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Usability247 business introduction 2014


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This is a short credentials presentation about Usability247 and explains what we are trying to do and our services including usability audit, usability testing, online research and accessibility audits.

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Usability247 business introduction 2014

  1. 1. our business Introduction to usability247 - 2014
  2. 2. we’re changing the world… …one interface at a time so that everything is usable, everywhere, for everyone, all the time it would be better for consumers and better for businesses Copyright Usability247© all rights reserved 2
  3. 3. so why the problem? ▪ time – there is no time to fit in usability testing ▪ quality –too much reliance on junior practitioners ▪ cost – it’s too expensive, particularly for mobile ▪ complexity – there’s too many devices, platforms, countries, possibilities ▪ compromise – too many agencies and brands mark their own homework and usability suffers Copyright Usability247© all rights reserved 3
  4. 4. how we are addressing the challenge ▪ our international network of full and part time Accredited Practitioners means we can deliver services 24 hours a day, 7 days a week ▪ our detailed and rigorous methodologies based on best practice ensure quality, mitigate against practitioner variances and are highly repeatable ▪ we have a small number of services, all with options; you only pay for what you need ▪ through our growing network we have access to virtually every device and platform, almost everywhere ▪ we keep up to date with the latest developments in technology Copyright Usability247© all rights reserved 4
  5. 5. our most popular services in brief feature 247: expert expert review: 247: lab 247: online 100 point heuristics review localisation: is it usable in other countries? task testing: usability review of key user tasks International: * testing in multiple countries comparison: on multiple platforms, over time benchmark: your site/app against our database ** customer research: quantitative research *un-moderated **coming in 2014 Copyright Usability247© all rights reserved 5
  6. 6. our other services ▪ 247: research: bespoke user research designed to meet innovative requirements ▪ 247:groups: moderated user / focus groups conducted in facilities that are close to you, not us. ▪ 247:access: accessibility audits to level A, AA and AAA standards with a choice of deliverables ▪ 247: persona: development of 2 to 3 core personas using a combination of research methods and existing information Copyright Usability247© all rights reserved 6
  7. 7. our clients Our clients include the following brands: Copyright Usability247© all rights reserved 7
  8. 8. our leadership team Paul Blunden CEO Copyright Usability247© all rights reserved Al Wright Strategy Advisor Ian Pardoe Usability Advisor Jane Kennedy Research Advisor 8
  9. 9. why we are different ▪ service when you need it – today, tomorrow, overnight, over the weekend ▪ totally independent – we will never, ever, ever do design ▪ multi-platform – every smartphone, tablet, website ▪ repeatable quality – methodologies built to be consistently delivered and based on best practice ▪ international – wherever your customers are ▪ benchmark – compare between platforms or with everyone* *everyone in the usability247 database from 2014 Copyright Usability247© all rights reserved 9
  10. 10. for more information get in touch: paul blunden mobile: +44 (0)7855 823630 telephone: 0800 0246 247 email: or visit our website at Copyright Usability247© all rights reserved 10