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Student Development     Using social media to assist your               applicationsMatthew Mobbse: mjm33@le.ac.ukweb: htt...
Consider…How do you…• Keep up-to-date with developments in the area  you want to work?• Network with employers?• Gain an i...
www.le.ac.uk/careers   #leicesteraward
www.le.ac.uk/careers   #leicesteraward
Your not alone!    On average, UK adult users of Facebook said    they were under the influence of alcohol in 76%    of th...
www.le.ac.uk/careers   #leicesteraward
Why engage with social mediawww.le.ac.uk/careers           #leicesteraward
Keep Up with Employers and PartnersKPMG Graduate Recruitment                            Company profile       @KPMG_UK_LLP...
Keeping in touch with the sectorRSS Feeds and Newsreaderswww.le.ac.uk/careers               #leicesteraward
How to engage with Social Media               Facebook               • Social               • Large companies             ...
Do employers use it?http://mashable.com/2011/10/23/how-recruiters-use-social-networks-to-screen-candidates-infographic/ ww...
How to engage with Social Media               Facebook               • Social               • Large companies             ...
How to engage with Social Media               Facebook               • Social               • Large companies             ...
Get the most out of twitter• Write a biography               • Consider your tweets• Link to personal website        • Eng...
Get the most out of twitter   • Write a biography                               • Consider your tweets   • Link to persona...
Get the most out of twitter   • Write a biography                               • Consider your tweets   • Link to persona...
Get the most out of twitter • Write a biography               • Consider your tweets • Link to personal website        • E...
How to engage with Social Media               Facebook               • Social               • Large companies             ...
“In three to five years time I        would expect not to be looking        at CVs and doing most of my        recruiting ...
Get the most out of LinkedIn• Create a full Profile   – Keep it up-to-date• Get Recommendations• Use Updates• Make Connect...
New player in the game                       • Circles make sharing more private                       • Ability to follow...
New player in the gamewww.le.ac.uk/careers     #leicesteraward
New player in the game                        • Circles make sharing more private                        • Ability to foll...
Google+   “Google Plus is definitely useful for personal   branding, it combines the best of Twitter and   LinkedIn and po...
More in-depth reflection and writing                                 • Blogs enable you to                                ...
Netiquette and manage your networks• Build a positive presence   • Build relationships over                               ...
Digital Footprint     Google Yourself!                       kgbpeople.comwww.le.ac.uk/careers                   #leiceste...
Protecting Yourself• Keep it private                       Do you want• Check your Social    employer, lecturers,  Network...
Promoting yourselfLink your sites together   Add selected link to your:                           • CV                    ...
Now Consider…How you will…• Keep up-to-date with developments in the area  you want to work?• Network with employers?• Gai...
Consider…How do you…                             Find out about     Keep up                           Employers/Business  ...
Thank-youAll the resources: http://goo.gl/k9e7c     mjmobbs.com                 facebook.com/uolcs     @mjmobbs           ...
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Social Media by Matthews Mobbs

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Social Media by Matthews Mobbs

