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NEWSPAPER OF THE FUTURE
INTERACTION   NEW MEDIA   EXPERIENCES
STATUS QUO
“THE FUTURE IS ALREADY HERE.
IT’S JUST UNEVENLY DISTRIBUTED.”




                       - WILLIAM GIBSON
1. PARADIGM SHIFTS
2. ELECTRONIC INK
3. NEW CONTENT
4. JOURNALISM 2.0
PARADIGM
SHIFTS
FROM STANDARDIZATION




              TO CUSTOMIZATION
FROM TRANSACTION




         TO CONTINUAL EXCHANGE
FROM AUDIENCES




                 TO PARTICIPANTS
FROM MESSAGE




               TO DIALOGUE
FROM INFLUENCE




                 TO RELATIONSHIP
THE ADVANTAGES
OF NEWSPAPERS
ELECTRONIC
INK
AMAZON HAS SOLD
250.000 KINDLE READERS
AMAZON HAS DIGITALIZED
MORE THAN 200.000 BOOKS
SONY: “WE WANT TO BE FOR
BOOKS WHAT APPLE IS TO MUSIC.”
PHILIPS’ VISION OF
THE BOOK OF THE FUTURE
PHILIPS’ VISION
PHILIPS BUD PÅ OF
THE BOOK OF THE FUTURE
FREMTIDENS DIGITALE BOG
PHILIPS’ VISION OF
THE BOOK OF THE FUTURE
PLASTIC LOGIC
ELECTRONIC READING DEVICE
PLASTIC LOGIC
ELECTRONIC READING DEVICE
?????
ETCH A SKETCH
NOW WITH CURRENT
1. FLEXIBLE DEVICE
2. READER-FRIENDLY
3. LOW ENERGY CONSUMPTION
4. “UNLIMITED” STORAGE
5. ALWAYS ONLINE
ESQUIRE PUBLISHED 100.000
COPIES WITH E-INK COVER IN
OCTOBER 2008
ESQUIRE PUBLISHED 100.000
COPIES WITH E-INK COVER IN
OCTOBER 2008
NEW
CONTENT
MEDIA CONTENT


★ CUSTOMIZED CONTENT
★ CONTEXT-AWARE CONTENT
★ ENGAGEMENT AND PARTICIPATION
BUSINESS MODELS


★ CONTEXTUAL ADS
★ MICRO PAYMENT
★ THE MEDIA COMPANIES’ “LONG TAIL”
THE DUSTY LONG TAIL
JOURNALISM
2.0
NEW MEDIA STORY
                                       Quotes
                             Photos              Links


   ...
NEW MEDIA STORY PROCESS
                                                         Publication
   Diskussion                ...
NEW JOURNALIST TITLES
NEW JOURNALIST TITLES
              INNOVATION JOURNALIST
NEWS PROGRAMMER
             SOCIAL MEDIA FACILITATOR
CROSS MEDI...
COMMUNITY MANAGER


 “A community is a very delicate thing.You have to let it
 grow at the speed it is comfortable growing...
Navlestreng.dk




                 Blogs.usatoday.com/cruiselog
CONTENT CURATOR
Businessweek.com




                   Wowowow.com
CROSS MEDIA AGENT

 quot;Everyone
has
to
be
able
to
work
with
and
operate

 on
all
media
platforms
in
the
corporation.
In
...
CROSS MEDIA AGENT

 quot;Everyone
has
to
be
able
to
work
with
and
operate

 on
all
media
platforms
in
the
corporation.
In
...
“A NEWSPAPER IS A WRITTEN PUBLICATION
CONTAINING NEWS, INFORMATION AND
ADVERTISING, USUALLY PRINTED ON LOW-
COST PAPER CAL...
WWW.SEISMONAUT.COM
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
thi...
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CROSS MEDIA AGENT quot;Everyone
has
to
be
able
to
work
with
and
operate
 on
all
media
platforms
in
the
corporation.
In
this
way
 Newspaper Of The Future

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Published on

CROSS MEDIA AGENT

quot;Everyone
has
to
be
able
to
work
with
and
operate

on
all
media
platforms
in
the
corporation.
In
this
way

journalists
will
have
more
resources
to
work
with.

Instead
of
sending
three
journalists
from
different

channels
to
cover
a
football
match,
we
will
have

someone
who
report
the
results,
one
who
write
a

portrait
of
the
goal
scorer
and
one
who
live
blogs.quot;
- Lisbeth
Knudsen,
Editor
in
Chief,
Berlingske
Tidende
World
Editors
Forum
2008

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