Embracing Library 2.0 and Web 2.0 for Quality Library Service


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lecture delivered at the Conference on "Emerging Landscape, Mindscape and Netscape of the Philippine Books, Information Science and Technology for Quality Services," sponsored by Davao Colleges and Universities Network and Mindanao Alliance of Educators in Library and Information Science, held on Aug 13-15, 2008 at Philippine Women College, Davao City, Philippines

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  • Embracing Library 2.0 and Web 2.0 for Quality Library Service

    1. 1. Embracing Library 2.0 and Web 2.0 for Quality Library Service Fe Angela M. Verzosa
    2. 2. <ul><li>Conference on &quot;Emerging Landscape, Mindscape and Netscape of the Philippine Books, Information Science and Technology for Quality Services&quot; </li></ul><ul><li>14 August 2008 </li></ul><ul><li>Philippine Women College, Davao City </li></ul>
    3. 3. This presentation explores… <ul><li>Web 2.0 and Library 2.0 environments </li></ul><ul><li>How web 2.0 tools can market and promote library services </li></ul><ul><li>How Library 2.0 applications can be integrated into the library’s programs </li></ul><ul><li>How to make the library’s space (virtual and physical) more interactive, collaborative, and driven by community needs </li></ul>
    4. 4. Learning Web 2.0 <ul><li>Over half of online teens are creating content </li></ul><ul><li>33% share own creations online (e.g. artwork , photos, stories, videos) </li></ul><ul><li>32% created or worked on webpages/blogs for others </li></ul><ul><li>22% maintain personal webpages </li></ul><ul><li>19% have created their own blogs </li></ul><ul><li>19% remix online content to make artistic creation </li></ul><ul><li>13% of 12-17 yr olds never use the internet </li></ul><ul><li>(underserved areas) </li></ul><ul><li>(From Pew Internet survey of 12-17 yr old internet users, 2005) </li></ul>
    5. 5. What is WEB 2.0 <ul><li>“ The phrase Web 2.0 was created by O'Reilly Media to refer to a supposed second generation of Internet-based services that let people collaborate and share information online in a new way—such as social networking sites, wikis, communication tools, and folksonomies …” </li></ul><ul><li>from Wikipedia </li></ul>
    6. 6. Web 2.0 Tools <ul><li>create and publish digital media to the Internet </li></ul><ul><li>contribute, share/collaborate via </li></ul><ul><li>text (blogs, wikis) </li></ul><ul><li>audio (podcasts) </li></ul><ul><li>video (Youtube) </li></ul><ul><li>connect/converse/distribute in an open networked learning </li></ul>
    7. 7. Web 2.0 tools <ul><ul><ul><ul><li>Social </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Participatory </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Collaborative </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Easy to use </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Create community environments – </li></ul></ul></ul></ul><ul><ul><ul><ul><li>because they create online communities </li></ul></ul></ul></ul>
    8. 8. Web environment can be used as a vehicle… <ul><li>To produce organized, multimedia knowledge bases by learners </li></ul><ul><li>To access needed information </li></ul><ul><li>To collaborate with others </li></ul><ul><li>To build consensus among members of a community </li></ul><ul><li>To help learners articulate and represent what they know, reflecting on what they have learned </li></ul>
    9. 9. What is Library 2.0 <ul><li>a model for library service that reflects a transition in the way services are delivered to library users </li></ul><ul><li>concept borrows from Web 2.0 </li></ul><ul><li>especially evident in electronic offerings such as OPAC configuration, online library services, and an increased flow of information from the user back to the library </li></ul>
    10. 10. Library 2.0 <ul><li>“ Library 2.0 simply means making your library’s space (virtual and physical) more interactive, collaborative, and driven by community needs. Examples of where to start include blogs, wikis, and collaborative photo sites. The basic drive is to get people back into the library by making the library relevant to what they want and need in their daily lives…to make the library a destination and not an afterthought.” -- Sarah Houghton Librarian in Black </li></ul>
    11. 11. Library 2.0 service <ul><li>What makes a service Library 2.0? </li></ul><ul><li>Any service, physical or virtual, that successfully reaches users , is evaluated frequently , and makes use of customer input is a Library 2.0 service. </li></ul>
