Not Just Another Survey


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The University of Michigan Health Sciences Libraries surveyed its users to determine whether they were aware - and making use of - the resources the library provides them with access to. This presentation details the results.

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  • (4 yes/no questions, 7 multiple-choice)
  • Some weren’t aware of what MEDLINE is.
  • People did not seem to understand the question “ Had not become aware of these [CSA databases]. Would be helpful if they could be linked more easily to your home page.” “ Would use the others if they appeared in a menu somewhere.” [re: EBSCO databases] “ Frankly, I don’t know what’s available.” [re: other DBs]
  • Instructional User instruction/education; by extension dept/population-targeted (liaison) activities; video tutorials Focus more on showing people how to stay current? Collection Development Assess how valuable/central each resource is to our user base to help identify dollar value Reference What additional resources to suggest besides PubMed?
  • Not Just Another Survey

    1. 1. Mark MacEachern, Anna Schnitzer, Merle Rosenzweig, Andrew Hickner, Chrysta Meadowbrooke, Abby Bedford University of Michigan Not Just Another Survey © Regents of the University of Michigan 2009-2010
    2. 2. <ul><li>HSL provides: </li></ul><ul><ul><li>Access to premier online databases </li></ul></ul><ul><ul><li>Instruction in research skills </li></ul></ul><ul><ul><li>SFX links to full text in 15,000+ e-journals </li></ul></ul><ul><ul><li>Help to keep current with the literature </li></ul></ul><ul><li>But what resources and tools do our patrons know about and use? </li></ul>
    3. 3. <ul><li>To determine: </li></ul><ul><ul><li>How much awareness patrons have of various resources HSL makes available </li></ul></ul><ul><ul><li>Whether patrons are using them to the fullest </li></ul></ul><ul><li>To discover where to focus efforts for: </li></ul><ul><ul><li>Education (e.g., classes, tutorials) </li></ul></ul><ul><ul><li>Marketing (e.g., website, Facebook) </li></ul></ul>
    4. 4. <ul><li>Anonymous self-reports using SurveyMonkey online </li></ul><ul><li>Prize drawing as incentive </li></ul><ul><li>11 questions </li></ul><ul><li>Link posted on HSL home page, July 3–Aug. 3, 2009 </li></ul><ul><li>Promoted by liaisons to depts. </li></ul>
    5. 5. 331 responses
    6. 6. <ul><li>MEDLINE Access </li></ul><ul><li>51% of respondents use PubMed </li></ul><ul><li>32% use both PubMed and OvidSP </li></ul><ul><li>11% use just OvidSP </li></ul><ul><li>NCBI/Entrez most common alternative to PubMed/OvidSP </li></ul>
    7. 7. <ul><li>Other Databases </li></ul><ul><li>ISI: > 40% of users didn’t use any ISI resources. MEDLINE = most common use. </li></ul><ul><li>CSA: > 80% did not use. </li></ul><ul><li>EBSCO: 63% did not use. CINAHL (29%) and PsycINFO (17.2%) most commonly used. </li></ul><ul><li>Regularly Used Databases </li></ul><ul><li>NCBI/BLAST, Google Scholar, Cochrane most common  </li></ul>
    8. 9. <ul><li>Google : Only 17.7% used Google Scholar with full-text linking provided by HSL’s MGet It function. </li></ul><ul><li>Impact factor: 55% don’t know how to find one. </li></ul><ul><li>H-index: 90% don’t know what it is. </li></ul>
    9. 10. <ul><li>Keeping Current </li></ul><ul><li>55% use email alerts. </li></ul><ul><li>41% use table of contents alerts. </li></ul><ul><li>15% use RSS feeds. </li></ul><ul><li>36% use other methods or do not keep current at all. </li></ul>
    10. 11. Keeping Current Image courtesy of the web application, licensed under a Creative Commons Attribution 3.0 United States License.
    11. 12. <ul><li>PubMed or combination of PubMed and OvidSP preferred over just OvidSP </li></ul><ul><li>MEDLINE, ISI were most widely used </li></ul><ul><ul><li>But people did not know how to use the most signature ISI features (h-index, impact factor) </li></ul></ul><ul><li>CINAHL strongly used, but other EBSCO resources not </li></ul><ul><li>Lack of knowledge about using full-text linking with Google Scholar </li></ul>
    12. 13. <ul><li>User misunderstanding of questions </li></ul><ul><li>Who is using what? </li></ul><ul><li>Why a resource is being used or not </li></ul><ul><li>Caution required in interpreting/extracting hypotheses/implications of data </li></ul>
    13. 14. <ul><li>Possible Applications of Findings </li></ul><ul><li>Instructional </li></ul><ul><li>Collection development </li></ul><ul><li>Reference </li></ul>
    14. 15. <ul><li>Directions for Further Study </li></ul><ul><li>Zero in on specific resources: </li></ul><ul><ul><li>Commonly used vs. little used resources </li></ul></ul><ul><li>Analyze populations: grad, faculty, undergrad </li></ul><ul><li>Staying current: WHY do they use email versus Table of Contents or RSS? </li></ul>