Qr Code Demo

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QR Code – Brief description with samples from one of the industry experts, The Ace Group, Inc., NYC

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Qr Code Demo

  1. 1. QR Codes <ul><li>Marketing in the 21 st century is all about looking at trends and staying ahead of the curve. </li></ul><ul><li>One of the newest trends is QR Codes. </li></ul>
  2. 2. What is a QR Code? <ul><li>A QR Code is a two-dimensional barcode that can be decoded by camera equipped mobile phones. </li></ul>iPhone Blackberry LG Nokia Samsung Motorola Palm Sony Ericson And many more…
  3. 3. <ul><li>QR Codes can be effectively embedded in magazines, in-store graphics, signage, business cards or any application where additional information is required. </li></ul><ul><li>By scanning the code, a user is directed to any website, phone number, SMS text messaging, text description etc. without having to type or search for the correct link. </li></ul>What is a QR Code?
  4. 4. <ul><li>Imagine the possibilities for combining printed direct mail, signage, magazines (any printed collateral) and QR codes to extend the interactive experience with consumers. </li></ul><ul><li>Catalogers can send out printed catalogs with QR codes associated with each item, and filling up a shopping cart becomes as simple as pointing and clicking. </li></ul><ul><li>To take advantage of a direct mail offer, the user points his/her cell phone at the offer embedded in the QR code. The offer links to the retailer’s website to complete the transaction or downloads a coupon that the recipient could take to a retail outlet. </li></ul>Possibilities
  5. 5. <ul><li>People have their phones with them all the time, and they like using them. They want instant access and a way to obtain information while they are traveling. </li></ul><ul><ul><ul><li>89% of the U.S. population owns a cell phone. </li></ul></ul></ul><ul><ul><ul><li>As of 2008, 87% of all cell phones are equipped with a camera. </li></ul></ul></ul>Why Use QR Codes?
  6. 6. <ul><li>In the current economic times, many consumers are looking for ways to save money. Marketers are looking for as many ways as possible to draw consumers into a purchase. </li></ul><ul><li>They are instantaneous, easy to use, and deliver higher ROI. </li></ul>Why Use QR Codes?
  7. 7. <ul><li>QR Code applications are preinstalled on newer cell phones. </li></ul><ul><li>QR Codes were voted trend of the year for 2009 in the UK. </li></ul><ul><li>This technology is widely used in Europe and Asia. </li></ul>Why Use QR Codes?
  8. 8. <ul><li>Many people would enjoy the ability to walk by a poster, take a photo of a code, and instantly receive a movie trailer. </li></ul><ul><li>Tim Burton’s film “9” campaign coming to theatres 9-9-09. </li></ul>Cinema Scan the QR Code with your mobile phone’s QR Reader Or click to see what would happen if scanned
  9. 9. <ul><li>Consumers would be able to instantly view all the information about a property, and take a virtual tour! </li></ul><ul><li>Real estate </li></ul>Real Estate Scan the QR Code with your mobile phone’s QR Reader Or click on image to see what would happen
  10. 10. Branding Perfect for brand identity! <ul><ul><ul><li>Logos can be incorporated into QR codes </li></ul></ul></ul>
  11. 11. <ul><li>They can be displayed as works of art </li></ul>Creative Louis Vuitton
  12. 12. <ul><li>They can be placed on almost any surface </li></ul>Interactive
  13. 13. Coupons “ Scan to receive a coupon for 15% off”
  14. 14. Nutritional Facts How many calories in a Big Mac?
  15. 15. Audio, Video, Blogs and More Scan and instantly listen to music, watch videos, and connect with other fans. Click on image to see what would happen if scanned Greenday’s New Album
  16. 16. Selecting a Fine Wine Made Easier Scan the QR Code located on the wine bottle’s label and instantly learn about the vinter, what kind of grape was used, where the wine was made, and what foods the wine complements. Click to see what would happen if scanned Scan the QR Code with your mobile phone’s QR Reader
  17. 17. <ul><li>Visit The Ace Group’s website </li></ul><ul><li>Download a QR Reader to your mobile phone instantly </li></ul><ul><li>or contact </li></ul><ul><li>Val DiGiacinto </li></ul><ul><li>Vice President Sales </li></ul><ul><li>(212) 255-7846 </li></ul><ul><li>[email_address] </li></ul>Implement QR Code Technology

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