    12. 12. <ul><li>three approaches: </li></ul><ul><li>reaching out to new users </li></ul><ul><li>inviting customer participation </li></ul><ul><li>relying on constant change. </li></ul><ul><li>three attitudes: </li></ul><ul><li>a willingness to change and try new things </li></ul><ul><li>a willingness to constantly re-evaluate library services </li></ul><ul><li>a willingness to look outside our own world for solutions </li></ul>A service philosophy based on…
    13. 13. Principles of Library 2.0 <ul><li>The library is everywhere </li></ul><ul><li>The library has no barriers </li></ul><ul><li>The library invites participation </li></ul><ul><li>The library reaches out to users </li></ul><ul><li>The library is human and recognizes </li></ul><ul><li>that its users are human </li></ul><ul><li>-- Michael Stephens </li></ul>
    14. 14. Library 2.0 concepts <ul><li>Create experiences for users </li></ul><ul><li>Provide a meeting place </li></ul><ul><li>Human – understanding users and getting closer to the user </li></ul><ul><li>User-generated content </li></ul><ul><li>Promote radical trust </li></ul><ul><li>Recognize staff competence </li></ul><ul><li>Create a community of users and staff </li></ul>
    15. 15. Library 2.0 environment
    16. 17. Academic Library 2.0 Concept
    17. 20. Web 2.0 social tools <ul><li>IM (Instant Messaging) </li></ul><ul><li>Blogs </li></ul><ul><li>Podcasts </li></ul><ul><li>Wikis </li></ul><ul><li>Social bookmarking </li></ul><ul><li>Media Sharing </li></ul><ul><li>Social networking </li></ul><ul><li>Subject guides </li></ul>
    18. 21. Computer-mediated Communication (Tools for online communication) <ul><li>one-to-one dialogue with an identified interlocutor (electronic mail) </li></ul><ul><li>one-to-many dialogue with identified interlocutors (listserv or bulletin board) </li></ul><ul><li>postings to the Internet (via wikis and weblogs) </li></ul><ul><li>joint composition </li></ul><ul><li>anonymous dialogue (real-time chat) </li></ul><ul><li>Instant Messaging (IM) and text-based communication (texting) </li></ul>
    19. 22. Uses of IM for libraries <ul><li>Serves as great tool for quick and personalized reference services </li></ul><ul><li>For staff communication </li></ul><ul><li>As vehicle for online text chat during remote meetings </li></ul>
    20. 23. IM + Text for Virtual Reference
    21. 24. Blogs <ul><li>short for web logs, are like online journals wherein the ”blogger” (or owner) will post a message periodically, allowing others to comment </li></ul><ul><li>offer excellent opportunities for sharing and focusing on a particular subject or issue </li></ul><ul><li>a venue for writing and peer editing and sharing, posting articles, stories, illustrated books, and opinions on current events, personal experiences, etc. </li></ul><ul><li>teachers use blogs to encourage students to think deeply about issues </li></ul><ul><li>libraries use blogs as news vehicles, venues for staff communication, and to support library instruction, and as a forum for peers/colleagues to express opinions on library issues and concerns </li></ul>
    22. 25. Ideas for Blogs <ul><li>Online book discussion </li></ul><ul><li>New releases – books, video, electronic resources </li></ul><ul><li>Upcoming events </li></ul><ul><li>Updating community – building a new library </li></ul><ul><li>Appeal to special interest groups </li></ul><ul><li>Reference Log </li></ul>
    23. 28. Blogs as Library News Vehicles
    24. 29. Blogs as Subject Resources
    25. 30. Blogs to Support Library Instruction
    26. 31. Blogs for Staff Communication
    27. 32. Podcasts or vodcasts <ul><ul><li>derived from the terms iPod and broadcast </li></ul></ul><ul><ul><li>a collection of digital media files distributed over the Internet, often using syndication feeds, for playback on portable media players, mobile devices and personal computers </li></ul></ul><ul><ul><li>allows anyone to distribute these multimedia files such as music or speech over the Internet </li></ul></ul><ul><ul><li>Video content is now often referred to as vodcasts </li></ul></ul>
    28. 33. Uses of podcasts <ul><li>for distribution of recorded school lessons </li></ul><ul><li>can be a tool for teachers or administrators to communicate curriculum, assignments and other information </li></ul><ul><li>teachers encourage students to create podcasts for presentations, news programs, and to develop presentation skills </li></ul><ul><li>for official and unofficial audio tours of museums </li></ul><ul><li>conference meeting alerts and updates </li></ul>
    29. 34. Wikis <ul><li>a web page that is accessible to anyone with a Web browser and </li></ul><ul><li>an Internet connection </li></ul><ul><li>allows readers to collaborate with others in writing it and add, edit, and change the web page’s content, </li></ul><ul><li>making it a tool for collaboration </li></ul>
