Blogging forward


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  • Source: Yahoo, Internet World Stats, AGB Nielsen 2008, Asia Digital Marketing Association, Smart, Globe One of fastest growing broadband countries in asia
  • Blogging forward

    1. 1. Introduction to BLOGS & BLOGGING Forward Awareness Celebration <University of San Jose - Recoletos> Magallanes Street, Cebu City, Philippines Where the Internet is about availability of information, blogging is about making information creation available to anyone.
    2. 2. Filipino’s are Enthusiastic Digital Consumers 28M Filipinos are estimated to be connected. That’s close to 1 out of 3 people. 81% are below 30 years old Almost 11M online gamers 1# in Video Consumption 66% have started/created a blog 90% have read a blog 42% regular blog readers 93% Part of a social network – 16.2M active in Facebook Estimated 40% of handsets are 2.5G/3G enabled 1 Billion SMS sent per day Almost 78M Filipinos are on mobile Close to 5M Mobile Internet Users About 600,000 Blogs At least a Million Blog Readers
    3. 3. What is a blog again? <ul><li>A Blog is a website perse..derived from web-log </li></ul><ul><li>With a journal format </li></ul><ul><li>Arranged in reversed chronological order </li></ul><ul><li>Personal in tone </li></ul><ul><li>Updated </li></ul>
    4. 4. Blog Versus.. <ul><li>Website – static pages of info. </li></ul><ul><li>Newsletter – sent to email </li></ul><ul><li>Forum – Conversation and interaction </li></ul><ul><li>Newspaper (+Tri-Media) – News, events, ads & like </li></ul><ul><li>Blogs combine all of the above elements </li></ul>It’s existence is not to compete but rather, TO COMPLETE
    5. 5. Blog post
    6. 6. Archiving
    7. 7. Interaction/Feedback/Forum
    8. 8. RSS Feed/Subscription
    9. 9. <ul><li>Blog – personal/digital journal </li></ul><ul><li>Blogging – writing/posting a blog entry </li></ul><ul><li>Blogger – the person who maintains the blog and engages one’s audience </li></ul><ul><li>Blogosphere – digital blogging community </li></ul><ul><li>Micro-Blog – a shorter-alternative broadcast medium in the form of blogging </li></ul><ul><li>Blog Niches – types of blogs which have specific focus (Video/Photo/Podcast-Blog) </li></ul>Some Terminologies
    10. 10. Blog Platform
    11. 11. A Participatory Culture or a “Culture of Sharing” – Sharing and participating online is spreading in the digital world ~ An emerging creative class
    12. 12. Blogging benefits & opportunities? Blog talks to people openly , sincerely and authentically – and we get to talk back .
    13. 13. Blogs are essentially for Personal Sharing
    14. 14. Blogs for Specific or Niche News
    15. 15. Blogs for Business use
    16. 16. Blogs for Politics & Governance
    17. 17. Blogs for Advocacy and Development
    18. 18. Blogs for Advocacy and Development
    19. 19. Blogs for Tourism, Culture and Heritage
    20. 20. Information for Local Places, different parts of the Philippines 7,100+ Islands A Great Need / Demand for Locally Generated Online Content
    21. 21. Kabang Falls in Budlaan, Talamban, Cebu =) Find secrets in the city, Share Hidden Gems right in the backyards in Cebu
    22. 22. Blogs for Teaching and Learning Technologies do NOT change teaching & learning, but can help us to introduce new methodologies and learning environments
    23. 23. [THE BLOG] How do we make this work?
    24. 24. It’s all about the people and connecting. It’s a constant learning process though .. So Enjoy :-) Let your passion shape your B log . Happy blogging !
    25. 25. Sources <ul><li>Blogging from Home – Janette Toral </li></ul><ul><li>Yahoo, Internet World Stats, AGB Nielsen 2008, Asia Digital Marketing Association, Smart, Globe for Filipino as Digital Consumers </li></ul><ul><li> </li></ul><ul><li>Danny Arao on Blogging Ethics </li></ul><ul><li> on Citizen Journalism and New Media </li></ul><ul><li>Blogging 101 – Mica Rodriguez ~ </li></ul><ul><li> </li></ul><ul><li> – Bloggable Seminar </li></ul><ul><li> </li></ul><ul><li> </li></ul>