  1. 1. Student Development Using social media to assist your applicationsMatthew Mobbse: mjm33@le.ac.ukweb: http://mjmobbs.comtwitter: mjmobbs www.le.ac.uk/careers #leicesteraward
  2. 2. Consider…How do you…• Keep up-to-date with developments in the area you want to work?• Network with employers?• Gain an insight into recruitment process?• Find jobs?• Promote yourself as a brand?www.le.ac.uk/careers #leicesteraward
  3. 3. www.le.ac.uk/careers #leicesteraward
  4. 4. www.le.ac.uk/careers #leicesteraward
  5. 5. Your not alone! On average, UK adult users of Facebook said they were under the influence of alcohol in 76% of the pictures in which they were "tagged". http://www.telegraph.co.uk/technology/facebook/8958714/Britons-drunk- in-three-quarters-of-Facebook-photos.html - 15/12/2012www.le.ac.uk/careers #leicesteraward
  6. 6. www.le.ac.uk/careers #leicesteraward
  7. 7. Why engage with social mediawww.le.ac.uk/careers #leicesteraward
  8. 8. Keep Up with Employers and PartnersKPMG Graduate Recruitment Company profile @KPMG_UK_LLP KPMG Channel www.le.ac.uk/careers #leicesteraward
  9. 9. Keeping in touch with the sectorRSS Feeds and Newsreaderswww.le.ac.uk/careers #leicesteraward
  10. 10. How to engage with Social Media Facebook • Social • Large companies Twitter have Fan Pages • Networking • Share ideas LinkedIn • Job Search • More professional • Digital CV and achievements • Large number of companies and groups of similar interestswww.le.ac.uk/careers #leicesteraward
  11. 11. Do employers use it?http://mashable.com/2011/10/23/how-recruiters-use-social-networks-to-screen-candidates-infographic/ www.le.ac.uk/careers #leicesteraward
  12. 12. How to engage with Social Media Facebook • Social • Large companies Twitter have Fan Pages • Networking • Share ideas LinkedIn • Job Search • More professional • Digital CV and achievements • Large number of companies and groups of similar interestswww.le.ac.uk/careers #leicesteraward
  13. 13. How to engage with Social Media Facebook • Social • Large companies Twitter have Fan Pages • Networking • Share ideas LinkedIn • Job Search • More professional • Digital CV and achievements • Large number of companies and groups of similar interestswww.le.ac.uk/careers #leicesteraward
  14. 14. Get the most out of twitter• Write a biography • Consider your tweets• Link to personal website • Engage in conversation• Follow interesting people…but • Use and follow #tags not too many • Link to new developments and interests • Amplify - Retweetwww.le.ac.uk/careers #leicesteraward
  15. 15. Get the most out of twitter • Write a biography • Consider your tweets • Link to personal website • Engage in conversation • Follow interesting people…but • Use and follow #tags not too many • Link to new developments and interests • Amplify - Retweethttp://www.businessinsider.com/heres-what-everybody-hates-about-your-tweets-2012-1?utm_source=twbutton&utm_medium=social&utm_campaign=sai-contributor%20via%20@bi_contributors– Business insider 01/02/2012 www.le.ac.uk/careers #leicesteraward
  16. 16. Get the most out of twitter • Write a biography • Consider your tweets • Link to personal website • Engage in conversation • Follow interesting people…but • Use and follow #tags not too many • Link to new developments and interests • Amplify - Retweethttp://www.businessinsider.com/heres-what-everybody-hates-about-your-tweets-2012-1?utm_source=twbutton&utm_medium=social&utm_campaign=sai-contributor%20via%20@bi_contributors– Business insider 01/02/2012 www.le.ac.uk/careers #leicesteraward
  17. 17. Get the most out of twitter • Write a biography • Consider your tweets • Link to personal website • Engage in conversation • Follow interesting people…but • Use and follow #tags not too many • Link to new developmentsJob Search and interests• www.tweetmyjobs.com • Amplify - Retweet• www.twitterjobsearch.com• @graduatejobsuk www.le.ac.uk/careers #leicesteraward
  18. 18. How to engage with Social Media Facebook • Social • Large companies Twitter have Fan Pages • Networking • Share ideas LinkedIn • Job Search • More professional • Digital CV and achievements • Large number of companies and groups of similar interestswww.le.ac.uk/careers #leicesteraward
  19. 19. “In three to five years time I would expect not to be looking at CVs and doing most of my recruiting online using LinkedIn” Graduate Recruiter – Accenturehttp://www.thesocialbizbuzz.com/blog/2011/09/the-lowdown-on-linkedin/ www.le.ac.uk/careers #leicesteraward
  20. 20. Get the most out of LinkedIn• Create a full Profile – Keep it up-to-date• Get Recommendations• Use Updates• Make Connections – Personalised• Research Employers – “Follow” for news and jobswww.le.ac.uk/careers #leicesteraward
  21. 21. New player in the game • Circles make sharing more private • Ability to follow all • Integration with other popular Google toolswww.le.ac.uk/careers #leicesteraward
  22. 22. New player in the gamewww.le.ac.uk/careers #leicesteraward
  23. 23. New player in the game • Circles make sharing more private • Ability to follow all • Integration with other popular Google toolsCorporate pages Job Search sites www.le.ac.uk/careers #leicesteraward
  24. 24. Google+ “Google Plus is definitely useful for personal branding, it combines the best of Twitter and LinkedIn and possibly even Facebook. You are able to be picked up in Google searches, to show off a public profile full with information about what you do, content shared and even links to your site, blog and other places.”http://jorgensundberg.net/content/10-personal-branding-ideas-google-pluswww.le.ac.uk/careers #leicesteraward
  25. 25. More in-depth reflection and writing • Blogs enable you to write longer, more in- depth reflections into activities you engage Wordpress in • Can share via Social Media Blogger • Help with applying for jobs or right business documentsPosterous http://mjmobbs.comwww.le.ac.uk/careers #leicesteraward
  26. 26. Netiquette and manage your networks• Build a positive presence • Build relationships over time• Expand your network and make connections • Be sincere • Decide on boundarieswww.le.ac.uk/careers #leicesteraward
  27. 27. Digital Footprint Google Yourself! kgbpeople.comwww.le.ac.uk/careers #leicesteraward
  28. 28. Protecting Yourself• Keep it private Do you want• Check your Social employer, lecturers, Network Privacy colleague, your Settings mum to see it?www.le.ac.uk/careers #leicesteraward
  29. 29. Promoting yourselfLink your sites together Add selected link to your: • CV • Email signature Matthew Mobbs Learning Technologist Careers Service University of Leicester LE1 7RH e: mjm33@le.ac.uk Web: mjmobbs.com Twitter: @mjmobbs LinkedIn: http://uk.linkedin.com/pub/matthew- mobbs/7/381/48bwww.le.ac.uk/careers #leicesteraward
  30. 30. Now Consider…How you will…• Keep up-to-date with developments in the area you want to work?• Network with employers?• Gain an insight into recruitment process?• Find jobs?• Promote yourself as a brand? Make an Action Planwww.le.ac.uk/careers #leicesteraward
  31. 31. Consider…How do you… Find out about Keep up Employers/Business to date Partners Personal Brand/Identity Find out about Employers/Business PartnersNetworking Employer Find jobs Groups Profiles Networking Profile Find jobsKeep up Personalto date Brand/Identity www.le.ac.uk/careers #leicesteraward
  32. 32. Thank-youAll the resources: http://goo.gl/k9e7c mjmobbs.com facebook.com/uolcs @mjmobbs @uolcs Careers Service, Matthew Mobbs University of Leicester Matthew Mobbs mjm33@le.ac.ukwww.le.ac.uk/careers #leicesteraward

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