The Gran Date

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The Gran'Date is the first online portal in Singapore that is specially designed to the adult who want to plan outing for their elderly family members. It is a one portal that provide you wide-range of ideas and information from the healthy dining choice, multi generation activities and places to visit with the exclusively discount and age friendly information.

Published in: Health & Medicine, Sports
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  • The Gran Date

    1. 1. The Gran’ Date .
    2. 2. Solution:A one-stop portal where you find all the info you need to plan a date with granny
    3. 3. Target Audience:Adults with elderly folksLack of ideas & resources to plan an interesting tripLack of knowledge of care taking for the elderlyFactIncreasing aging population and lack of intergenerational bondingBy 2020, aging group in Singapore will reach more than 15%of population.Untapped & Underserved market
    4. 4. Mission statement/value propositionMission StatementPromotes active ageing throughintergenerational bonding
    5. 5. How it works PLAN REDEEM SHARE Choose your Bring an elderly, Post a shout-out, activities, add it to flash your mobile share a photo – the organizer- We’ll coupon – Enjoy a Hottest share of plan your day for discount on us. the month wins a you. prize.
    6. 6. Business Model and ScalabilityRevenue Source:-Ads-Referral fees from: Participating restaurants/outlets(tracked via mobile coupons)-Partnerships with external agencies, e.g. car rentals,training centresScalability:-Expanding beyond Singapore-Increasing list of activities available
    7. 7. Next StepsData sets needed:•Car Park Location•Shopping malls blueprints•Maps•Elder friendly Information: Location of lifts,resting points, wheelchair ramps, wash roomswith wheelchair facilities
    8. 8. Credits & ContactsTeam leadName:Tan Teng TengNumber:90080920Email:kevytan@hotmail.comTeam members:Gia PhuaYew JernJayne YeoYolandaKang Shiong

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