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Every small business needs an advantage in the growing digital economy - something that puts them ahead of other businesses. Doing business online isn’t always easy so it is important to focus your resources effectively and avoid becoming 'digital roadkill'.
We surveyed small businesses in March 2014 and asked, what are the three biggest frustrations of doing business online?
Through this presentation we will outline the results and present practical solutions based on those businesses who have a digital advantage now and those that want one. This starts by undertaking a Digital Health Check and building an action plan to improve your online:
- focus and effectiveness
- investment and return
- engagement and relationships
- productivity and practices