    30. 35. Uses of Wikis in Libraries <ul><li>Library Websites </li></ul><ul><li>- USC Aiken Gregg Graniteville Library Wiki Webpage </li></ul><ul><li>Intranets </li></ul><ul><li>- University of Minnesota Libraries Staff Wiki </li></ul><ul><li>Training tools or course instruction </li></ul><ul><li>- Antioch University New England Library Staff Training and Support Wiki </li></ul><ul><li>- Library Instruction Wiki (developed by Oregon Library Association) </li></ul>
    31. 36. Wikis as Library Web Sites
    32. 37. Wikis as Intranets
    33. 38. Wikis as Training Tools
    34. 39. Uses of Wikis in Libraries <ul><li>Library team projects for event planning </li></ul><ul><li>- ALA 2007 Annual Conference Wiki </li></ul><ul><li>Subject Guides </li></ul><ul><li>- Ohio University Libraries Biz Wiki </li></ul><ul><li>Resource reviews collections </li></ul><ul><li>- Butler University Libraries WikiRef </li></ul><ul><li>For Best Practices </li></ul><ul><li>- Library Success: A Best Practices Wiki </li></ul><ul><li>Encyclopedic works </li></ul><ul><li>- Wikipedia - WikiHow (a how-to-manual that u can edit) </li></ul><ul><li>- WikiPilipinas, WikiFilipino </li></ul>
    35. 40. Wikis for Event Planning
    36. 41. Wikis as Subject Guides
    37. 42. Wikis as Resource Reviews Collections
    38. 43. Wikis for Best Practices
    39. 44. Wikis as encyclopedic works…
    40. 47. Social Bookmarking Tools <ul><li>An online space to save “favorites” or “bookmarks” for others to share and view </li></ul><ul><li>Useful for recommended resource collections, subject guides and class reading lists </li></ul><ul><li>May also be used for keeping current by using a del.icio.us account </li></ul>
    41. 48. Social Bookmarking Tools
    42. 49. Social Bookmarks as Recommended Resources
    43. 50. Social Bookmarks in Subject Guides
    44. 51. Social Bookmarks in Subject Guides
    45. 52. Social Bookmarking for Class Reading Lists
    46. 53. Social Bookmarking for Keeping Current
    47. 54. Uses of Media-sharing tools <ul><li>For digital collections management especially for historical collections </li></ul><ul><li>Online exhibits </li></ul><ul><li>As training modules </li></ul><ul><li>Teaching as instructional aids </li></ul><ul><li>Marketing and promotion </li></ul><ul><li>Library and museum tours </li></ul>
    48. 55. Video-sharing <ul><li>refers to websites or software where a user can distribute their video clips </li></ul><ul><li>many sites place restrictions on the file size , duration, subject matter and format of the uploaded video file </li></ul><ul><li>users may upload video clips on video-sharing sites and invite friends to view them </li></ul><ul><li>users can add descriptive notes and tags to each photo, and viewers can leave comments, notes, and tags as well </li></ul><ul><li>tags are searchable so it’s easier to find related videos </li></ul><ul><li>videos maybe for public and private viewing </li></ul><ul><li> Example: YouTube, Yahoo!Video, Myspace, Myvideo, Google Video </li></ul>
    49. 56. Video-sharing for Instruction
    50. 57. Video-sharing for Library Orientation at YouTube
    51. 58. Video-sharing for Library Tours at YouTube
    52. 59. Photo-sharing <ul><li>free online photo management and sharing applications </li></ul><ul><li>Instead of sending photos from desktops and cell phones to friends and family via email, people can post them online and invite friends to view them in online albums or slideshows </li></ul><ul><li>can add notes and tags to each photo, and viewers can leave comments, notes, and tags as well </li></ul><ul><li>tags are searchable so it’s easier to find related photos later </li></ul><ul><li>photos are secure and may be for private/public viewing </li></ul><ul><li>Example: Flickr, Photobucket, Picasa </li></ul>
    53. 61. More ideas for Flickr <ul><li>Highlight library events </li></ul><ul><li>Hold a photo contest </li></ul><ul><li>Upload a collection </li></ul><ul><li>Library tour </li></ul><ul><li>Ask people to post pictures </li></ul><ul><li>of themselves reading or using the library </li></ul><ul><li>Create a sense of community </li></ul>
    54. 62. Library News on Flickr
    55. 63. Photo-sharing for Historical Collections at Flickr
    56. 64. Social Networks <ul><li>Online social hubs where people can gather and feel a sense of community and belonging </li></ul><ul><li>Environments to find like-minded people </li></ul><ul><li>Great tools for : </li></ul><ul><ul><ul><ul><ul><li>Portals </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Networking </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Marketing </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Outreach </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Branding </li></ul></ul></ul></ul></ul>
