April 20, 2012 UIUC Social Entrepreneurship Workshop

669 views

Published on

Published in: Economy & Finance, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
669
On SlideShare
0
From Embeds
0
Number of Embeds
9
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • http://www.flickr.com/photos/boojee/4142124959/
  • http://www.flickr.com/photos/chrisjrn/5212410579/
  • April 20, 2012 UIUC Social Entrepreneurship Workshop

    1. 1. So, You Want to Be a Social Entrepreneur? Vanessa Rhinesmith April 20, 2012
    2. 2. So, you want to be a social entrepreneur?How are you going to do it?
    3. 3. So, you want to be a social entrepreneur?How are you going to do it?
    4. 4. You are going to raise capital… but how.
    5. 5. You are going to raise capital… but how.
    6. 6. You are going to communicate your idea… but how.
    7. 7. You are going to communicate your idea… but how.
    8. 8. You are going to buildawareness in the market… but how.
    9. 9. You are going to buildawareness in the market… but how.
    10. 10. Getting started |Let’s Talk Communication
    11. 11. [How do you talk about your idea or social venture?]
    12. 12. [Who: the Audience]
    13. 13. [What: the Message]
    14. 14. [How: the Means]
    15. 15. Getting started |Let’s Talk ‘Your Pitch’
    16. 16. Getting started |Let’s Talk Crowdfunding
    17. 17. :: Crowd funding describes the collective cooperation attention and trust by people who network and pool their money and other resources together to support efforts initiated by other people or organizations. :: - wikipedia A Compelling Story
    18. 18. Jumpstart Our Business Startups Act aka the JOBS Act … among other things, legalize crowdfunding in startups by non-accredited investors. In other words, noweven your mom can invest in your startup (via TechCrunch).
    19. 19. Crowdfunding+ Communication = A Compelling Story
    20. 20. Crowdfunding+ Communication = A Compelling Story
    21. 21. Fundraising Is Storytelling.
    22. 22. Getting started |Let’s Talk Marketing
    23. 23. Communication = message Marketing = amplification A Compelling Story
    24. 24. Marketing+ Your Crowdfunding Efforts A Compelling Story
    25. 25. Marketing+ Your Social Venture as a Whole A Compelling Story
    26. 26. You have a good idea…so. A Compelling Story
    27. 27. You have a good idea…so. A Compelling Story
    28. 28. What do all of these components(communication, crowdfunding, & marketing) have in common? A Compelling Story
    29. 29. Building Relationships & Human Connections A Compelling Story
    30. 30. What’s the best part of being a social entrepreneur? A Compelling Story
    31. 31. vanessa.rhinesmith@gmail.com http://about.me/vanessarhinesmith Twitter: @vrhinesmith LinkedIn:www.linkedin.com/in/vanessarhinesmith

    ×