It’s the time for M.I.C.E. !Economic impact of :Meeting (M)Incentive (I)Conference (C)Exhibition (E)
People behind
The Opportunity• Conventions andTrade Shows are amulti-billion industry• Major contributor toknowledge exchangeand busines...
Growth is not Guaranteed.
Global Competition is Growing.…Thinking is Back in Fashion
To win we Must Focus ‘Beyond Tourism’
ICCA Rankings - Subject AreasThe opportunity is to maximize knowledge transfer and value creation inthe key industries of ...
Agenda is focused on the following value creationobjectives...
Drive Economic Growth and Job Creation
Maximizing Sales RevenuesExhibitors/Delegates, Local Sponsors Businesses
Maximizing Knowledge Sharing through BusinessEvents
Business Innovation and Performance Improvement
Showcasing Local Capability
Leveraging Existing Infrastructureand Encouraging New Investment
Nurturing New Ventures andAccelerating Emerging Industries
Promoting Innovation and DrivingResearch and Development
Entering New Networks, Partnerships and Collaborations
Awareness and Awards
Which all contribute to...Job Creation
Abu Dhabi – 30 Year Vision• Building an open, efficient, effective and globallyintegrated business environment• Adopting a...
How de we Shape the Future?
Drive Citywide Co-ordination
City Welcome
Sector and Country Targeting
Ambassador Programmes
Authentic Experiences
Conclusion – Location is not a Limiting Factor New economic era Too important to mess up A co-ordinated city-wide appro...
Time for MICE
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Time for MICE

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Time for MICE

  1. 1. It’s the time for M.I.C.E. !Economic impact of :Meeting (M)Incentive (I)Conference (C)Exhibition (E)
  2. 2. People behind
  3. 3. The Opportunity• Conventions andTrade Shows are amulti-billion industry• Major contributor toknowledge exchangeand businesscreation• But...
  4. 4. Growth is not Guaranteed.
  5. 5. Global Competition is Growing.…Thinking is Back in Fashion
  6. 6. To win we Must Focus ‘Beyond Tourism’
  7. 7. ICCA Rankings - Subject AreasThe opportunity is to maximize knowledge transfer and value creation inthe key industries of the future
  8. 8. Agenda is focused on the following value creationobjectives...
  9. 9. Drive Economic Growth and Job Creation
  10. 10. Maximizing Sales RevenuesExhibitors/Delegates, Local Sponsors Businesses
  11. 11. Maximizing Knowledge Sharing through BusinessEvents
  12. 12. Business Innovation and Performance Improvement
  13. 13. Showcasing Local Capability
  14. 14. Leveraging Existing Infrastructureand Encouraging New Investment
  15. 15. Nurturing New Ventures andAccelerating Emerging Industries
  16. 16. Promoting Innovation and DrivingResearch and Development
  17. 17. Entering New Networks, Partnerships and Collaborations
  18. 18. Awareness and Awards
  19. 19. Which all contribute to...Job Creation
  20. 20. Abu Dhabi – 30 Year Vision• Building an open, efficient, effective and globallyintegrated business environment• Adopting a disciplined fiscal policy that isresponsive to economic cycles• Establishing a resilient monetary and financialmarket environment• Driving significant improvement in the efficiency ofthe labour market• Developing a sufficient and resilient infrastructure• Developing a highly skilled, highly productive workforce• Enabling financial markets to become the keyfinanciers of economic sectors and projects
  21. 21. How de we Shape the Future?
  22. 22. Drive Citywide Co-ordination
  23. 23. City Welcome
  24. 24. Sector and Country Targeting
  25. 25. Ambassador Programmes
  26. 26. Authentic Experiences
  27. 27. Conclusion – Location is not a Limiting Factor New economic era Too important to mess up A co-ordinated city-wide approach iscritical Sector is a key facilitator ofeconomic development Ambition, Vision and Passionshouldn’t beAmbition, Vision and Passion shouldn’t be

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