    57. 65. Social Networking <ul><li>MySpace | Facebook | Bebo | Orkut | Friendster </li></ul><ul><li>Market library services </li></ul><ul><li>Provide links and information </li></ul><ul><li>Sharing – pictures/music/ideas </li></ul><ul><li>Participation - create a dialog </li></ul><ul><li>Get feedback </li></ul>
    58. 66. Social Networks as Library Portals
    59. 67. Social Networks for Promotion
    60. 68. Social Networks for Outreach
    61. 69. Social Networks for Catalog Search
    62. 70. Social Networks for Database Search
    63. 71. Social Networks for Professional Networking
    64. 72. Subject Guides Tools <ul><li>Great tools for: </li></ul><ul><ul><li>Subject guides </li></ul></ul><ul><ul><li>Pathfinders </li></ul></ul><ul><ul><li>How-to guides </li></ul></ul>Social Tools to create interactive subject guides Multimedia & Multiformat
    65. 73. Subject Guides as Research Guides
    66. 74. Some Web 2.0 sites <ul><li>Del.icio.us </li></ul><ul><li>LibraryThing </li></ul><ul><li>Bibliotek.dk </li></ul><ul><li>Flickr </li></ul><ul><li>YouTube </li></ul><ul><li>MySpace </li></ul><ul><li>FaceBook </li></ul><ul><li>LinkedIn </li></ul><ul><li>Last.fm </li></ul>
    67. 80. Library 2.0 Initiatives in Academic Libraries edited by Laura B. Cohen @2008 <ul><li>a hybrid book and wiki presenting 12 case studies of significant Library 2.0 initiatives in academic libraries </li></ul><ul><li>these include varied uses of networked social software and open data formats to add value to and distribute library resources and services. </li></ul><ul><li>Other cases describe 2.0 ways of pedagogy, the provision of services in physical and online spaces where students congregate, online catalog enhancements, and the creation of feature-rich interfaces for accessing digital research collections. </li></ul><ul><li>The authors describe the use of such tools as blogs, wikis, podcasts, IM, RSS, XML, Web services, mashups, and social computing to illustrate their efforts to forge new models of scholarly communication in academic environments </li></ul><ul><ul><ul><ul><ul><li>$35 179 pages ALA Bookstore </li></ul></ul></ul></ul></ul>
    68. 81. Summary of Library 2.0 initiatives… <ul><li>text messaging service ( SMS for short message service ) to enhance reference services </li></ul><ul><li>IM can provide an interactive help from a Librarian using an online instant messenger service </li></ul><ul><li>providing access to top-quality databases, downloadable audiobooks, video and music, etc. </li></ul><ul><li>optimizing Library Web sites for mobile devices </li></ul>
    69. 82. More Library 2.0 initiatives… <ul><li>Using blogs and wikis to engage library customers and push fresh content to users. </li></ul><ul><li>Allowing patrons to comment, write reviews, create their own tags and share them with others through a more versatile OPAC interface to enhance the catalog </li></ul>
    70. 83. Participatory Library Service “ Library 2.0 is about change. It’s about making change in your organization easy and routine. Its about updating services we offer and creating new services that will reach out to community members who do not yet use our great facilities and offerings. Library 2.0 seeks to bring staff on board and include them in decision-making processes… “It is important to remember that changing your organization structure cannot happen overnight. You also need staff, administrators, and possibly members of the governing board to buy into the organizational changes. Although this can be difficult to deal with, it can be done. It may take months to years for your organization to run smoothly under the Library 2.0 model. One thing to consider is, are you really running smoothly now? Is it worth a try to make your library more appealing and useful for your users?”
    71. 84. What makes a Librarian 2.0? <ul><li>Be aware of the needs of the Net Generation </li></ul><ul><li>Give 2.0 tools a try to connect to this generation </li></ul><ul><li>Explain how information is created and communicated and help users develop a sense of context when using information </li></ul><ul><li>Encourage critical thinking </li></ul>
    72. 85. “ no matter how small and narrow your subject is, it is very likely that you can find something written on it in - the library”. What constitutes a 21 st library?
    73. 86. Thank you for listening! You can get in touch with me at my email address – verzosaf@dlsu.edu.ph – and at our PAARL website– http://groups.yahoo.com/group/PAARL/