul><li>Building enthusiasm </li></ul><ul><li>Celebration of religious festivals </li></ul><ul><li>Ac...
MARKETING MANAGEMENT <ul><li>Competing worldly activities are aggressively marketed </li></ul><ul><li>Limited size and tim...
MARKETING MANAGEMENT <ul><li>Mandir </li></ul><ul><li>Awe-inspiring architecture </li></ul><ul><li>Enticingly beautiful de...
FINANCIAL MANAGEMENT <ul><li>Creative efforts for finance generation </li></ul><ul><li>Membership schemes </li></ul><ul><l...
FINANCIAL MANAGEMENT <ul><li>Global responsibilities of Hindu Temples of America </li></ul><ul><li>Developing vision beyon...
MANAGEMENT INFORMATION SYSTEM <ul><li>Professionally designed data base </li></ul><ul><li>Temple guest book </li></ul><ul>...
SUMMARY <ul><li>Need for inducting modern sciences </li></ul><ul><li>Thief driving at 90 mph.  Policeman at 70 mph? </li><...
CONTACT INFORMATION Website:  www.jkyog.org Email:  [email_address] Address:  Jagadguru Kripalu Yog   P.O. Box 4003   Sant...
Upcoming SlideShare
Loading in …5
×

Inaugural Address: Application of Management Science to Help Mandir Development - Swami Mukundananda Ji (s01-5)

813 views

Published on

Published in: Spiritual, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
813
On SlideShare
0
From Embeds
0
Number of Embeds
14
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Inaugural Address: Application of Management Science to Help Mandir Development - Swami Mukundananda Ji (s01-5)

  1. 1. Fourth Hindu Mandir Executives Conference Sept 11-13, 2009, Maryland/DC Application of Management Science In Mandir Development by SWAMI MUKUNDANANDA JAGADGURU KRIPALU YOG www.jkyog.org
  2. 2. INTRODUCTION <ul><li>Management science vs Religious purity </li></ul><ul><li>Science and Spirituality can co-exist harmoniously </li></ul><ul><li>In Bharat, spirit of Devotion inspired Arts and Sciences </li></ul><ul><li>Today’s Hindu institutions must also incorporate </li></ul><ul><li>modern sciences </li></ul>
  3. 3. MANAGEMENT SCIENCE <ul><li>Personnel Management </li></ul><ul><li>Marketing Management </li></ul><ul><li>Financial Management </li></ul><ul><li>Management Information System </li></ul>
  4. 4. PERSONNEL MANAGEMENT <ul><li>People are the strength of the organization </li></ul><ul><li>Dynamics of volunteer organization </li></ul><ul><li>Inspiration is the basis </li></ul><ul><li>Expose volunteers to spiritually uplifting programs </li></ul><ul><li>Discourses </li></ul><ul><li>Kirtans </li></ul><ul><li>Satsangs </li></ul><ul><li>Festival Celebrations </li></ul><ul><ul><li>Importance of personal sadhana </li></ul></ul>
  5. 5. PERSONNEL MANAGEMENT <ul><li>Building the Mandir congregation </li></ul><ul><li>Strong Sunday program </li></ul><ul><li>Should be well-planned and have broad appeal </li></ul><ul><li>Educative spiritual discourse </li></ul><ul><li>Melodious devotional kirtans </li></ul><ul><li>Children’s program </li></ul><ul><li>Sumptuous lunch prasadam </li></ul><ul><ul><li>Daily evening arati program </li></ul></ul><ul><li>Arati should be interactive </li></ul><ul><li>Slokas, Bhajans and Prayers </li></ul><ul><li>Printouts </li></ul>
  6. 6. PERSONNEL MANAGEMENT <ul><li>Building enthusiasm </li></ul><ul><li>Celebration of religious festivals </li></ul><ul><li>Acknowledging volunteer efforts </li></ul><ul><li>Cultural programs </li></ul><ul><li>Family focussed - children’s participation </li></ul><ul><li>Involving youth as volunteers </li></ul><ul><li>Picnics, hikes, cruises, retreats </li></ul><ul><li>Contests and quizzes </li></ul>
  7. 7. MARKETING MANAGEMENT <ul><li>Competing worldly activities are aggressively marketed </li></ul><ul><li>Limited size and time of Hindu community needs </li></ul><ul><li>to be attracted </li></ul><ul><li>Temples must use ingenuity to increase visibility </li></ul><ul><li>Local Asian Newspapers </li></ul><ul><li>Indian TV channels </li></ul><ul><li>Indian radio stations </li></ul><ul><li>Web portals </li></ul>
  8. 8. MARKETING MANAGEMENT <ul><li>Mandir </li></ul><ul><li>Awe-inspiring architecture </li></ul><ul><li>Enticingly beautiful deities </li></ul><ul><li>Tasteful décor </li></ul><ul><li>Blissful ambience </li></ul><ul><li>Professional sound system </li></ul><ul><li>Priests </li></ul><ul><li>Strong interpersonal relationships </li></ul><ul><li>Develop political connections </li></ul>
  9. 9. FINANCIAL MANAGEMENT <ul><li>Creative efforts for finance generation </li></ul><ul><li>Membership schemes </li></ul><ul><li>Fund raising dinners </li></ul><ul><li>Local business sponsorship </li></ul><ul><li>Charity walks </li></ul><ul><li>Gift shop & Canteen </li></ul>
  10. 10. FINANCIAL MANAGEMENT <ul><li>Global responsibilities of Hindu Temples of America </li></ul><ul><li>Developing vision beyond self-preservation and growth </li></ul><ul><li>Influence beyond geographic boundaries </li></ul><ul><li>Win-win relationship with visiting spiritual leaders </li></ul><ul><li>Credit union for the Hindus </li></ul><ul><li>They get loans at 3% from the US Treasury </li></ul><ul><li>They can pass them to members at 3.5% </li></ul><ul><li>Presently temples are taking loans from outside at 6% </li></ul>
  11. 11. MANAGEMENT INFORMATION SYSTEM <ul><li>Professionally designed data base </li></ul><ul><li>Temple guest book </li></ul><ul><li>Will provide knowledge of special skills of </li></ul><ul><li>congregation </li></ul><ul><li>Will provide emails, addresses, phone numbers for </li></ul><ul><li>publicity of temple programs </li></ul><ul><li>Personal touch through birthday prasad blessings etc </li></ul><ul><li>Newsletter and e-magazine </li></ul><ul><li>Mandir website - virtual ashram </li></ul>
  12. 12. SUMMARY <ul><li>Need for inducting modern sciences </li></ul><ul><li>Thief driving at 90 mph. Policeman at 70 mph? </li></ul><ul><li>Inspired spiritual volunteers </li></ul><ul><li>Aggressive professionally designed marketing </li></ul><ul><li>Innovative fund raising </li></ul><ul><li>Global perspective of Hindu mandirs </li></ul><ul><li>Elaborate data base </li></ul>
  13. 13. CONTACT INFORMATION Website: www.jkyog.org Email: [email_address] Address: Jagadguru Kripalu Yog P.O. Box 4003 Santa Clara, CA 95056-4003 USA Tel: (972)757-6195 Jagadguru Kripalu Yog Trust Regd. Office: XVII/3305, Ranjit Nagar Delhi-110008 India Tel: +91-11-25843252

×