Poster PresentationsStay Focused | Get Visual | Keep it StructuredCAPS/GRC/RWJFWednesday, November 10 2010
Goals of the Poster✤ Inform readers about your work✤ Advertise your work✤ Start a conversation!
Bad Posters✤ Difficult to tell the main point✤ Very small text✤ Poor charts & pictures✤ Badly organized
Focus✤ A poster should be narrowly focused - try to carve a single message from your research.
Visual✤ It’s better for people to see your research on a poster than it is for them to read it. This is because most academic conference attendees are illiterate.
Structure✤ A poster needs to be organized in two different ways: visually and narratively. ✤ Visually there should be a clear connection from one part of the poster to the next. ✤ Narratively, there should be a logical flow of ideas in the text, charts, and pictures of the paper.
Important First Questions✤ How much space do you have? ✤ Poster size limitations can vary from 3 x 4 feet, or 5 x 6 feet.
Important First Questions✤ How much money do you have? ✤ It can get expensive printing a huge poster. Will it all be in color? Will it be glossy? Where will you print it?
Important Questions✤ Who is your audience? ✤ Don’t waste the time of professionals in your field by explaining basics ✤ But don’t confuse interested amateurs when presenting to them.
Frame Your Message✤ Get rid of any details that are not directly relevant to the main message of the poster. They only take up space, and no one will remember them.
Layout✤ Columnar Layout. Decide what to emphasize.
Headings✤ Each heading is like a newspaper headline. Someone should be able to read it and get an idea of what the rest says.
Charts✤ Make charts with good contrast with the background - and with an easy to see relationship.