Every blog is created with a belief to rank on Google’s first page. But how many of the thousands of blogs appear on Google’s 1st page? Very few!
Upreports Infotech, the growth marketing company brings this blog marketing case study (PDF) of one of its client, India’s emerging Vendor Platform for which Team Upreports created successful blog marketing strategies and obtained high rank on Google’s first page.
Before introducing its vendor database to public, our client wanted to hit the search engines with fine, informative content. For doing this, Team Upreports planned on creating blog marketing strategies through which various fields of client expertise could be targeted.
Extensive research was done to understand target audience and their search habits. It was critical to develop blogs that generate value for the future readers and therefore some essential points were targeted like:
Topic-driven keyword research
Our blog marketing work philosophy included three main approaches:
“Team Upreports worked with the goal of publishing 4 blogs every week and consistently churned out top quality posts”
To know how a team of 4 professionals, deployed to handle the blog marketing assignment created a blog marketing example, go through the entire case study and learn more about blog marketing.