Webinar: Drive Traffic To Your Blog - Webinar: Getting New Visitors, Keeping Loyal Vegans and Attracting Non-Vegans

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There are a lot of ways to drive traffic, retain followers and attract visitors to your blog. The truth is, what works for some won't work for others. You have to know your audience and you have to make the investment. Especially, if you are trying to attract the vegan community vs. trying to have a mainstream appeal. We will provide you with some of the basic ways to promote your blog that range from free to fee-based and offer you a handy cheat-sheet for success

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Webinar: Drive Traffic To Your Blog - Webinar: Getting New Visitors, Keeping Loyal Vegans and Attracting Non-Vegans

  1. 1. Bi -Weekly Webinar Series Vegan MarketingDrive Traffic To Your Blog - Getting New Visitors,Keeping Loyal Vegans and Attracting Non-Vegans Presenter: Stephanie Redcross http://www.facebook.com/StephanieCanHelp
  2. 2. Webinar Wednesday Logistics1. Link To Presentation/Video Recording will be sent 24 hours after webinar2. Post Questions During Presentation3. Post Webinar Survey4. Let’s Have Some Fun!!! http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  3. 3. Webinar Wednesday The Basics Great Easy To Monitor No FlashContent Navigate Load Time Sites InstallCustomize Pick A Post Google Blog Theme Frequently Analytics http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  4. 4. Webinar Wednesday Getting New VisitorsKey Steps Sources Per Google AnalyticsIdentify Current Traffic SourcesIncorporate Share Buttons Increase Blog ExposureBuild Backlinks http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  5. 5. Webinar Wednesday Getting New VisitorsKey Steps Action Items Quick Tips 1. Use Individuals ShareIdentify Current Buttons not consolidated Traffic Sources 2. Expand Beyond Just Facebook and Twitter -e.g.Incorporate Share Digg, Stumble, Linkedin Buttons 3. Post Popular post on more than one platform Increase Blog Exposure 4. Analyze To Know Best Preforming PlatformBuild Backlinks http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  6. 6. Webinar Wednesday Getting New VisitorsKey Steps Action Items Quick Tips 1. Only join a fewIdentify Current discussion boards so you Traffic Sources ➡ Guest Blogging can be an active memberIncorporate Share ➡ Participate On 2. Guest Post Must Be Original Content Buttons Discussion Boards 3. Create Facebook Page/ Increase Blog ➡ Befriend Fellow Twitter account with blog handle - Then be helpful Exposure Bloggers and answer questionsBuild Backlinks ➡ Write Timely Post 4. Content should be relevant to time of year, special event or blog theme http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  7. 7. Webinar Wednesday Getting New VisitorsKey Steps Don’t Do!! Add Link To: 1. email signatureIdentify Current Not The Spammy Stuff: 2. social media profiles Traffic Sources - Link Exchange With Anyone 3. youtube description - posting comments like “nice post”Incorporate Share 4. guest blog post - Mass Directory Submissions Buttons 5. comments stream - Posting Duplicate Content As Fresh Content 6. press releases Increase Blog 7. blog site aggregators Exposure 8. bookmarking sites 9. targeting directoriesBuild Backlinks 10. reciprocal banner ads http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  8. 8. Webinar Wednesday Keeping Loyal ReadersKey Steps Set Up Google FeedBurnerLink to other post on your siteBuild a Email List Let people access our content anywhereEditorial Calendar http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  9. 9. Webinar Wednesday Keeping Loyal ReadersKey Steps Set Up Google FeedBurnerLink to other post on your site Quick TipsBuild a Email List 1. Add hyperlinks within your post 2. Add Popular Post to your sidebarEditorial Calendar http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  10. 10. Webinar Wednesday Keeping Loyal ReadersKey Steps Set Up Google FeedBurner Quick Tips RSS to EmailLink to other post 1. Header or Footer Bar on your site 2. Non-intrusive Popup box 3. At the end of a blog postBuild a Email ListEditorial Calendar http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  11. 11. Webinar Wednesday Keeping Loyal ReadersKey Steps Set Up Google FeedBurnerLink to other post on your siteBuild a Email List Quick Tips 1. Ensure content is freshEditorial Calendar 2. Helps with planning (guest writers, interviews, seasonal post) http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  12. 12. Webinar Wednesday Attracting Non-VegansKey Steps Quick Tips ➡ Make it easy for them to find content for them. For exampleDedicated Category how to transition or common questions about veganism Create A Vegan ➡ Spend time providing educational information. Also, it’s a FAQ Page great opprotunity to explain your perspective on Veganism Offer Diverse ➡ Hire a transitioning vegan as a writer, so they can speak the Opinions language; Post more than one perspective on an issuePromote to Vegan ➡ Promote your site on non-vegan websites; Explain how Friendly Sites veganism overlaps with other social issues http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  13. 13. Webinar Wednesday Overall Traffic StrategyTrack Results - Know Where To Spend Your TimeHost A Local Event or Attend Vegfest: It’s important tomix online and offline methods to reach peopleAsk For Help: Email Friends, Family and Colleagues ToShare Your ContentMaintain An Exceptional Blog: Without great “unique”content, it will be hard to drive any amount of traffichttp://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  14. 14. Webinar Wednesday #But, I Still Have Questions? VM Webinar Series http://anymeeting.com/veganmainstream Introductory Meeting With Stephanie http://www.tungle.me/veganmainstream Connect With US http://www.facebook.com/stephaniecanhelp http://www.facebook.com/veganmainstream http://www.twitter.com/veganmainstream http://www.veganmainstream.com -- marketing@veganmainstream.com -- (858) 523-8345
  15. 15. Bi -Weekly Webinar Series Q&ANeed More Help? Set Up A Meeting With Stephanie http://www.tungle.me/ veganmainstream Presenter: Stephanie Redcross http://www.facebook.com/StephanieCanHelp

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