Designing a user experience that mobile smartphone users love requires understanding the best practices in testing and monitoring mobile apps and mobile optimized websites - for performance, usability, and adoption.
Mobile users have high expectations for mobile user performance 58% of mobile users expect websites to load as quickly, almost as quickly, or faster on their mobile phone, compared to the computer they use at home 75% of mobile users who experienced a problem said that slow load time was a problem they experienced 51% experienced a mobile site that crash/froze or received an error 52% of consumers are unlikely to return to a website they had trouble accessing from their phone 40% said they would likely visit a competitor’s mobile website instead Equation Research, Feb 2009
You get:Solutions to monitoring challenges1. Why Service Delivery Assurance2. Need for Active Testing3. Headaches of ownership
Optimizing mobile apps and websites
Optimizing Mobile Apps and WebsitesOr, How To Deliver an Experience Mobile Users LoveVik ChaudharyVP Product Management and Corporate DevelopmentKeynote Systems http://www.keynote.com@vikchaudhary
The Mobile Device Matters the MostData Network ApplicationCenter Speeds ConstructionLatency Device Attributes • Operating system version • Browser and browser version • No. of concurrent threads • App architecture (local storage) 18