How to get Your Home SOLD in Today's Market


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FSBOs and Realtors are having a tough time getting homes sold in today's market. Auctions are the ANSWER! Learn how you can get your home sold for top dollar and in a short period of time!

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How to get Your Home SOLD in Today's Market

  1. 1. How to get Your Home SOLD in Today’s Market Radio Interview with Kim Ocasio of WCLM AM Radio in Richmond
  2. 2. UpForBid Auction Services <ul><li>Concentrates solely on Selling Real Estate at Auction </li></ul><ul><li>Helps Sellers get their Home Sold in Today’s market for a fair price and in a reasonable amount of time. </li></ul>
  3. 3. Today’s Facts <ul><li>Prices of homes have decreased. </li></ul><ul><li>Only 10% of all homes on the market today actually sell each month. </li></ul><ul><li>The number of home sales are down. </li></ul><ul><li>It’s taking a while to get a home sold either FSBO or through a Realtor. </li></ul>
  4. 4. Traditional Sales <ul><li>Drop the price several times. </li></ul><ul><li>It’s a Buyer’s market today. </li></ul><ul><li>More homes are available than there are buyers out there to buy. </li></ul><ul><li>Sellers are in a tough market. </li></ul><ul><li>Lots of competition! </li></ul>
  5. 5. Today’s Buyers <ul><li>Looking for a DEAL! </li></ul><ul><li>Waiting for prices to come down. </li></ul><ul><li>Taking their time. </li></ul><ul><li>Have the lowest mortgages rates to buy right now! </li></ul>
  6. 6. Other Auctioneers <ul><li>Advertise property. </li></ul><ul><li>Set reserve price. </li></ul><ul><li>Buyer’s premiums. </li></ul>
  7. 7. Live Auctions <ul><li>Typically only have 3 to 4 bidders. </li></ul><ul><li>Buyer’s Premiums can result in low bids. </li></ul>
  8. 8. Let’s Agree on a Few Points <ul><li>Homes can be sold with 4-9 months in today’s market. </li></ul><ul><li>Buyers are buying! </li></ul><ul><li>If we can get buyers grouped together, at least 1 buyer will buy it! </li></ul>
  9. 9. Goal of Our Sales System <ul><li>Attract buyers </li></ul><ul><li>Create a Hot Market </li></ul><ul><li>Offer a Deal to Buyers </li></ul><ul><li>Get them to act FAST out of FEAR of missing out on a Deal </li></ul><ul><li>Get Buyers Emotionally involved! </li></ul>
  10. 10. How We Advertise <ul><li>Online Marketing </li></ul><ul><li>Signs </li></ul><ul><li>Special Two Day open House Period </li></ul>
  11. 11. How We Get Homes Sold <ul><li>Work Price Up with Bids </li></ul><ul><li>No Buyer’s Premium </li></ul><ul><li>10% to 30% of buyers will make offer </li></ul><ul><li>Mortgage Broker on-site </li></ul><ul><li>Sunday registered bidders gas card giveaway </li></ul><ul><li>Sunday Evening Auction </li></ul>
  12. 12. The Auction <ul><li>Call each bidder on the phone </li></ul><ul><li>Solicit higher bids </li></ul><ul><li>Creates sense of urgency </li></ul><ul><li>Each bidder will try to out bid other bidders </li></ul><ul><li>Increase in bid amounts 10% to 30% </li></ul><ul><li>Highest Bidder signs contract and submits deposit </li></ul>
  13. 13. What Auctions ARE NOT <ul><li>You will NOT give away your home! </li></ul><ul><li>It’s NOT a fire sale! </li></ul>
  14. 14. Our Auctions… <ul><li>Seek the highest price possible from any buyer </li></ul><ul><li>In a short period of time </li></ul>
  15. 15. No Fuss Sales System <ul><li>We handle everything for you! </li></ul>
  16. 16. What are the Costs Involved? <ul><li>Licensed Auctioneer </li></ul><ul><li>Commission 2% paid by Seller at Closing </li></ul><ul><li>Special Promo for Upfront Fee until Feb. 1 st , 2009 </li></ul><ul><li>See for UPDATED Promotions! </li></ul>
  17. 17. Benefits <ul><li>Specialized Marketing </li></ul><ul><li>Tons of Offers at One Time </li></ul><ul><li>Competition between buyers </li></ul><ul><li>Price gets driven UP </li></ul><ul><li>On the market 2 to 3 weeks </li></ul><ul><li>Holding Costs reduced drastically </li></ul><ul><li>On-site Mortgage broker </li></ul><ul><li>Reserve Price </li></ul>
  18. 18. Benefits <ul><li>No haggling over Prices </li></ul><ul><li>Back up buyers </li></ul><ul><li>30 Day Closing </li></ul><ul><li>Cost Less </li></ul><ul><li>Best Sales System Today! </li></ul>
  19. 19. A Word About Foreclosures <ul><li>We can work with Sellers who are facing Foreclosure </li></ul><ul><li>We can talk with the Banks in order to conduct a ‘short-sale’ </li></ul><ul><li>We CAN Help the seller get relief </li></ul>
  20. 20. More Information UpForBid Auction Services is Certified, Licensed, and Bonded in Virginia: Troy C. Ross, Auctioneer VA License #3693 (804) 601-2670 [email_address]